Similar Product Research<br />By Aidan Cheng<br />
Mystery Jets ‘Making Dens’ Album Cover<br /><ul><li>To establish that the album’s indie rock genre, the cover image does not fit with mainstream convention. This is typically a central, medium shot of the performer, gazing straight on at their audience. Here rather, the band is seen scattered throughout their environment, looking nonchalantly away from the audience – lacking intensity therefore representing themselves in a care-free ‘rock ‘n’ roll nature.
Their environment looks to be a makeshift ‘den’/hideaway in the woods, in keeping with album’s title.
As the first record of the band, they have opted to establish their identity by putting themselves on their album cover.
The band member’s instruments are seen as props in the image to place focus on their musical prowess before the superficiality or wealth and ego that a rap singer might convey. The variety of guitars, amps, the piano and records conveys this musical focus.
They appear to be in a world of their own, sitting in a mellow, candlelit, ramshackle studio with an open roof. Their setting appears to be drawn around them, almost like they have been placed in a painting created using accessible editing software. This creates an adventurous, nostalgic feel due to the aesthetic decor and the leafless branches shown through the skylight. The effect is old and ‘autumny’ but also warm.
The band’s logo can be seen hanging in the back with a toy airplane floating over the figures. This alludes to their name ‘Mystery Jets’.
Strange mannequins can be seen in the background. Two are very revealing, showing the human anatomy, whilst a poster of a skeleton is seen hanging on the wall. This may suggest a theme of exposure and opening up.</li></li></ul><li>The Klaxons ‘Surfing the Void’ Album Cover<br /><ul><li>This album cover has also decided to breakaway from convention. Rather than portray themselves, they have superimposed the head of a cat over a spacesuit. The effect is surreal (the two should not be together) and rather satirical, it seems to lightly mock the style of the American Space Programme and satellite launches, the cat stands in the way famous astronauts have posed in front of the American flag (which has been replaced in this case). Fitting in with a conventional style however, the figure is shot at a medium length.
The figure is bold, in a suit of orange against a grey background. This is suggestive of the dynamic quality of the band and their music. The cat and astronaut is a representation of the band’s humour and quirkiness. Editing software has been used to achieve this image.
Like the former album cover, the image here is linked to album name. The word ‘void’ has a spatial theme, and the word ‘surfing’ connotes venturing out into it, as astronauts venture out into space. The effect is that together they suggest a theme of breaking boundaries.</li></li></ul><li>Nirvana ‘Nevermind’ Album Cover<br /><ul><li>Nirvana’s album cover from first glance can be established as anti-conforming and alternative. The bold use of a naked baby swimming alone is both controversial and unexpected. Therefore, Nirvana are represented as having a shrewd, dark humour and that they have strong opinions of modern society. The use of the cash note provides the image with a political statement.
The baby has been shot at a long shot to fully establish it’s nakedness and isolated, dangerous environment. The dark tones of the blue suggests an unhappy atmosphere, we can expect the music will not be of the happy-go-lucky pop kind. Rather, we can ascertain it will be racy, satirical. The baby is drawn towards an American bill, used as bait on a rod. This is a grand statement against capitalism and wealth – which hip hip and mainstream genres tend to advocated, here Nirvana are rejecting that lifestyle.
The baby being drawn to the money indicates human greed, perhaps human ignorance in their goals toward gaining wealth. It may also suggest, that through the rod and bait, humanity is actually pure (like a newborn) but ultimately corruptible by the materialistic and capitalist ways of society. The front cover image may allude to the record’s title ‘Nevermind’ implying that yes, the world is fuelled by capitalism but there is nothing that can be done about it.
The open arms of the child indicate its desperate grapple toward the money. Many would find the fact it is being caught by using bait is controversial and inappropriate. It is suggestive the child will fall into dangerous hands, waiting above the surface to reel him in.
The effect of the floating baby may have been created via editing software on a computer. It is unlikely the baby was released into a tank/body of water of such depth, at least not unattended. The effect however, is that the baby is very alone in its foreboding environment. </li>