Connecting End Customer Devices Without Limits

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Check out these slides that Stephan Neidlinger presented at FTTH Council Europe on connecting end customers without limits

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Connecting End Customer Devices Without Limits

  1. 1. Connecting End Customer Devices without Limits Stephan Neidlinger, FTTH Council Europe Workshop: FTTH ENABLING A NEW WORLD OF APPLICATIONS Stockholm, Sweden, February 18, 2014
  2. 2. Outline • End customer device market trends • Connecting end customer devices to FTTH networks • Enabling end customers 2 © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  3. 3. Is YouTube the New Television? • More and more young people don’t have TV sets anymore and are only watching YouTube • Key apps are music videos and instruction videos (technology, fashion, make up, …) • Psy is more known than Falco … Will mobile end customer devices influence FTTH market opportunity? 3 © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  4. 4. 2014 Consumer Electronics Show • Las Vegas, Nevada, January 7-10, 2014; more than 3,200 exhibitors, some 20,000 new product launches; owned and produced by the Consumer Electronics Association (CEA)® • Key topics: • • Key broadband end customer devices trends: • • • • 4 Video, wireless, Internet of things, connected and smart home, automotive, digital health and fitness, wearables, 3D printing, apps, … Ultra-HD TV sets with curved screens (e g 5120x2160 pixel, 105 inch, 21:9 aspect ratio) Cooperation with on-line streaming services: “Samsung Electronics said that it is tackling the problem of getting ultra-high-definition content to its new TV sets by teaming up with the Internet streaming services of Comcast, Netflix and Amazon.” Large screen tablet computers © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  5. 5. Online Video Market Trends • Revenues derived from online movie distribution will increase from 5.6% of total revenues in 2014 to 16.6% in 2018 (Source: Generator Research, Ltd.) • Mobile video views jumped 300% last year, accounting for 10.4% of video starts, up from just 3% in 2011. Tablets are fueling the growth.” (Source: U.S. Digital Video Benchmark 2012, Adobe) 5 © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  6. 6. Outline • End customer device market trends • Connecting end customer devices to FTTH networks • Enabling end customers 6 © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  7. 7. Home Connectivity Options Wireless Cat n Coax/CaTV Power Line Fiber SMF Wireless (e g WiFi) Router at fiber outlet; NT at fiber outlet; POF Router at fiber outlet; NT close to NT at fiber outlet; POF btw NT bridge at fiber outlet; 100/1000BT MoCa btw Broadband end customer device; wireless connectivity to btw fiber outlet and NT and power line SMF btw out-side and end customer device end customer device end customer device transmission btw fiber outlet plant and ONT end customer device and end customer device Not all connectivity options are generally applicable 7 © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  8. 8. Home Connectivity Option: Wireless (Real life example) Bathroom Stairs DSL outlet Storage Printer Router NAS Bedroom Pro: Kitchen CaTV outlet HiFi HD STB CaTV outlet 3rd room Living Room Smart TV Contra: • • (Ultra-)HD apps not supported in some cases • 8 Easy installation Plug and play • Electro-smog, electro-sensitivity © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  9. 9. Home Connectivity Option: (New) Cables (Real Life Example) Bathroom Stairs DSL outlet 3rd room Storage Printer Router NAS Kitchen HiFi HD STB Bedroom CaTV outlet Pro: Cat n Smart TV Contra: • (Unlimited) bandwidth • (Ultra-)HD apps fully supported • 9 Living Room Secure (point-to-point) • CaTV outlet Construction! © 2014 ADVA Optical Networking. All rights reserved. Confidential. or POF
  10. 10. Home Connectivity Option: Power Line (Real Life Example) Bathroom Stairs DSL outlet 3rd room Storage Printer Router NAS Kitchen CaTV outlet HiFi HD STB Power line transceivers Power line transceiver Bedroom CaTV outlet Pro: Living Room Smart TV plugged into power outlets plugged into power outlet Contra: • • Shared medium (e g in apartment buildings) • 10 Easy installation, plug and play (Ultra-)HD apps fully supported • Security measures necessary © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  11. 11. Outline • End customer device market trends • Connecting end customer devices to FTTH networks • Enabling end customers 11 © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  12. 12. Do We All Need to Be NERDs? • Key requirements for connecting end customer devices with no limits • • Plug and play Access and use apps as easy as on mobile devices • Solutions are available, however more work needs to be done for achieving targets above • • • 12 Wireless: stable broadband transmission for ultra(HD) apps Power line: stable security solution (due to shared medium) Cables (Cat n, POF): easy deployment … © 2014 ADVA Optical Networking. All rights reserved. Confidential.
  13. 13. Thank You sneidlinger@advaoptical.com IMPORTANT NOTICE The content of this presentation is strictly confidential. ADVA Optical Networking is the exclusive owner or licensee of the content, material, and information in this presentation. Any reproduction, publication or reprint, in whole or in part, is strictly prohibited. The information in this presentation may not be accurate, complete or up to date, and is provided without warranties or representations of any kind, either express or implied. ADVA Optical Networking shall not be responsible for and disclaims any liability for any loss or damages, including without limitation, direct, indirect, incidental, consequential and special damages, alleged to have been caused by or in connection with using and/or relying on the information contained in this presentation. Copyright © for the entire content of this presentation: ADVA Optical Networking.

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