Six Sales Lessons From Sports


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This presentation contains six sales lessons derived from the world of sports. We are trying to correlate traits between sports and sales and the approach required to reach success in the respective fields.

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Six Sales Lessons From Sports

  1. 1. Six Sales Lessons from Sports Visit us at *Via HubSpot Disclaimer: This presentation and the information provided here is indicative in nature and should not be treated as views of the organization. Meet Goals, Beat Competition, Exceed Expectations AAyuja © 2013
  2. 2. 1 Have Mental Focus If you've ever played a sport, you've undoubtedly heard the words "dig deep" screamed at you toward the end of a grueling workout. Meeting monthly targets is crucial for salespeople. A systematic and structured approach to sales is the way to achieve your targets. Breakdown monthly target into weekly goals. Review your sales goals every day and at the end of each day review how the day went, and set goals for the next day. It’s good to review your sales funnel each week and check for shortfalls. If you’re off track, adjust your activity goals accordingly
  3. 3. 2 Overcome Obstacles In track and field, the way to successfully leap over a hurdle is to speed up as you approach it. Although slowing down is the natural reaction, this will only lead to collision and injury. While achieving sales targets you’ll be encountered with challenges. These challenges have to be resolved for personal career growth and to increase competence. You can achieve more by shaking off hurdles that are holding you back by reviewing what you're doing, where you’re heading and what you’ll do to achieve the target
  4. 4. 3 Time Management Is Key The art of managing time comes with practice which results in amazing sales. These include sales activities as part of your daily plan which includes e-mails, making calls, referrals and follow-up on the contacts made. Review the activity every week and evaluate what works to increase sales and what doesn’t. When life demands balancing practice time, game days, a social life, and countless other commitments, you'll quickly realize effective time management is a necessity rather than a luxury. AAyuja Internal and Confidential © 2012
  5. 5. 4 Win and Lose With Dignity “Win as if you’re used to it an loss as if you enjoyed it for a change”-Ralph Waldo Emerson Win or lose, learn from the experience, seek out the next promising opportunity, and get back to grinding. Generally sales people celebrate first when they win the deal and then try to understand why they won so that they can replicate their success. There is much more to learn from losing. Find evaluators based on the sales channel you use and understand why you lost and thus improve the selling efforts for the next opportunity. AAyuja Internal and Confidential © 2012
  6. 6. 5 Practice Makes Perfect Coaches will tell you "the definition of insanity is doing the same thing over and over and expecting different results." Prior planning and preparation prevent poor performance. Planning is the foundation of success for the best in sales. The hardest part of planning is doing it consistently. Make a commitment to yourself that you’ll be “extremely prepared” to convey your message to the prospect effectively. Once you’re prepared, practice your sales pitch. Make it well crafted and to the point and make it a daily habit! AAyuja Internal and Confidential © 2012
  7. 7. 6 Keep Learning Whether it's from members of your team, coaches, or professionals, there's always something left to learn. To succeed in sales, salespeople must always seek continuous improvement in knowledge, process and skills. Learning opportunities encompass a wide range of possibilities from reading books on sales strategies, sales articles, following thought leaders, tracking the competition etc. AAyuja Internal and Confidential © 2012