2. How does your media product represent particular social groups? -My magazine initially represents the younger generation (16-25) part of the public. In my opinion, my magazine portrays them in a positive and creative attitude, instead of the negative and troublesome attitude that society seems to tag them as these days.
FRONT COVER’S REPRESENTATION: -The models are looking into the camera looking somewhat sophisticated and chilled, connoting a classy, urban and stylish attitude to the magazine. -Portraying young male adults as creative and productive individuals in a positive way instead of the stereotypical ‘lad’. -Cool colour scheme which is carried out throughout the magazine (red, black, grey and blue).
CONTENT PAGE’S REPRESENTATION: -The model are looking into the camera again looking chilled and somewhat edgy, connoting a chic and stylish vibe to the magazine. -Portraying young female adults as happy and individual people in a positive way. -Cool colour scheme which is carried out from the magazine colour (red, black, grey and blue).
DOUBLE PAGE SPREAD’S REPRESENTATION: -The band’s colour scheme, adding differentiation of colour and theme to the magazine, to highlight that they are the main asset of this issue of the magazine. -The models are looking into the camera again holding their instruments, adding a sense of creativity to the magazine.
3. What kind of media institution might distribute your media product and why?Bauer Media Group: http://www.bauermedia.co.uk/ “We have more than eighty influential media brands spanning a wide range of interests.” An example of Biffy Clyro: An example of Arctic http://www.youtube.com/wa Monkeys: An example of The Black tch?v=RAtacHPAHLI http://www.youtube.com/wa Keys: tch?v=ma9I9VBKPiw http://www.youtube.com/wa tch?v=7Je2wAUcH4oBauer Media Group distribute many alternative genres of magazines, yet issue themain rock and alternative music magazines such as Q and Kerrang! Therefore Ibelieve that my music magazine would fit in nicely with Bauer Media Group.
-I believe the Bauer Media Group would be a suitable media institution to issuemy music magazine; ‘OFF!’, due to them being the distributers to two of themain rock and alternative music magazines, and therefore my magazine wouldfit in nicely in the more alternative music magazine gap in the industry.- I have made the magazine to appeal to both the male and female audience,by using both genders as models for my magazine cover, contents anddouble-page spread.
BAUER’S RIVALS: -I believe that IPC would be the main rival Bauer, due to the, being the distributor of one of the most famous rock magazines in today’s society. -NME would be one of the biggest rivals for my magazine due to it containing a very similar music genre and type of rock and alternative music to mine. An example of Muse: http:// www.youtube.com/watch? v=6okwg6PiSis
4. Who would the audience be for your media product?-Age: 16 – 25 year olds.-Social Class: B/C1 (Monthly magazine – ought to be able to manage payments for this magazine on a monthly basis.)-Gender: Male and female.-Ethnicity: Any ethnicity.-Profile: Strivers and achievers, people who enjoy listening toalternative music based around the rock genre; music they listen to and enjoy.The chosen genre is alternative and rock music, I believe these two genreshave fused over time, by looking at the music of this variety in society today.My target audience would be more attracted to bands such as Foo Fighters,Muse, Kasabian and Arctic Monkeys.
5. How did you attract/address your audience?Prior to the creation of my music magazine, I carried out some audienceResearch, in order to find out how popular alternative (indie) and rock musicwas, and whether a new and fresh magazine of these genres would beappreciated, or not.-I found that 15 out of 39 people out of my audience listened to alternative(indie) and rock music.-I found that exactly half of the audience were male and the other, female.-I found that 15 out of 39 people out of my audience read magazines of thisgenre. Such as Q, NME, Mojo and Kerrang!-Also found that 18 out of the 39 people of my audience either wanted freshand new alternative (indie) and rock music magazine, or were not bothered.
6. What have you learnt about technologies from the process of constructing this product?COVER:-I used Adobe Photoshop to create my cover.-I used drop shadow on the masthead. -I used bevel and emboss for the flash.
CONTENTS:-I used Adobe In Design to create my contents page. I have placed the text around the model’s cheek to create an edgy look.-I did not use many effects during the creation of my contents page on In Design,this is because I was trying to make it look as simple and sophisticated yet edgy aspossible, to keep the basic theme running through the magazine itself.
I have separated the textDOUBLE PAGE SPREAD: into three columns in order for the magazine to look more legitimate.
7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?PRELIMINARY TASK COVER: