Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

State of Digital Accessibility in 2020

1,992 views

Published on

Explore how different industries are responding to digital accessibility today. In this session, you will look at current trends in digital accessibility across all industries.

Published in: Technology
  • Be the first to comment

  • Be the first to like this

State of Digital Accessibility in 2020

  1. 1. Digital Accessibility: It’s All We Do State of Digital Accessibility (2020) May 27th, 2020 Timothy Springer Level Access | Confidential and Proprietary
  2. 2. Agenda 1. Are people with disabilities uniquely at risk from COVID-19? 2. Why do organizations implement accessibility programs? 3. Where are programs focused today? 4. What does that mean for video – live and recorded? 5. Q&A 2Level Access | Confidential and Proprietary
  3. 3. Are people with disabilities uniquely at risk from COVID-19? 3Level Access | Confidential and Proprietary
  4. 4. Vulnerable populations will bear the brunt of the impact of COVID-19 • Older populations, people with disabilities and people that are poor will bear the brunt of the impact for COVID-19 − Materially worse outcomes from infection correlated with age, income − Poor countries can’t afford control mechanisms of rich countries • For people with disabilities expect − Increased risk of hospitalization from COVID-19 − Increased risk of death from COVID-19 − Disproportionate impact from the disruption of services 4Level Access | Confidential and Proprietary COVID-19 primary risk factors: • Age • Pre-existing medical conditions • Poverty • Crowding • Race • Gender • Use of certain medications • Certain occupations • Pregnancy Source: Assessing Risk Factors for Severe COVID-19 Illness (US CDC), COVID-19 Situation Report – 51 (WHO)
  5. 5. Hospitalization Risk - Age 5 | July 11, 2019 Disability Prevalence By Age 55.8% 37.5% 29.6% 24.7% 20.4% 13.8% 7.3% 5.3% 70.5% 53.6% 42.6% 35.0% 28.7% 19.7% 11.0% 10.2% 80 and over 75 to 79 70 to 74 65 to 69 55 to 64 45 to 54 24 to 44 15 to 24 With a disability Severe disability Source: U.S. Census Bureau, Survey of Income and Program Participation
  6. 6. Hospitalization Risk - Age • The average American is 38.4 years old • The average American with disabilities is 51.9 years old • Based on age alone the average person with disabilities is about 3x more likely to be hospitalized due to infection 6 | July 11, 2019 Rates of hospitalization strongly increases with age Hospitalization Risk Multiplier Base 3x 4.9x 6.3x 6.9x Source: Hospitalization Rates and Characteristics of Patients Hospitalized with Laboratory- Confirmed Coronavirus Disease 2019 — COVID-NET, 14 States, March 1–30, 2020 (U.S. CDC), Americans With Disabilities: 2014 (U.S. Census)
  7. 7. Hospitalization Risk - Pre-Existing Conditions • Adults with disabilities are about 4 times more likely to report their health to be fair or poor than people with no disabilities − CDC study - 40.3% vs 9.9% − UN Study – 42% v 6% • Flatten Inaccessibiltiy − 43.7% of participants reported multiple disabilities − “58.9% of those participants felt their underlying health condition made them particularly vulnerable if exposed to the COVID 19 virus.” 7 | July 11, 2019 People with disabilities report materially worse health than people without disabilities Source: COVID-19 Outbreak and Persons with Disabilities”(United Nations), Flatten Inaccessibility – Installment #1, COVID-19 – People Who Need Extra Precautions - People with Disabilities (CDC), Disability and Health in the United States, 2001-2005 (CDC), 2017 Disability Statistics Annual Report “All people seem to be at higher risk of severe illness from COVID-19 if they have serious underlying chronic medical conditions like chronic lung disease, a serious heart condition, or a weakened immune system. Adults with disabilities are three times more likely than adults without disabilities to have heart disease, stroke, diabetes, or cancer than adults without disabilities.”
  8. 8. Hospitalization Risk - Pre-Existing Conditions 8 | July 11, 2019 Pre-existing condition Hosp Rate Population Rate Rate in PwD Increased Risk Rate Hypertension 49.7% 45.0% 63.0%[1] 1.4x Obesity 48.3% 26.4% 38.9% 1.5x Chronic lung disease 34.6% 6.4%[3] 13.7%[3] 2.1x Diabetes mellitus 28.3% 9.4% 16.3% 1.7x Cardiovascular disease 27.8% 12.1% 10.7%[2] .9x Population Weighted[4] 1.49x Source: Disability and Health Data System (CDC), 2017 Disability Statistics Annual Report, Facts About Hypertension, Basics About COPD (CDC), National Diabetes Statistics Report (CDC) [1] Reported as “Taking medicine for high blood pressure” [2] Reported as “Ever had heart disease” [3] Specific to Chronic obstructive pulmonary disease [4]Weighted by incidence rates for people with disabilities • 89.3% of people hospitalized for COVID-19 had one or more underlying conditions • Most commonly reported pre- existing conditions • Hypertension (49.7%) • Obesity (48.3%) • Chronic lung disease (34.6%) • Diabetes mellitus (28.3%) • Cardiovascular disease (27.8%)
  9. 9. Digital Accessibility = Safety • Digital services often protect people from viral exposure • Inaccessibility of those digital services means people with disabilities can’t use them • If that forces people with disabilities to be exposed to infection to use the same services that’s a morally untenable situation 9 | July 11, 2019
  10. 10. Summary • People with disabilities show massively increased risks for hospitalization and death due to COVID-19 • The same care we apply to other, vulnerable populations must be applied here • Help us − Raise awareness about this issue − Fight for access to digital resources for people with disabilities now more than ever before 10 | July 11, 2019
  11. 11. State of Digital Accessibility Report (2020) 11Level Access | Confidential and Proprietary
  12. 12. Report Background Overview • 2nd Annual Report, 38 pages • 1120 Respondents (550 in 2019) Purpose • Hard data to benchmark & justify digital a11y programs/investments. • Understand where and how investments made can have the biggest impact for users. Major Themes 1. The State of Accessibility Programs 2. Challenges, Risks & Motivations 3. Product Development, Design & Testing 4. Content Creation levelaccess.com | (800) 899-9659 | info@levelaccess.com 12
  13. 13. Participant Insights vs. Healthcare 2019 levelaccess.com | (800) 899-9659 | info@levelaccess.com 13
  14. 14. Why do organizations implement accessibility programs? 14Level Access | Confidential and Proprietary
  15. 15. Top Five Drivers for Digital Accessibility 15Level Access | Confidential and Proprietary
  16. 16. Legal Concerns Are Dominant in the US 16Level Access | Confidential and Proprietary
  17. 17. What’s happening with lawsuits in the US? 17Level Access | Confidential and Proprietary • ADA digital accessibility litigation growth flat in 2019 • Still a small percentage of overall ADA Title III lawsuits • Number of new plaintiff firms filing lawsuits steady QoQ • Bottom Line • Short term expect the number of cases to fall • Long term expect the number of lawsuits to rebound and start growing again rapidly 2722 4436 4789 6601 7663 10136 11053 14323 18560 24051 15 19 57 262 814 2258 2256 1598 2877 5179 0 5000 10000 15000 20000 25000 30000 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 ADA Title III Lawsuit Breakout ADA Title III Lawsuits Web Accessiblity Lawsuits Filing Date →Q1 CY2019 Q2 CY2019 Q3 CY2019 Q4 CY2019 Q1 CY2020 Class Action ↑ Record Count Record Count Record Count Record Count Record Count Single Plaintiff 355 342 180 133 146 Class Action 304 175 199 269 224 Class Action % 46.1% 33.8% 52.5% 66.9% 60.5%
  18. 18. Department of Education (DoED) OCR • Challenge in getting data on this − No DoED OCR reports in current administration − Last DoEd report in fiscal 2016 − No data published for fiscal 2017, 2018 or 2019 • DoED OCR now provides searchable database of resolution agreements and letters − 5106 items available • 1079 referenced website or eLearning accessibility − Include callout for digital accessibility resolutions − All resolutions posted materially down in the last two years − Digital accessibility resolutions massively down Bottom Line: We expect an uptick in enforcement by DoED OCR over the next twelve months 18 | July 11, 2019 0 1000 2000 3000 4000 5000 6000 7000 8000 0 200 400 600 800 1000 1200 2011 2012 2013 2014 2015 2016 2017 (EST) 2018 (EST) 2019 (July) 2020 (Feb) DoED Compliants and Resolutions Digital Accessibility Resolutions Accessibility + Effective Communication All Disability Complaints
  19. 19. What are programs focused on? 19Level Access | Confidential and Proprietary
  20. 20. Mature? 20Level Access | Confidential and Proprietary • Most accessibility programs are between 2-3 years old • Overall we are a “new” space • With a few mature programs
  21. 21. What makes for a mature program? 21Level Access | Confidential and Proprietary Top Accessibility Goals for 2020 1. Implementing a standard, organization-wide approach to accessibility, 45% 2. Maturing an accessibility program, 44% 3. Conforming to current or future digital accessibility standards, 42%
  22. 22. What do we see in lawsuits? • Web Accessibility Coordinator, Committee • Monitor Compliance − Annual Audit • Development Training • A Plan • Policy • User Testing • CSR Process and Training • Accessibility Section • Accessibility Feedback and Support • Qualified Web Accessibility Consultant 22Level Access | Confidential and Proprietary
  23. 23. What are the big challenges for 2020? 1 Incorporating accessibility earlier in the development lifecycle 56% Longer you wait= greater chance product will be inaccessible (or expensive and time-consuming to retrofit). Start early= iterate/test/learn w/ stronger product. 2 Training 55% Top 3 for every role surveyed. 3 Time 51% Developing accessible digital properties can be done on a tight schedule, but only with the proper planning, training, and tools. 4 Access to usability testers who have disabilities 45% While 94% agree it's important, only 56% of organizations are doing it. Budget Hinderance. 5 Too many content creators- can’t monitor everything 44% Especially rang true for higher ed who have professors and assistants uploading documents and videos for classes daily. levelaccess.com | (800) 899-9659 | info@levelaccess.com 23
  24. 24. On shifting accessibility left… • Accessibility is moving upstream • 90% of development teams think about accessibility before building begins. • Continuous Integration deployment is spotty, at best • 14% of development teams reported using SDKs or automated testing integrations • Doubled to 28% for those with advanced accessibility knowledge. • Other groups with high adoption • Long-term contracts with an accessibility vendor (23%) • Organizations with 50k+ employees (35%) levelaccess.com | (800) 899-9659 | info@levelaccess.com 24
  25. 25. Do we have people with disabilities test? • 94% of organizations agree that testing by people with disabilities is important • 56% of organizations are not doing it • The more established a program is the more likely it is to include testing by people with disabilities 25Level Access | Confidential and Proprietary Usability testing by people with disabilities, by accessibility program age
  26. 26. What’s the right technical standard? • WCAG 2.1 was released in June of 2018. • 2019 SODAR − 28% of organizations said they had adopted the 2.1 guidelines • 2020 SODAR − 56% of organizations said they had adopted the 2.1 guidelines • Bottom Line: It’s time to take the 2.1 plunge 26Level Access | Confidential and Proprietary
  27. 27. What does that mean for video? 27Level Access | Confidential and Proprietary
  28. 28. Video captioning is widely adopted For general video • 90% of respondents caption their video content • 30% of them outsource captions For live events • “We provide live closed-captioning” - 29.4% • “We provide a transcript following the webinar” - 29.4% Bottom Line • Online video captions are the default these days • Caption quality is the next focus 28Level Access | Confidential and Proprietary
  29. 29. Connect with us. @LevelAccessA11y linkedin.com/company/level-access facebook.com/LevelAccessA11y/ 1.800.889.9659 | info@levelaccess.com | www.levelaccess.com Digital Accessibility: It’s All We Do Thank You! Level Access Timothy Springer Chief Executive Officer Level Access
  30. 30. Appendix Supporting Data 30Level Access | Confidential and Proprietary

×