Understanding Content Management Services

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A lot of web designers will undersell or oversell free CMS products. Know what questions to ask and what you're getting into. Some are complex, some are simple. Know your CMS!

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Understanding Content Management Services

  1. 1. Content Management Systems By Brandon White
  2. 2. Content Management Systems CMS - A web software that allows you to update and manage your website with a minimal technical or design background. Standard on most websites these days.
  3. 3. Costs to you •Setup •Customizations •Learning Curve •Skill Requirements •Maintenance Time (Ongoing)
  4. 4. Considerations •Which parts of your site will you update? •How frequently will you update? •Who makes updates, and what is their skill set? •How will the CMS be maintained?
  5. 5. Categories Open Source “Free”, community developed • WordPress • Drupal • Joomla Proprietary Owned by a company • Ibex • Flipper • Wix (SaaS)
  6. 6. Which is “best”?
  7. 7. Drupal •Not for the do-it-yourselfer •Higher entry cost than WordPress •Good framework for building custom sites
  8. 8. 360Toolbox •Control of content, design is static • Events, Menus, Coupons, Jobs, Promos, Galleries, Location s, Custom Pages, Pop-up content, Videos •Feeds content to multiple web properties • Your website, Facebook, Twitter, 360Wichita.com
  9. 9. WordPress •Low entry cost (out-of-the-box) •Tons of low cost add-ons •Tons of free and low cost designs • Many developers offer customizations
  10. 10. WordPress Software Mobile Theme Design Theme Site Search Gallery Shopping Cart Twitter User Manager Multi- Language Account Lock SEO Shipping Module FAQ Slider Feedback Tons of great low cost add-ons
  11. 11. WordPress Software Mobile Theme Design Theme Site Search Gallery Shopping Cart Twitter User Manager Multi- Language Account Lock SEO Shipping Module FAQ Slider Feedback Third-party themes and plugins are dependant on each other and the core WP software Software , plugins and customizations must be maintained.
  12. 12. WordPress Software Design Theme Shopping Cart Multi- Language Account Lock SEO FAQFeedback
  13. 13. WordPress Software Mobile Theme Design Theme Site Search Gallery User Manager FAQ Slider Find a balance… Don’t try to do too much.
  14. 14. WordPress •Software is free •Setup typically $750-$2500 •Design themes often free - $100 • Plugins often $50-$250 • Customizations $50-$200/hour
  15. 15. Ibex •Developed and owned by 360ideas •Comparable entry price as WP and Drupal •Comparable maintenance costs as WP and Drupal •100% customizable
  16. 16. Questions for your Designer • Will you “design” this site, or purchase a template? • Is the CMS and design mobile friendly? • What plugins will be used? • If they install plugins, be clear on what you are paying for. • Are you able to customize the CMS?
  17. 17. Questions for Designers • Will this CMS scale to accommodate my future needs? • How are software updates and security handled? • Do you provide training and support for the CMS? • What’s the best CMS? • The best answer isn’t “ours”. It’s what will work best for you
  18. 18. Thanks Brandon White @bmatthewwhite

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