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Video Accessibility with 3Play Media


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Learn how to create accessible videos with 3Play.

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Video Accessibility with 3Play Media

  1. 1. ✋ Type questions in the chat window during the presentation ⏺ This workshop is being recorded & will be available for replay 💬 This workshop is live captioned 📱 l @3playmedia l #a11y Georgia McGoldrick Product Marketing | 3Play Media Workshop: Live Auto Captioning Demo
  2. 2. On today’s agenda... What is 3Play’s Live Auto Captioning solution? 🔬 How does it work? 🤔 Demo time 🖥 How captions benefit all users 👍 Quality of live auto captions 💯 Post-event video accessibility tips 👈 Q&A
  3. 3. Polling Question: How are you using live video?
  4. 4. What is 3Play’s Live Auto Captioning Solution?
  5. 5. 3Play’s Live Auto Captioning In real time For live events like webinars or meetings Automatic Best in class automatic speech recognition (ASR) technology Integrations Top live streaming video and meeting platforms Wordlists Glossary of terms to improve visual accuracy of the ASR Upgrade Paths Ensure a fully compliant, 99%+ accurate caption file on the recording Scheduling Interface Schedule upcoming events & track past events
  6. 6. OR You can provide 3Play with an RTMP/RTSP stream and we can caption it via our plugin solution!
  7. 7. How it Works Create a live event in your video/meeting platform Create a live event in any of our integrated live stream video platforms: Zoom, YouTube, Brightcove, and JW Player or generate an RTMP stream manually. Schedule 3Play auto captions In the 3Play account system, schedule auto captions for your corresponding live event. Submit a Wordlist Submit a glossary of terms, phrases, or acronyms to improve the visual accuracy of the ASR on those words. Start Streaming Your captions will post back directly to your live stream. Upgrade your Live Transcript Access the live transcript immediately post-event for editing, downloading, or upgrading to our full transcription service with human editing and review.
  8. 8. Let’s Demo!
  9. 9. Why should you caption live streams?
  10. 10. ACCESSIBILITY A11y
  11. 11. 41% of videos are incomprehensible without sound or captions.
  12. 12. Captions improve brand recall, verbal memory, and behavioral intent.
  13. 13. Video accessibility also benefits students 98.6% Of students find captions helpful 65% Of students use captions to help them focus 75% Of students that use captions said they use them as a learning aid
  14. 14. Let’s talk quality.
  15. 15. Caption Quality Matters 90%+ accurate Ranges depending on ‘live’ environment Latency Live captions typically appear with a slight latency between the spoken words and the captioned output No governing body for live captioning
  16. 16. Best Practices for Live Captioning Strong Network Connection Good Quality Audio Little to No Background Noise No overlapping speech Clear Speech and Pronunciation
  17. 17. Are Auto Captions Good Enough for Live? State of ASR Report Dive into the findings at Humans are crucial Especially if you care about quality, SEO, and branding Accuracy Live auto captions can perform at or above 90% accuracy
  18. 18. What should you do post-event?
  19. 19. DIY Your live transcript is available in the 3Play account system immediately after your event. From there, you can edit the transcript yourself, and download in the appropriate caption format. Upgrade in 3Play Upgrade your live transcript to 3Play’s full transcription service with human editing and human review. Upgrading ensures a fully accessible, and compliant solution with 99%+ accuracy.
  20. 20. Questions about Live? Contact us! Support Documentation to Get Started: Learn More on the Website: (NEW) Zoom How-To-Guide:
  21. 21. Questions? Comments?
  22. 22. Ryan Martinez
  23. 23. ● What Is Audio Description (AD)? ● How-To Create Descriptions ● Benefits of Described Content ● Quality Standards ● Today’s Legal Landscape ● 3Play’s AD Process ● Ways to Publish AD ● 3Play Account System ● Q&A ��
  24. 24. ��
  25. 25. “He’s passed the 10, 5. Touchdown!”
  26. 26. Narrate the visuals at the time of the recording Record voiced description and merge with source audio Outsource for professional description
  27. 27. ��
  28. 28. Accessibility An estimated 23.7 million Americans (10%) have trouble seeing & 3.5% of the world’s population live with impaired vision. Flexibility View videos in eyes-free environments �� ��
  29. 29. Auditory Learners 20-30% of students retain information best through sound. �� Language Development Listening is a key step in learning language. 💬
  30. 30. Legal Compliance May be required by law Inattentional Blindness Phenomena where you fail to recognize visuals “in plain sight.”��
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  34. 34. Funded by the U.S. Department of Education Administered by the National Association of the Deaf Description key provides standards for audio description
  35. 35. Accurate: No errors in pronunciation, word selection, and diction Prioritized: Content is essential to intended learning Equal: The intended meaning of the program is conveyed Appropriate: Consider intended audience, seek simplicity Consistent: Matches the style, tone, and pace of the program
  36. 36. ��
  37. 37. Level AA requires AD for all pre-recorded, synchronized media Success criteria for how to meet requirements 🔭 Three levels of accessibility standards: A, AA, and AAA WCAG 2.1 is the most recent update
  38. 38. st AD requirements for prime-time viewing & children’s programming Goal: TV be 100% described by 2020 �� Phasing in audio description gradually
  39. 39. A few video platforms that support AD: ● Brightcove ● Kaltura ● JW Player ● Able Player ● OzPlayer ✅
  40. 40. Time-coded Transcript Human Describers Synthesized Speech
  41. 41. Upload audio-described .mp4’s to your hosted video platform Download .mp4 files & share directly Embed using the 3Play Plugin
  42. 42. ��
  43. 43. Publishing AD using the 3Play Plugin
  44. 44. ACCESS 2020: Plugins, VPIs, and APIs Neel Indap Senior Software Engineer Derek Mei Senior UX Designer
  45. 45. Agenda ◘ The 3Play Plugin ◘ Video Platform Integrations ◘ The 3Play API ◘ Q&A Welcome to ACCESS 2020!
  46. 46. 3 Plugins
  47. 47. 4 3Play Plugin: What is it? Our solution for making audio & video on the web more accessible. Interactive Transcript and Video Search Closed Captions Embed SEO Embed Audio Description Embed LMS and CMS Compatibility
  48. 48. 5 Examples of our Plugins Emory Pitts Theology Library 3Play Media Examples
  49. 49. 6 Playlist Search MIT Infinite History
  50. 50. 7 VPIs Video Platform Integrations
  51. 51. 8
  52. 52. - Integration with 27 video players, platforms, and lecture capture systems - Auto-post back captions (& AD), tagging, and live event captioning - Round-trip integration - handle captioning needs from platform Integration features
  53. 53. Canvas LTI integration
  54. 54. 11 APIs
  55. 55. Customize your workflows using 3Play’s API! - All 3Play Account system functionalities available - Eg: Building a playlist based on tags/ folders on your website, categorizing related videos - API Docs URL
  56. 56. 13 What’s Next?
  57. 57. What’s in store for the future? Plugins Repackaging - More accessible plugins - More responsive plugins - Revisiting customer needs for the plugins (Q2) Exploring Additional VPIs - Additional integrations for Live Extending API Capabilities - Adding in more endpoints and functions for our API
  58. 58. Join our Beta Programs or Request New Features! We want to hear from YOU! We’re always rolling out new features for our products and would love your thoughts. If you have feature requests, send them our way as well! Please email for more information.
  59. 59. Other ways for staying in the loop Check out the “What’s New” page in the account system for monthly product updates. Follow us on social media and keep up to date with our blog
  60. 60. 17 Questions?