4.16.24 21st Century Movements for Black Lives.pptx
Book linkhttpsbangkamil.files.wordpress.com200808project-m.docx
1. Book link
https://bangkamil.files.wordpress.com/2008/08/project-
management-a-managerial-approach-7th-ed.pdf
Reference (Please make sure you use in text citations)
Meredith, J. R., & Mantel, S. J., Jr. (2012). Project
management: A managerial approach (8th ed.). Hoboken, NJ:
Wiley.
Unit V Responses should be atleast 200 words
Question 1
As a senior manager, you oversee a project with a total
estimated cost of 245 engineer - months of effort. Three months
ago, however, the project had fallen behind by about 25
engineer - months so you authorized the hiring of three
additional engineers, which you felt should more than make up
for the delay in the remaining year of the project (3 x 12 months
= 36 engineer - months). You have just received the latest
quarterly project status report and are surprised to learn that the
project is now 40 engineer - months behind schedule! Your first
reaction is to calculate how many more engineers need to be
hired to make up for the increased delay. Using Brooks' concept
of the Mythical Man-Month, explain what might be happening
here.
Question 2
Explain what must be identified in order to construct a network.
What are the strengths and weaknesses of AOA and AON
techniques?
Unit VI
Question 1
2. Analyze and explain this idea: How does multitasking make it
difficult to accurately resource-level a project?
Question 2
When resource-leveling a project, a number of heuristics can
help us prioritize those activities that should receive resources
first. Explain how each of the following heuristics works and
give an example:
a Activities with the smallest slack
b Activities with the smallest duration
c Activities with the lowest identification number
d Activities with the most successor tasks
Activities requiring the most resources
(
Deconstruction of Literature Matrix
)
Source 1
Source 2
Source 3
APA Reference
Purpose & Significance (Theme)
4. APA Reference
LaMontagne, L.(2015). MarketingSherpa consumer purchase
preference survey: Demographics of customer reasons to follow
brands’ social accounts. Retrieved from
https://www.marketingsherpa.com/article/chart/demographics-
why-customer-follow-brands-social-media
Kiráľová. A. & Pavlíčeka, A. (2014). Development of Social
Media strategies in tourism destination. Procedia- Social and
Behavioral Sciences, 175. 358–366.
doi.10.1016/j.sbspro.2015.01.1211
Sharda, H. & Motwani, B. (2015). Discriminant model for
online viral marketing influencing consumers behavioural
intention. Pacific Science Review B: Humanities and Social
Sciences, 1(1). 49–56.
doi:10.1016/j.psrb.2015.12.002Erdogmus, I. E. & Cicek, M.
(2012). The impact of social media marketing on brand loyalty.
Procedia- Social and Behavioral Sciences, 58. 1353-1360.
doi:10.1016/j.sbspro.2012.09.1119
Tong, B. & Tung-lung, C. S. (2014). Finding disseminators via
electronic word of mouth message for effective marketing
communications. Decision Support Systems, 67. 21–29.
doi:10.1016/j.dss.2014.07.006
Purpose & Significance (Theme)
Researchers provided gradations to establish population
characteristics of following social accounts of brands.
The epistemology aimed to establish how tourist destination
collaborates with tourists or customers online via social
networks, and the effect it has on product sales.
Didactic research succinct how individuals leverage viral
5. marketing, whereby messages are sent to millions of people on
social profiles within a short period of time.
Researchers presented an examination aimed at identifying the
effects social media marketing has imposed on brand loyalty.
The research established whether online customer reviews on
friends social networks lead to growth in sales.
Research Question(s):
For which of the following reasons, if any, do you follow, like,
and/or connect with a brand's social media account(s)?
The participants were asked to send profiles for a virtual tour of
Cape Town’s least explored areas, amongst other questions
Multiple questions on questionnaires.
Questions presented tested loyalty, and why consumers stick to
brands on social media, and different categories.
As a consumer, do you like to talk to your friends about certain
products?
Methodology:
Online Survey
Theoretical background study of social media sites and practical
observations
Questionnaires
Administration of structured questionnaires
Survey Questionnaire
Source 6
Source 7
Source 8
Source 9
Source 10
APA Reference
6. Hajli, N. M. (2014). A study of the impact of social media on
consumers. International Journal of Market Research, 56(3).
387-404. doi:10.2501/UMR-2014-02
Hudson, S., Roth, M. S., Madden, T. J., & Hudson, R. (2014).
The effects of social media on emotions, brand relationship
quality, and word of mouth: An empirical study of music
festival attendees. Tourism Management, 47. 68-76.
doi:10.1016/j.tourman.2014.0911
Laroche, M., Habibi, M. R., & Richard, M. O. (2013). To be or
not to be in social media: How brand loyalty is affected by
social media? International Journal of Information Management,
33(1). 76–82. doi:10.1016/j.ijinfomgt.2012.07.003M. Onur
Gulbahar, M. O. &.Fazli, Y. (2015). Marketing efforts related
to Social Media channels and mobile application usage in
tourism: Case study in Istanbul. Procedia - Social and
Behavioral Sciences, 195(3). 453-462.
doi:10.1016/j.sbspro.2015.06.489
Nicholls, J. (2012). Everyday, everywhere: Alcohol marketing
and Social Media—Current trends. School of Humanities and
Cultural Industries, 47(4). 486-493. doi: 10.1093/alcalc/ags043
Purpose & Significance (Theme)
The study produced analytical details explaining how consumers
of various brands interconnect using the Internet, and Social
media.
Researchers focused on the effects of Social media on
relationships of customers on product brands.
The research aimed to understand the effects of Social media,
and customer loyalty regarding product brands.
The author’s research exemplified the efforts performed by
hotel management in Istanbul to market hotel services on Social
media channels, and mobile applications.
Nicholls research illustrates the effects of Social media, and
marketing of alcohol brands in the United Kingdom.
Research Question(s):
8. 1
Unsatisfactory
0.00%
2
Less than Satisfactory
74.00%
3
Satisfactory
79.00%
4
Good
87.00%
5
Excellent
100.00%
80.0 %Content
20.0 %Summarize Introduction
Description of the purpose, intent, and scope of the study is
either not complete or not clear.
Description of the purpose, intent, and scope of the study is
vague and/or insufficiently developed.
The reader is able to glean the purpose, intent, and scope of the
study with effort.
The description of the purpose, intent, and scope of the study, is
detailed.
The description of the purpose, intent, and scope of the study, is
comprehensive and from current literature.
20.0 %Summarize Methodology
Description of the research design, population sample, data
collection, and other procedures used in the study is either not
complete or not clear.
Description of the research design, population sample, data
collection, and other procedures used in the study is vague
and/or insufficiently developed.
9. The reader is able to glean the research design, population
sample, data collection, and other procedures used in the study
with effort.
The description of the research design, population sample, data
collection, and other procedures used in the study, is detailed.
The description of the research design, population sample, data
collection, and other procedures used in the study, is
comprehensive and from current literature.
20.0 %Summarize Results
Description of the data collected and the findings of the study is
either not complete or not clear.
Description of the data collected and the findings of the study is
vague and/or insufficiently developed.
The reader is able to glean data collected and the findings of the
study with effort.
The description data collected and the findings of the study, is
detailed.
The description of the data collected and the findings of the
study, is comprehensive and from current literature.
20.0 %Summarize Conclusion
Critique of the presentation of the study and a summary
assessment of the study are either not complete or not clear.
Critique of the presentation of the study and a summary
assessment of the study are vague and/or insufficiently
developed.
The reader is able to glean the critique of the study and the
summary assessment of the study with effort.
The critique of the study and the summary assessment of the
study are detailed.
The critique of the study and the summary assessment of the
study are comprehensive and from current literature.
20.0 %Organization and Effectiveness
10. 20.0 %Mechanics of Writing
Mechanical errors are pervasive enough that they impede
communication of meaning. Inappropriate word choice and/or
sentence construction are used.
Frequent and repetitive mechanical errors distract the reader.
Inconsistencies in language choice (register), sentence
structure, and/or word choice are present.
Some mechanical errors or typos are present, but are not overly
distracting to the reader. Correct sentence structure and
audience-appropriate language are used.
Prose is largely free of mechanical errors, although a few may
be present. A variety of sentence structures and effective
figures of speech are used.
The writer is clearly in command of standard, written academic
English.
100 %Total Weightage