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360 Degree and VR Live Streaming Q&A

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An overview of live streaming 360 Degree and Virtual Reality by 3xScreen for Zone's Lunch & Learn of 25 May 2016

Published in: Technology
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360 Degree and VR Live Streaming Q&A

  1. 1. 3xScreen Media Limited 360 Degree & Virtual Reality Live Streaming Q&A © 2016 3xScreen Media – innovative live video
  2. 2. VIRTUAL REALITY - HYPE? …. Or Marketing’s Future? © 2016 3xScreen Media – innovative live video VIRTUAL SHOWROOM IMMERSIVE ESCAPISM BRAND VALUES + EXPERIENCE VR EXCITES 69% OF ADULTS EVENTUALLY BIGGER THAN TV? SOCIAL VIEWING?
  3. 3. 3xScreen Media - innovative live video © 2016 3xScreen Media – innovative live video www.3xscreen.co.uk
  4. 4. 360 & VR WORKFLOW © 2016 3xScreen Media – innovative live video Multi-­Lens  Camera Stitcher Panoramic  Player
  5. 5. SPHERICAL VIDEO © 2016 3xScreen Media – innovative live video Equirectangular stitch:  x  =  longitude,  y  =  latitude
  6. 6. DUAL FISHEYE CAMERAS © 2016 3xScreen Media – innovative live video ALLie £350 RICOH  Theta  S £300 -­ Best  entry  level  options -­ ALLie streams  direct  to  YouTube -­ Easiest  to  stitch -­ Less  pixels -­ Suffers  from  barrel  distortion
  7. 7. 6-CAMERA RIGS © 2016 3xScreen Media – innovative live video GoPro   £3,500   for  rig -­ Most  popular  option  today -­ Narrower  FOV  for  each  camera -­ More  processor  intensive -­ More  stitching  means  more  potential  parallax  errors    
  8. 8. HIGH END RIGS © 2016 3xScreen Media – innovative live video Nokia  OZO   £45k GoPro   Odyysey £11k
  9. 9. STITCHING © 2016 3xScreen Media – innovative live video Kolor Autopano (post  stitching) VideoStitch Vahana (live  stitching)
  10. 10. DISTRIBUTION © 2016 3xScreen Media – innovative live video Google  Daydream Littlstar
  11. 11. EXPERIENCING 360 & VR © 2016 3xScreen Media – innovative live video Occulus Rift HTC  Vive Google  Cardboard
  12. 12. 360 & VR STORYTELLING © 2016 3xScreen Media – innovative live video -­ Traditional  film  frames  for  a  rectangle  – with  360/VR,  the  viewer  chooses  her  FOV -­ Most  360/VR  content  currently  static -­ Movement  is  difficult  in  VR  without  brain  hacking  – haptic  sensors -­ Easy  for  viewer  to  get  lost -­ Director’s  cut -­ Action  within  one  camera -­ Treat  as  stage  play
  13. 13. WHAT’S NEXT © 2016 3xScreen Media – innovative live video What has been done to-date Unique Challenges 360 / VR Storytelling -­ Haptic  sensors  – vibration,  sense  of  movement -­ Ambisonic audio  (full-­sphere  surround  sound) -­ VR  Cord  cutting -­ 4K  UHD  and  higher  resolution  VR  headsets -­ Laser  retinal  projection -­ Augmented  reality
  14. 14. © 2016 3xScreen Media – innovative live video 3xScreen  Media  – innovative  live  video www.3xscreen.co.uk

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