Effective presentation strategies i

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Effective presentation strategies i

  1. 1. Oral Presentation  “Half of the world is composed of people who have something to say and can’t, and the other half, who have nothing to say and keep on saying it.” - Robert Frost.  Definition:  An oral presentation is relatively formal kind of a talk requiring preparation and some amount of writing.
  2. 2. Defining Purpose  Identifying Topic:  The topic is a general outline of the subject.  It should arouse interest.  It should stand alone as a message.  It should tell something about the presentation.  Defining Purpose:  Depending upon the your purpose of presentation – to inform, to analyze, or to persuade – one should be flexible enough to adjust to new inputs & unexpected audiences reactions.
  3. 3. Analyzing Audience  Know Your Audience:  What are their interests, likes and dislikes?  Are they familiar with the topic?  Is their attitude hostile or friendly?  What’s the size of the group?  Age range? Gender distribution?  All audiences have one thing in common; they are at the receiving end of the process of communication.
  4. 4. Analyzing Audience  Know More About Your Audience:  Audience’s Knowledge of the subject:  Do not repeat what people already know.  Do not spend much time of basics.  Audience’s relation with you:  Be clear about your relation with the audience, e.g. subordinate or superior.  Think about the responsibility and authority in relation to people you are addressing.
  5. 5. Analyzing Audience  Know More About Your Audience:  Audience’s Participation varies as follows: Purpose Audience’s Participation --- Low Moderate High Entertainment  Ceremonial  Informative  Persuasive 
  6. 6. Organizing Contents  Always prepare more material than require, as this will help you feel confident.  Arrange your contents into three parts:  Introduction:  Main Body:  Conclusion:  In other words,  …Say what you want to say, say it; then say what you’ve already said.
  7. 7. Introduction of the Speech  “The brain starts working the moment you are born and never stops until you get up to speak in public” - Anonymous  An introduction must be brief & should state the subject.  It should also capture attention, inspires confidence & preview the contents that follow.
  8. 8. Introduction of the Speech  An introduction may be developed in the following ways:  Ask a question  Tell a story or anecdote  Refer to the occasion  Use quotation  Use an unusual idea or comparison  Express its usefulness
  9. 9. Main Body of the Speech  Depending on the topic & introduction of the presentation, any of the following patterns of organizing the main body can be chosen:  Chronological:  e. g. “The Profile of X Institution”, “Changing Face of the Earth”, “History of Sports”  Categorical:  e. g. “Roll of Advertising”, “Environmental Protection”, “Importance of Presentation”
  10. 10. Main Body of the Speech  Depending on the topic & introduction of the presentation, any of the following patterns of organizing the main body can be chosen:  Cause & Effect:  e. g. “Impact of Cinema on Children”, “Internet – Boon or Bane”, “Smoking in Youngsters”  Problem – Solution:  e. g. “The Global Warming”, “Population Explosion”
  11. 11. Conclusion of the Speech  “A speech is like a love affair, any fool can start one but to end it requires considerable skill.” - Lord Mancraft  The conclusion of speech is almost as important as the beginning because people tend to remember what they hear first and last.  The ending of the speech should be brief, forceful.
  12. 12. Conclusion of the Speech  Indicate that you’ve reached the end with verbal clue:  “In conclusion…”  “To sum up…”  “Let me conclude…” or  “Before I conclude…”  Use summary of your speech:  Make an appeal:  End on a positive note:
  13. 13. Visual Aids  Spoken words are ephemeral, & because of this limitation, speeches often need strong visual support:  Handouts,  Chalk boards,  Flip charts,  Overhead Projector,  PPT Slides,  Charts & Tables
  14. 14. Visual Aids  Importance of visual Aids:  Increase interest in audience  Illustrate key points  Signal transition from one part of the presentation to the next  Increase impact of the message  Help listener retain information  Help you to present ideas without depending on notes  Better option in case of language & accent problem

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