Seven Sales Tips From 'The Hunger Games'


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This presentation describes seven learnings for the modern sales rep derived from the hunger games series.

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Seven Sales Tips From 'The Hunger Games'

  1. 1. AAyuja © 2013 Disclaimer: This presentation and the information provided here is indicative in nature and should not be treated as views of the organization. 7 Sales Tips Inspired From “The Hunger Games” Visit us at Meet Goals, Beat Competition, Exceed Expectations *Via Book Summary Inside (or maybe not)
  2. 2. AAyuja Internal and Confidential © 2012 Find A Good Mentor Katniss(protagonist)- is a strong individual with impressive skills. Haymitch(mentor)- A former Hunger Games winner of years ago, he imparted invaluable wisdom and strategy to Katniss out of firsthand experience. 1 Sales representatives can also gain invaluable knowledge and guidance from an experienced mentor who has succeeded in the sales field time and time again.
  3. 3. AAyuja Internal and Confidential © 2012 Account managers need not engulf their outfits with flames, but they can benefit later from imprinting a positive and memorable first impression on prospective clients. The First Impression Matters To help her earn a loyal following from the general public, which can give her a favorable advantage during the game, Katniss was directed to grab the attention of spectators when she was first introduced. She wore an eye-catching dress that appeared to burn in flames, and was quickly nicknamed "the Girl on Fire." 2
  4. 4. AAyuja Internal and Confidential © 2012 Fellow sales pros are far more civilized than Hunger Games competitors, thankfully, but they will go to great lengths to win over clients that are up for grabs. The victor is usually the seller armed with the most knowledge and the cleanest sales pitch. Be Prepared Before the start of the game, Katniss was given time to train her body, sharpen her survival skills and refine her strategy. These preparations were crucial for Katniss, as evidenced by the bloodbath that immediately consumed other under- prepared contestants. 3
  5. 5. AAyuja Internal and Confidential © 2012 A product demonstrator can catch the attention of customers passing by, and capture more sales, by displaying impressive skills that draw greater focus to the products being demonstrated. Prove Your Skills One of the most effective ways Katniss caught the public's attention was through her demonstrated proficiency with a bow and arrow. Her skill was very impressive, though she was very selective about how and when she put it to use, which was mostly ever to sustain her survival and rarely as a murder weapon. 4
  6. 6. AAyuja Internal and Confidential © 2012 Have Integrity In addition to possessing impressive skills, Katniss played what was arguably a fair game and even demonstrated acts of empathy toward other players, which helped further her support among watchers of the televised broadcast. She did not display her values and principles merely as an act to garner support; her deeds were authentic! 5 Account executives, who genuinely care about the products or services they sell, will earn the respect and loyalty of more customers.
  7. 7. AAyuja Internal and Confidential © 2012 In the sales profession, advocates are satisfied clients who provide testimonials and voluntarily refer prospects to top-notch sellers. Find Advocates The reason why it was important to gain the support of spectators is because they can choose to act as a sponsor by funding the delivery of aid to players. Haymitch socialized with spectators during the game in an effort to gain their support for Katniss, and it paid off when she was injured and a sponsor promptly sent her medicine that helped keep her in the game. 6
  8. 8. AAyuja Internal and Confidential © 2012 Sales agents also perform better when they keep their eye on a goal and fend off distractions caused by their own frustration, impatience or disappointment. Courage Is A Must Even though Katniss faced tough odds in a deadly environment, she did not increase her risk of failure by allowing her fears to cloud her judgment or make her vulnerable to ambush. Her ability to rise above her circumstances and play what was ultimately the best game was key to her victory. 7