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STANDING OUT FROM THE CROWD
Wendy McDougall
Questions
Please direct all questions on Twitter
@wendymcdougall with the hashtag
#ThinkDigital
To be answered at the end ...
Launched 9-20
recruitment
Began career in
IT recruitment
Finalist in
‘Entrepreneur of the
Year’ at Business
Awards for Sco...
Launching 9-20 recruitment in a
crowded marketplace
So how would 9-20 stand out
from the crowd?
We LISTENED to our customers...
And
guess what?
You don’t like
RECRUITMENT
COMPANIES
“I want more for my
money.”
“Recruitment costs are
too high.”
“Lots of irrelevant
CV’s.”
“I can’t see the work
that’s bein...
There are still challenges…
Skill shortages
Too long to hire
Can’t keep staff
How are we going to do that?
Web 2.0
Web 3.0?
Web 4.0?!
INNOVATING recruitment through
digital technology
Big investment in development team
And so it begins…
Constant race against time
Deep pockets required
Trust your staff
Risk / reward
Partnership approach
Provided visibility
Client portal login
Increased branding
Creation of 9-20 network
Reduced costs
40% saving for volume recruitment
Splitting the payments Easing
cashflow for clients
3 month guarantee
Shari...
Our awards
Launched Firefish Software
Beginning of a new era
Productising software
Bringing it all together
So what’s this Firefish Software?
Question Time
Any further questions on using technology
in the recruitment process?
Contact me on:
Twitter:
@wendymcdougal...
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Wendy McDougall of 9-20 recruitment / Firefish Software - Think Digital Presentation - Standing Out From The Crowd

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Slides from presentation, Standing Out From The Crowd'. The journey of Wendy McDougall, Managing Director of Scottish based IT recruitment company 9-20 recruitment who develops own recruitment software, 'Firefish'.

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Wendy McDougall of 9-20 recruitment / Firefish Software - Think Digital Presentation - Standing Out From The Crowd

  1. 1. STANDING OUT FROM THE CROWD Wendy McDougall
  2. 2. Questions Please direct all questions on Twitter @wendymcdougall with the hashtag #ThinkDigital To be answered at the end of the session
  3. 3. Launched 9-20 recruitment Began career in IT recruitment Finalist in ‘Entrepreneur of the Year’ at Business Awards for Scotland 9-20 doubles staff numbers Joined ScotlandIS board MD of 9-20 recruitment & Firefish Software CEO 1998 2004 2007 2008 2009 2010 @WendyMcdougall
  4. 4. Launching 9-20 recruitment in a crowded marketplace
  5. 5. So how would 9-20 stand out from the crowd?
  6. 6. We LISTENED to our customers... And guess what?
  7. 7. You don’t like RECRUITMENT COMPANIES
  8. 8. “I want more for my money.” “Recruitment costs are too high.” “Lots of irrelevant CV’s.” “I can’t see the work that’s being done on my role.” Why don’t you like us?
  9. 9. There are still challenges… Skill shortages Too long to hire Can’t keep staff
  10. 10. How are we going to do that? Web 2.0 Web 3.0? Web 4.0?!
  11. 11. INNOVATING recruitment through digital technology
  12. 12. Big investment in development team And so it begins… Constant race against time Deep pockets required Trust your staff
  13. 13. Risk / reward Partnership approach Provided visibility Client portal login Increased branding Creation of 9-20 network
  14. 14. Reduced costs 40% saving for volume recruitment Splitting the payments Easing cashflow for clients 3 month guarantee Sharing the risk
  15. 15. Our awards
  16. 16. Launched Firefish Software Beginning of a new era Productising software Bringing it all together
  17. 17. So what’s this Firefish Software?
  18. 18. Question Time Any further questions on using technology in the recruitment process? Contact me on: Twitter: @wendymcdougall LinkedIn: uk.linkedin.com/in/wendymcdougall Presentation available at: Slideshare.net

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