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Networking for Change and Action

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This is the presentation I mainly gave to NGOs in Israel the week of May 30-June 3, 2011. Feel free to download and share it - with attribution! Thanks.

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Networking for Change and Action

  1. 1. Networking<br />For<br />Change & Action<br />
  2. 2. 2<br />The Red Cross in Haiti<br />
  3. 3. Courtesy of About.com<br />
  4. 4.
  5. 5. 5<br />Understanding Networks<br />
  6. 6. Social Media Are ….<br />Inexpensive<br />Easy-to-Use<br />2 Way<br />Scalable<br />
  7. 7. CONVERSATION <br />IS The DNA <br />SOCIAL CHANGE<br />
  8. 8.
  9. 9. The Networked Nonprofit Framework <br />
  10. 10. Source: Flickr user JYRO, courtesy of Darim Online<br />
  11. 11. 11<br />The Fears<br />Loss of controlHearing negative commentsAddressing personality versus organizational voice (trusting employees)Mistakes will be made in publicSenior staff becomes too accessiblePerception of wasted of time and resources Information Overload<br />
  12. 12. 12<br />Social Media Policies<br />“Be professional, kind, discreet, authentic. Represent us well. Remember that you can’t control it once you hit update.”<br />Disgruntled Employees Blog <br />
  13. 13.
  14. 14. 14<br />Humane Society Listens<br />
  15. 15. Free Agents: If It Were My Home<br />
  16. 16. Urgency<br />
  17. 17. Using Crowds<br />
  18. 18. Online/On Land<br />MomsRising.org<br />Over 700 stories delivered: <br />Sometimes you can barely pay your mortgage and then when you get sick you have to choose between eating and paying the bills. That is not fair. -- Ruth<br />
  19. 19. Transparency<br />
  20. 20. Charity:water The Story<br />
  21. 21. What You Can Do<br />
  22. 22. What Happened<br />
  23. 23. 23<br />“Do What You Do Best and Network the Rest.”<br />
  24. 24. Resources<br />Beth’s BlogA. Fine BlogWe Are MediaNTENPND Blog Lucy Bernholz’BlogGive & Take Blog<br />

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