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Management Innovation
via Design Thinking
December, 2015
http://www.successfulworkplace.org/wp-content/upload/2014/01/Desi...
What is “Design Thinking”?
1 http://dthsg.com/wp-content/uploads/2012/06/Wordle_Abschlussarbeiten1.jpg
It doesn't just combine two components : Design + Thinking
2 http://www.papaya-consulting.eu/it/wp-content/uploads/2009/07...
Is there anything special for Design Thinking?
3 http://technical.ly/delaware/wp-content/uploads/sites/6/2015/03/post-its-...
Different Design Skill?
4 http://media.architecturaldigest.com/photos/5654ca31e6e26e7256b10087/master/pass/beauty-cooper-h...
Different Thinking Process?
5 https://i.ytimg.com/vi/pXtN4y3O35M/maxresdefault.jpg
Design Thinking: Technology, Business & Human Values
6 https://anneprib.files.wordpress.com/2013/01/hpi_school_of_design_t...
Why does “Design Thinking” matter?
7 http://static2.gensler.com/uploads/hero_element/6073/thumb_tablet/thumbs/design-think...
Thinking Point One: Does Technology really make innovation?
8 https://upload.wikimedia.org/wikipedia/commons/8/86/First_fl...
Industrial Revolution: Steam Train
9 http://www.gogagas.com/wp-content/uploads/2014/03/steam-train-wallpaper-for-walls-8-1...
However, it also bring side effects.
10 https://www.dosomething.org/sites/default/files/styles/550x300/public/images/pollu...
Another Thinking Point: What is the next of 4K TV?
11 http://dthsg.com/wp-content/uploads/2012/06/Wordle_Abschlussarbeiten...
the Resolution of the Eye
12 http://www.pcbheaven.com/opendir/images/thumbs/od_2648_1_1399383934.png
Design always cares about Human Values: beauty and function
13 http://acesmt.com/files/2015/05/design1.jpg
Design Matter: Perception
14 http://payload.cargocollective.com/1/4/138891/1864235/IMG_1219.jpg
Designing for Beauty: Beauty itself
15 http://www.wix.com/blog/file/2014/02/15-design-words2.jpg
Designing for Function: Making the functional beautiful
16 http://www.economist.com/blogs/prospero/2011/09/industrial-desi...
Thinking Point Two: Can Design be easily acceptable for everyone?
17 http://blog.taoslifestyle.com/wp-content/uploads/2015...
The problem with redesigning: Return on Investment
18 https://www.adengage.com/wp-content/uploads/2014/05/adengage-roi-ver...
Everybody knows “Good Design = ROI”
19 http://www.thebiggerboat.co.uk/files/5513/9453/4833/Good-Design-ROI-Blog-Image.jpg
The Problem One: Not get be used to calculate
20 http://3.bp.blogspot.com/-vj8khalIweU/UhPqSpWXufI/AAAAAAAABtw/72_3p-8agtA...
The Problem Two: Measuring is not quite easy
21 https://cohlab.com/wp-content/uploads/FinancialInfographics-ROI-1030x687.j...
The Problem Three: Show me the money
22 http://www.knoll.com/nkdc/images/research/Design-Features-ROI-Models-Fig1.jpg
Even though Design is much better, People just think Design = Art
23 http://www.frogdesign.com/sites/default/files/service...
Thinking Point Three: Is there Biz's world becoming differently?
24 http://mediad.publicbroadcasting.net/p/kalw/files/styl...
New Challenger: Apple
25 http://postcron.com/en/blog/wp-content/uploads/2014/06/steve-jobs-3.jpg
New Challenger: Xiaomi
26 http://cdn.engineer.typemag.jp/wp-content/uploads/2015/05/tks-12-01.jpg
New Challenger: Sharing Economy
27 http://sandcrate.com/wp-content/uploads/2014/10/sharing-economy-apps.jpg
New Age comes …
28 http://c.fastcompany.net/multisite_files/fastcompany/imagecache/inline-large/inline/2013/11/3022028-inl...
Also, Wealth is not distributed well for everyone.
29 http://res.thegear.co.kr/files/20150612024215468807.jpg
3 Key Questions
30 http://res.thegear.co.kr/files/20150612024215468807.jpg
Does Technology really make innovation?
Can Des...
That is why we need “Design Think” in Biz
31 http://res.thegear.co.kr/files/20150612024215468807.jpg
Management Innovation
The Next Age: We can not expect and be experienced yet
32 https://ithinkidesign.files.wordpress.com/2012/01/traditionalsol...
Disruptive Technology: Google launched self-driving car
33 http://tippnews.com/wp-content/uploads/Google-Self-Driving-car....
Contextual Design: Road and Traffic Signal
34 http://www.poeticmedia.com/wp-content/uploads/car-sensors1.jpeg
Contextual Design: Driving and Travel
35 http://e.fastcompany.net/multisite_files/fastcompany/imagecache/slideshow_large/s...
Contextual Design: Emergency Situation
36 http://www.talkingpointz.com/wp-content/uploads/2013/08/JohnnyCab.jpg
Management Innovation
37 https://nbry.files.wordpress.com/2014/07/managment-innovation-integnology-com.jpg
Disruptive /
Ap...
Biz Case: McKinsey – Lunar
38 http://www.lunar.com
Biz Case: Deloitte – Monitor / Doblin
39 https://www.doblin.com
Biz Case: Accenture – Fjord
40 https://www.fjordnet.com
Accenture – Nespresso: Capsule Coffee
41 http://www.distribuicaohoje.com/wp-content/uploads/sites/2/2015/05/Boutique_Nespr...
Management Innovation: Three Horizons of Innovation
42 https://www.accenture.com/t20150921T111755__w__/us-en/_acnmedia/Acc...
Management Innovation: Digital Disruption
43 https://www.accenture.com/t20150921T111755__w__/us-en/_acnmedia/Accenture/Con...
Management Innovation: Technology & Design
44 http://www.economist.com/blogs/prospero/2011/09/industrial-design
Thank you for Listening!
http://static1.squarespace.com/static/54c7179ae4b02140e98244fe/t/54eed811e4b0ae0904da3700/1424939...
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Management innovation via design thinking Slide 1 Management innovation via design thinking Slide 2 Management innovation via design thinking Slide 3 Management innovation via design thinking Slide 4 Management innovation via design thinking Slide 5 Management innovation via design thinking Slide 6 Management innovation via design thinking Slide 7 Management innovation via design thinking Slide 8 Management innovation via design thinking Slide 9 Management innovation via design thinking Slide 10 Management innovation via design thinking Slide 11 Management innovation via design thinking Slide 12 Management innovation via design thinking Slide 13 Management innovation via design thinking Slide 14 Management innovation via design thinking Slide 15 Management innovation via design thinking Slide 16 Management innovation via design thinking Slide 17 Management innovation via design thinking Slide 18 Management innovation via design thinking Slide 19 Management innovation via design thinking Slide 20 Management innovation via design thinking Slide 21 Management innovation via design thinking Slide 22 Management innovation via design thinking Slide 23 Management innovation via design thinking Slide 24 Management innovation via design thinking Slide 25 Management innovation via design thinking Slide 26 Management innovation via design thinking Slide 27 Management innovation via design thinking Slide 28 Management innovation via design thinking Slide 29 Management innovation via design thinking Slide 30 Management innovation via design thinking Slide 31 Management innovation via design thinking Slide 32 Management innovation via design thinking Slide 33 Management innovation via design thinking Slide 34 Management innovation via design thinking Slide 35 Management innovation via design thinking Slide 36 Management innovation via design thinking Slide 37 Management innovation via design thinking Slide 38 Management innovation via design thinking Slide 39 Management innovation via design thinking Slide 40 Management innovation via design thinking Slide 41 Management innovation via design thinking Slide 42 Management innovation via design thinking Slide 43 Management innovation via design thinking Slide 44 Management innovation via design thinking Slide 45 Management innovation via design thinking Slide 46
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Design Thinking is quite unique tool to change Management dramatically in next decades.

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Management innovation via design thinking

  1. 1. Management Innovation via Design Thinking December, 2015 http://www.successfulworkplace.org/wp-content/upload/2014/01/Design-Thinking.jpg
  2. 2. What is “Design Thinking”? 1 http://dthsg.com/wp-content/uploads/2012/06/Wordle_Abschlussarbeiten1.jpg
  3. 3. It doesn't just combine two components : Design + Thinking 2 http://www.papaya-consulting.eu/it/wp-content/uploads/2009/07/design-thinking1.png
  4. 4. Is there anything special for Design Thinking? 3 http://technical.ly/delaware/wp-content/uploads/sites/6/2015/03/post-its-e1425910690187.jpg
  5. 5. Different Design Skill? 4 http://media.architecturaldigest.com/photos/5654ca31e6e26e7256b10087/master/pass/beauty-cooper-hewitt-06.jpg
  6. 6. Different Thinking Process? 5 https://i.ytimg.com/vi/pXtN4y3O35M/maxresdefault.jpg
  7. 7. Design Thinking: Technology, Business & Human Values 6 https://anneprib.files.wordpress.com/2013/01/hpi_school_of_design_thinking_-_innovation_en.jpg
  8. 8. Why does “Design Thinking” matter? 7 http://static2.gensler.com/uploads/hero_element/6073/thumb_tablet/thumbs/design-thinking_man-string-diagram_1588x508_1430868229_1024x512.jpg
  9. 9. Thinking Point One: Does Technology really make innovation? 8 https://upload.wikimedia.org/wikipedia/commons/8/86/First_flight2.jpg
  10. 10. Industrial Revolution: Steam Train 9 http://www.gogagas.com/wp-content/uploads/2014/03/steam-train-wallpaper-for-walls-8-1024x640.jpg
  11. 11. However, it also bring side effects. 10 https://www.dosomething.org/sites/default/files/styles/550x300/public/images/pollution.jpg?itok=8hztq0jE
  12. 12. Another Thinking Point: What is the next of 4K TV? 11 http://dthsg.com/wp-content/uploads/2012/06/Wordle_Abschlussarbeiten1.jpg
  13. 13. the Resolution of the Eye 12 http://www.pcbheaven.com/opendir/images/thumbs/od_2648_1_1399383934.png
  14. 14. Design always cares about Human Values: beauty and function 13 http://acesmt.com/files/2015/05/design1.jpg
  15. 15. Design Matter: Perception 14 http://payload.cargocollective.com/1/4/138891/1864235/IMG_1219.jpg
  16. 16. Designing for Beauty: Beauty itself 15 http://www.wix.com/blog/file/2014/02/15-design-words2.jpg
  17. 17. Designing for Function: Making the functional beautiful 16 http://www.economist.com/blogs/prospero/2011/09/industrial-design
  18. 18. Thinking Point Two: Can Design be easily acceptable for everyone? 17 http://blog.taoslifestyle.com/wp-content/uploads/2015/03/TLS_Fontane-Bed.jpg
  19. 19. The problem with redesigning: Return on Investment 18 https://www.adengage.com/wp-content/uploads/2014/05/adengage-roi-ver3.jpg
  20. 20. Everybody knows “Good Design = ROI” 19 http://www.thebiggerboat.co.uk/files/5513/9453/4833/Good-Design-ROI-Blog-Image.jpg
  21. 21. The Problem One: Not get be used to calculate 20 http://3.bp.blogspot.com/-vj8khalIweU/UhPqSpWXufI/AAAAAAAABtw/72_3p-8agtA/s1600/1plus1.jpg
  22. 22. The Problem Two: Measuring is not quite easy 21 https://cohlab.com/wp-content/uploads/FinancialInfographics-ROI-1030x687.jpg
  23. 23. The Problem Three: Show me the money 22 http://www.knoll.com/nkdc/images/research/Design-Features-ROI-Models-Fig1.jpg
  24. 24. Even though Design is much better, People just think Design = Art 23 http://www.frogdesign.com/sites/default/files/services-hero-product-service-design.jpg
  25. 25. Thinking Point Three: Is there Biz's world becoming differently? 24 http://mediad.publicbroadcasting.net/p/kalw/files/styles/x_large/public/201506/gentrification.jpg
  26. 26. New Challenger: Apple 25 http://postcron.com/en/blog/wp-content/uploads/2014/06/steve-jobs-3.jpg
  27. 27. New Challenger: Xiaomi 26 http://cdn.engineer.typemag.jp/wp-content/uploads/2015/05/tks-12-01.jpg
  28. 28. New Challenger: Sharing Economy 27 http://sandcrate.com/wp-content/uploads/2014/10/sharing-economy-apps.jpg
  29. 29. New Age comes … 28 http://c.fastcompany.net/multisite_files/fastcompany/imagecache/inline-large/inline/2013/11/3022028-inline-3022028-slide-slide-16-1024.jpg
  30. 30. Also, Wealth is not distributed well for everyone. 29 http://res.thegear.co.kr/files/20150612024215468807.jpg
  31. 31. 3 Key Questions 30 http://res.thegear.co.kr/files/20150612024215468807.jpg Does Technology really make innovation? Can Design be easily acceptable for everyone? Is there Biz's world becoming differently? Disruptive / Appropriate Technology Contextual Design Management Innovation
  32. 32. That is why we need “Design Think” in Biz 31 http://res.thegear.co.kr/files/20150612024215468807.jpg Management Innovation
  33. 33. The Next Age: We can not expect and be experienced yet 32 https://ithinkidesign.files.wordpress.com/2012/01/traditionalsolution.jpg
  34. 34. Disruptive Technology: Google launched self-driving car 33 http://tippnews.com/wp-content/uploads/Google-Self-Driving-car.jpg
  35. 35. Contextual Design: Road and Traffic Signal 34 http://www.poeticmedia.com/wp-content/uploads/car-sensors1.jpeg
  36. 36. Contextual Design: Driving and Travel 35 http://e.fastcompany.net/multisite_files/fastcompany/imagecache/slideshow_large/slideshow/2015/01/3040442-slide-s-4-why-mercedess-self-driving-car-is-so.jpg
  37. 37. Contextual Design: Emergency Situation 36 http://www.talkingpointz.com/wp-content/uploads/2013/08/JohnnyCab.jpg
  38. 38. Management Innovation 37 https://nbry.files.wordpress.com/2014/07/managment-innovation-integnology-com.jpg Disruptive / Appropriate Technology Contextual Design
  39. 39. Biz Case: McKinsey – Lunar 38 http://www.lunar.com
  40. 40. Biz Case: Deloitte – Monitor / Doblin 39 https://www.doblin.com
  41. 41. Biz Case: Accenture – Fjord 40 https://www.fjordnet.com
  42. 42. Accenture – Nespresso: Capsule Coffee 41 http://www.distribuicaohoje.com/wp-content/uploads/sites/2/2015/05/Boutique_Nespresso_620.jpg, http://shoppingspirit.pt/wp-content/uploads/nespresso-pop-up.jpg, http://www.oeirasparque.com/folder/galerialoja/ficheiro/2439_imagem_galeria_loja_oeiras_nespresso_3_12082015_bbyg2gjr22.jpg, https://pbs.twimg.com/media/BalSqz8IUAA-VP8.jpg, http://www.meiosepublicidade.pt/wp-content/uploads/2013/12/Nespresso-4.jpg
  43. 43. Management Innovation: Three Horizons of Innovation 42 https://www.accenture.com/t20150921T111755__w__/us-en/_acnmedia/Accenture/Conversion-Assets/Blogs/Images/5/Accenture-Shark-Fin-Model- 660.jpg?la=en&h=296&w=660
  44. 44. Management Innovation: Digital Disruption 43 https://www.accenture.com/t20150921T111755__w__/us-en/_acnmedia/Accenture/Conversion-Assets/Blogs/Images/5/Accenture-Shark-Fin-Model- 660.jpg?la=en&h=296&w=660 Why digital disruption resembles a shark fin more than a bell curve (SEPTEMBER 22, 2015)
  45. 45. Management Innovation: Technology & Design 44 http://www.economist.com/blogs/prospero/2011/09/industrial-design
  46. 46. Thank you for Listening! http://static1.squarespace.com/static/54c7179ae4b02140e98244fe/t/54eed811e4b0ae0904da3700/1424939033374/?format=2500w
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Design Thinking is quite unique tool to change Management dramatically in next decades.

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