Digital Marketing Framework By Seven Boats Info-System Pvt. Ltd.

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Digital Marketing Framework By Seven Boats Info-System Pvt. Ltd.

  1. 1. Seven Boats Info-System Pvt. Ltd. The Digital Marketing Company Website: http://www.7boats.com Email: [email_address] Phone: +91 8017049042 Copyright c 7boats.com
  2. 2. The Digital Marketing Framework 4 Questions 4 Solutions 16 Approaches
  3. 3. 4 Questions
  4. 4. 1. Why does your website exist? What is the purpose of your website? <ul><li>Here are some pointers: </li></ul><ul><li>Online visibility </li></ul><ul><li>Reach out to wider customer base </li></ul><ul><li>Address and remove their pain-points </li></ul><ul><li>Provide benefits and add value </li></ul><ul><li>Generate online leads </li></ul><ul><li>Expand business to global frontiers </li></ul>
  5. 5. 2. Who cares? Who cares about your offerings? <ul><li>These consumers need your website: </li></ul><ul><li>Those looking for information or research </li></ul><ul><li>Those looking to buy online or offline </li></ul><ul><li>Those beyond your geographical location </li></ul><ul><li>Those who have come through referrals </li></ul>
  6. 6. 3. What your audience loves? What motivates, inspires and interests your audience? <ul><li>A professional but user-friendly website </li></ul><ul><li>Easy navigation of web pages </li></ul><ul><li>Clutter-free layout and writing </li></ul><ul><li>Trustworthiness of your web presence </li></ul><ul><li>Prompt and excellent service </li></ul><ul><li>Top-notch quality </li></ul>
  7. 7. 4. How do you do the mistake? What are the common mistakes by business owners? <ul><li>Not knowing the mechanics of Internet marketing </li></ul><ul><li>Clichéd thinking </li></ul><ul><li>Misuse of online tools for short-term gains </li></ul><ul><li>Lack of coordination between strategy, content, design and SEO </li></ul>
  8. 8. Re-discover all the answers !!! We are here for you… <ul><li>This is what we believe in: </li></ul><ul><li>Thorough planning and scientific approach </li></ul><ul><li>Relying on empirical statistics and data </li></ul><ul><li>Creative and innovative team of writers, designers and SEO experts </li></ul><ul><li>Stringent quality control </li></ul><ul><li>Simple, unconventional and effective strategies focused on business growth & ROI </li></ul>
  9. 9. 4 Solutions
  10. 10. How can we help? <ul><li>User Experience </li></ul><ul><li>Content </li></ul><ul><li>SEO </li></ul><ul><li>Social </li></ul>
  11. 11. 16 Approaches
  12. 12. User Experience <ul><li>Design </li></ul><ul><li>Usability </li></ul><ul><li>Conversion </li></ul><ul><li>Stickiness </li></ul>
  13. 13. Content <ul><li>Usefulness </li></ul><ul><li>Interest Alignment </li></ul><ul><li>Quality </li></ul><ul><li>Share-ability </li></ul>
  14. 14. SEO <ul><li>Accessibility </li></ul><ul><li>Keyword Targeting </li></ul><ul><li>Content Optimization </li></ul><ul><li>Link Authority </li></ul>
  15. 15. Social <ul><li>Social Value </li></ul><ul><li>Channels </li></ul><ul><li>Incentives </li></ul><ul><li>Social Optimization </li></ul>
  16. 16. Feel the difference! <ul><li>Unconventionally structured but effective strategies. </li></ul><ul><li>Transparent scope of work. </li></ul><ul><li>Affordable pricing. </li></ul><ul><li>Quantifiable measure of effort & progress. </li></ul><ul><li>Personalized services. </li></ul><ul><li>Focus on overall business growth & ROI. </li></ul><ul><li>Innovative research and strong analysis. </li></ul>
  17. 17. Thank You Debajyoti Banerjee Founder & CEO, Seven Boats Info-System Pvt. Ltd. http://www.7boats.com [email_address] Call: +91 8017049042

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