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Increasing employee engagement with digital technologies [WEBINAR]

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Learn how to increase employee engagement using digital technologies such as online communities.

Published in: Business

Increasing employee engagement with digital technologies [WEBINAR]

  1. 1. Increasing Employee Engagement with Digital Technologies ​Charlene Li, Founder and CEO, Altimeter Group ​Beth Miller Thiel, Senior Director, Corporate Communications, Plex Systems ​Riz Ebrahim, Vice President, Advisory Services, 7Summits
  2. 2. Speakers Charlene Li Founder & CEO, Altimeter Group @charleneli Riz Ebrahim Vice President, Advisory Services, 7Summits @rizebrahim Beth Miller Thiel Senior Director, Corporate Communications, Plex Systems @bethmt
  3. 3. • Research on Employee Engagement and Advocacy • Case Study: Plex Systems • Best Practices - Employee Engagement Initiatives • Q&A What we’ll talk about today
  4. 4. Research published by Altimeter Group
  5. 5. “My organization has a holistic and strategic approach to employee engagement and advocacy.” 1. Strongly agree 2. Somewhat agree 3. Neutral 4. Somewhat disagree 5. Strongly disagree
  6. 6. Defining Digital Employee Engagement
  7. 7. Research Highlights • Only 41% of organizations believe they have a holistic and strategic approach to employee engagement and advocacy. • Only 43% of survey respondents believe they have an organizational culture of trust that supports employee engagement. • Only 36% and 25% of respondents have organizations where many employees use their internal collaboration platform and enterprise social network, respectively.
  8. 8. Most companies lack a coherent approach to digital employee engagement “Which department leads employee engagement initiatives in your organization?” Base: 88 companies with more than 250 employees (surveyed by Altimeter Group Q3 2014)
  9. 9. Digital technology deployments suffer from a lack of business focus and platform fatigue
  10. 10. Base: 64companies with more than 250 employees (surveyed by Altimeter Group Q3 2014) Employee Engagement leaders have strategic desired outcomes from programs “Please rank each of the following desired outcomes for your Employee Engagement initiatives by order of most important to least important for your organization”
  11. 11. But actual metrics don’t align to strategic goals “Please rank which metrics you use the most to describe the impact of your Employee Engagement programs” Base: 57 companies with more than 250 employees (surveyed by Altimeter Group Q3 2014)
  12. 12. Better employee relationships improve customer relationships - and vice versa Source: Altimeter Group
  13. 13. Use employee journeys to develop empathy and relationships
  14. 14. Telstra CEO David Thodey Drove Engagement
  15. 15. The Impact of Engagement
  16. 16. Measure and develop each employee relationship Source: IBM
  17. 17. Activity and network metrics provide insight for employee development Source: Altimeter Group
  18. 18. Employee Engagement platforms divide - internal and external engagement
  19. 19. Further out: An “Employee Engagement Cloud” will emerge as a suite
  20. 20. • Research on Employee Engagement and Advocacy • Case Study: Plex Systems • Best practices for implementing your own employee engagement strategy • Q&A What we’ll talk about today
  21. 21. 3.6MItems Weekly 945BPounds of Material $25BCustomer Revenue 41MQuality checks per year About Plex Systems
  22. 22. Challenges Challenges Rapid Growth Email Communications Disparate Systems New eTeam
  23. 23. • Kill Email • Connect Employees & Inspire Engagement • Streamline Channels • Executive Transparency • Operational Efficiency • Knowledge Sharing Objectives
  24. 24. • Establish basic user profiles • Centralize Plex wide communications • Support onboarding of new hires • Linking of key content and apps • Basic gamification • Departmental level communication • Enrich user profiles to identify expertise • Extend collaboration and social spaces • Invite external groups (prospects, vendors) • Share best practices • Performance review / recognition EXTENDED USE CASES MOTIVATION AND GUIDANCE • Become the focal point for all collaboration and communication • Enhanced personalization and navigation • Advanced gamification to foster engagement • Crowdsource / Solicit employee ideation and innovation Migrate from current fragmented environment (status quo) in a series of managed and focused waves WAVE 1 WAVE 2 WAVE 32014 2015 2016 FOUNDATION EXTEND TRANSFORM FOUNDATIONAL Cloud City Launch Roadmap – Detailed Overview
  25. 25. Introducing Cloud City
  26. 26. Engagement: Make it Fun
  27. 27. • Email Replaced • Consolidated Hub • Increased Participation • Two-way Communication • Robust Collaboration Results Adoption & Engagement • Registered Users: 612 • Active Users: 558 (95%) • Participating Users: 358 (61%) • Contributing Users: 171 (29%) Industry standards: • Participating: 20-30% • Contributing: 10%
  28. 28. • Executive Transparency: 176 blog posts since July 29, 2014, launch; approx. 14 a month 4 execs are in Cloud City Top 10 Leaderboard – and JB is #2! Results
  29. 29. Next Step: Expanding Our Community Source: Altimeter Group Community
  30. 30. • Research on Employee Engagement and Advocacy • Case Study: Plex Systems • Best practices for implementing your own employee engagement strategy: 7Summits • Q&A What we’ll talk about today
  31. 31. 7Summits
  32. 32. Employee Engagement Portfolio
  33. 33. Creating conditions for success #1 - Address Technology Fatigue Help employees remove friction and pain from their work #2 - Approach Employee Empowerment vs. Technology Deployment #3 - Adoption Proactive Activation of Champions and Influencers #4 - Organizational Alignment Ongoing Nurturing and Measurement
  34. 34. Getting started #1 - Develop Coherent Approach and Alignment #2 - Empathy for Employees. Understand high and low points of their experience. #3 - Prioritize features with highest business value and impact #4 - Visualize the interaction - Future State of User Experience #5 - Set the direction. Roadmap Informed by opportunities, business needs
  35. 35. Establish a strong foundation Employee Experience Wave 1: Foundation for Trust Wave 2: Extend Deeper Wave 3: Transformation Establish basic user profiles Centralize Communications Linking of key content and apps Basic gamification Executive Transparency Elevate Experts Centralize Knowledge and Collaboration Career & Performance Management Dept. Comm. Official Knowledge Internal Support Sales Enablement New Hire Onboarding Share Ideas / Feedback Support New Hire Onboarding Department Level Communication Sales Enablement Performance Management Unified Collaboration Advanced Gamification & Missions Ideation
  36. 36. Embrace a balanced measurement approach • Total Users: All system users who have not been disabled • Participating Users: Users who have commented, liked, edited, or created content • Contributing Users: Users who have created new content Vitality • # of answered questions • # of tasks completed • Leadership engagement User Needs Indicator of: • Productivity & Efficiency Gains (Revenue / sales rep) • Client Engagement (Survey Scores) • Employee Retention Business Objectives Indicator of:
  37. 37. • Research on Employee Engagement and Advocacy • Case Study: Plex Systems • Best practices for implementing your own employee engagement strategy • Q&A What we’ll talk about today
  38. 38. Contact Info Altimeter | www.altimetergroup.com | @AltimeterGroup 7Summits | www.7SummitsInc.com | @7SummitsInc Plex Systems | www.plex.com | @PlexSystems

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