Globalisation of fashion

1. Geography
It’s where it’s at
WENDY’S JEANS
Where are Wendy’s jeans made?
How much do they cost and why?
Where are your clothes made and
why?
RESOURCES: ATLASES/WORLD MAPS/RESOURCE PACKS/TABLES

2. Geography
It’s where it’s at
1. Put the information cards in groups: manufacture and
processing, source of raw materials, making and finishing the
jeans, design and brand name, country where the jeans are
sold.
Try to order them chronologically from design, raw materials
and on to the finished product.
How many countries are involved in the manufacture of
Wendy’s jeans?
2. Find and label the countries on your world map. Describe
the distribution of countries.(Which continents are involved?)
Stick in your map.
3. Complete the table by writing the name of the country
in the correct column. Some countries may appear in
more than one column.

3. Geography
It’s where it’s at
5. Look at the pie chart. Wendy paid £40 for the jeans. Of this
how much went to:
a)The shop where she bought them?
b) The American company whose label they carry?
c)The workers who sewed them?
6. Read the business manager’s “ A TOUGH CHOICE TO
MAKE”.
What are the advantages of manufacturing the jeans in
Tunisia or Pakistan?
4. Look at the table which shows the hourly wages for clothing
factory workers.
Explain why the American company didn’t get the jeans made in
the USA.
Explain why the denim was sent 1000km from Italy to Tunisia, to
be sewn into jeans.

4. Geography
It’s where it’s at
Benin

5. Write down the names of the countries in the correct column.
Some countries may appear in more than one column.
Manufacture and
processing of
materials
Source of a raw
material
Making and
finishing the jeans
Design and brand
name
Country where
jeans sold.

6. Geography
It’s where it’s at
I bought my jeans
for £40 in the
centre of Bath.
What can you tell
me about them?

7. Geography
It’s where it’s at
Where are our clothes made?
In which continents have they been manufactured?

8. Geography
It’s where it’s at
Item of clothing Country Continent
HOMEWORK SURVEY name:
From the class survey, what have you discovered regarding where your clothes are
manufactured? Describe the pattern/ which continents are the most popular?
Now extend your own survey. Find 5 different items of clothing : jeans, hat, top etc and
complete the table. Bring it with you next lesson. (Don’t survey your uniform) .