LinkedIn Connecting through Groups and a Review of Account Features

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LinkedIn Connecting through Groups and a Review of Account Features

  1. 1. 11 www.aamanet.org LinkedIn: Connecting through Groups & a Review of Account Features AAMA Online Series Tips & Tricks July 15, 2014
  2. 2. 22 www.aamanet.org • Connect with AAMA, other members and industry colleagues through LinkedIn Groups • Update LinkedIn account settings and features to better suit your needs Objectives
  3. 3. 33 www.aamanet.org LinkedIn Overview Source: Construction Marketing Association Blog – 2013 Social Media for Construction Survey
  4. 4. 44 www.aamanet.org LinkedIn Overview Source: Construction Marketing Association Blog – 2013 Social Media for Construction Survey
  5. 5. 55 www.aamanet.org LinkedIn Overview Source: Construction Marketing Association Blog – 2013 Social Media for Construction Survey
  6. 6. 66 www.aamanet.org LinkedIn Overview Source: Construction Marketing Association Blog – 2013 Social Media for Construction Survey
  7. 7. 77 www.aamanet.org LinkedIn Overview • Members: 250+ million in over 200 countries/territories • Best for: Developing professional connections; showcasing accomplishments • What to share: Relevant content to connections or group members • Groups: Create/join discussions about your industry Source: LinkedIn blog
  8. 8. 88 www.aamanet.org Poll Question Are you a member of any LinkedIn Groups?
  9. 9. 99 www.aamanet.org LinkedIn Groups
  10. 10. 1010 www.aamanet.org LinkedIn Groups
  11. 11. 1111 www.aamanet.org
  12. 12. 1212 www.aamanet.org LinkedIn Groups
  13. 13. 1313 www.aamanet.org Navigation Groups Section Search Search Box How to Join Groups
  14. 14. 1414 www.aamanet.org Join the Discussion
  15. 15. 1515 www.aamanet.org Join the Discussion
  16. 16. 1616 www.aamanet.org Poll Question Do you engage in LinkedIn Group discussions?
  17. 17. 1717 www.aamanet.org Starting a Discussion is Easy
  18. 18. 1818 www.aamanet.org Be Sure to Participate
  19. 19. 1919 www.aamanet.org Reach Out to Your Members
  20. 20. 2020 www.aamanet.org LinkedIn Company Pages
  21. 21. 2121 www.aamanet.org LinkedIn Company Pages
  22. 22. 2222 www.aamanet.org LinkedIn Company Pages
  23. 23. 2323 www.aamanet.org LinkedIn Account Settings
  24. 24. 2424 www.aamanet.org LinkedIn Account Settings
  25. 25. 2525 www.aamanet.org LinkedIn Account Settings
  26. 26. 2626 www.aamanet.org LinkedIn Preview
  27. 27. 2727 www.aamanet.org AAMA Online Series July 22: Twitter Discovering the Benefits of Tweets, Followers and Lists July 29: Blogs and More Engaging with AAMA via news, photos, videos and more
  28. 28. 2828 www.aamanet.org Lori Benshoof AAMA Marketing Coordinator 847-303-5859 ext. 261 lbenshoof@aamanet.org

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