Social Media Camp Keynote

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  • http://www.brookstone.com/catalogimageservlet?productId=7889665&languageId=EN&imageType=mainImage&imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://www.jovoto.com/contests/drink-sustainably/ideas/4751
  • http://www.brookstone.com/catalogimageservlet?productId=7889665&languageId=EN&imageType=mainImage&imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://www.brookstone.com/catalogimageservlet?productId=7889665&languageId=EN&imageType=mainImage&imageVer=1 http://www.arrl.org/images/view/News/facebook_logo_2.jpg
  • http://techcrunch.com/2011/02/03/kenneth-cold/
  • http://www.youtube.com/watch?v=5YGc4zOqozo
  • http://latimesblogs.latimes.com/technology/2011/01/tunisia-students-using-facebook-and-twitter-to-organize.html
  • Social Media Camp Keynote

    1. 1. 10 REASONS WHY David Berkowitz Sr. Director of Emerging Media & Innovation at 360i @dberkowitz / MarketersStudio.com @360i / blog.360i.com [email_address] SOCIAL MEDIA WEEK SHOULD BE EVERY WEEK
    2. 2. 1. It’s where we live Image sources: brookstone.com, arrl.org
    3. 3. 2. Some people care about what you ate for breakfast
    4. 4. 3. Crowdsourcing empowers us to come together
    5. 5. 3. Crowdsourcing empowers us to come together
    6. 6. 3. Crowdsourcing empowers us to come together
    7. 7. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    8. 8. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    9. 9. 4. We trust total strangers Image sources: brookstone.com, arrl.org
    10. 10. 5. Meet your most important social network: your family
    11. 11. 5. Meet your most important social network: your family
    12. 12. 5. Meet your most important social network: your family
    13. 13. 6. It’s the ultimate defense against bullshit
    14. 14. 6. It’s the ultimate defense against bullshit
    15. 15. 6. It’s the ultimate defense against bullshit
    16. 16. 6. It’s the ultimate defense against bullshit
    17. 17. 7. It’s how we get support
    18. 18. 7. It’s how we get support
    19. 19. 7. It’s how we get support
    20. 20. 8. It brings us face to face
    21. 21. 8. It brings us face to face
    22. 22. 8. It brings us face to face
    23. 23. 9. It’s changing the world
    24. 24. Image sources: Sysomos, cia.gov 9. It’s changing the world
    25. 25. 9. It’s changing the world
    26. 26. 10. We love it because it’s fun
    27. 31. 10 reasons why every week should be social media week <ul><li>It’s where we live </li></ul><ul><li>Some people care about what you ate for breakfast </li></ul><ul><li>Crowdsourcing empowers us to come together </li></ul><ul><li>We trust total strangers </li></ul><ul><li>Meet your most important social network: your family </li></ul><ul><li>It’s the ultimate defense against bullshit </li></ul><ul><li>It’s how we get support </li></ul><ul><li>It brings us face to face </li></ul><ul><li>It’s changing the world </li></ul><ul><li>We love it because it’s fun </li></ul>
    28. 32. THANK David Berkowitz [email_address] @dberkowitz / MarketersStudio.com @360i / blog.360i.com YOU!
    29. 33. <ul><li>Pre-discussion poll </li></ul><ul><ul><li>Poll Everywhere – www.polleverywhere.com </li></ul></ul><ul><li>It’s where we live – N/A </li></ul><ul><li>Breakfast </li></ul><ul><ul><li>FoodSpotting – www.foodspotting.com </li></ul></ul><ul><li>Crowdsourcing </li></ul><ul><ul><li>Quirky – www.quirky.com </li></ul></ul><ul><ul><li>Betacup project - www.jovoto.com/contests/drink-sustainably </li></ul></ul><ul><li>We trust total strangers </li></ul><ul><ul><li>Quora – www.quora.com </li></ul></ul><ul><ul><li>Yelp: www.yelp.com </li></ul></ul><ul><ul><li>TripAdvisor Dirtiest Hotels - www.tripadvisor.com/DirtyHotels </li></ul></ul>Resource list for Top 10 (Part 1)
    30. 34. <ul><li>Meet your most important social network: your family </li></ul><ul><ul><li>Geni: www.geni.com </li></ul></ul><ul><ul><li>Ancestry.com: www.ancestry.com </li></ul></ul><ul><li>It’s the ultimate defense against bullshit </li></ul><ul><ul><li>Kenneth Cole saga recap: techcrunch.com/2011/02/03/kenneth-cold/ </li></ul></ul><ul><ul><li>Crap logo: craplogo.me/ </li></ul></ul><ul><ul><li>United Breaks Guitars: www.youtube.com/watch?v=5YGc4zOqozo </li></ul></ul><ul><li>It’s how we get support </li></ul><ul><ul><li>GetSatisfaction (powered Tide): www.getsatisfaction.com </li></ul></ul><ul><ul><li>CarePages: www.carepages.com </li></ul></ul><ul><ul><li>Lysol on Facebook: www.facebook.com/lysol </li></ul></ul>Resource list for Top 10 (Part 2)
    31. 35. <ul><li>It brings us face to face </li></ul><ul><ul><li>Meetup: www.meetup.com </li></ul></ul><ul><ul><li>Plancast: www.plancast.com </li></ul></ul><ul><ul><li>Urban Dictionary: www.urbandictionary.com </li></ul></ul><ul><li>It’s changing the world </li></ul><ul><ul><li>LA Times on North Africa: latimesblogs.latimes.com/technology/ </li></ul></ul><ul><ul><li>Sysomos on Egypt: blog.sysomos.com/2011/01/31/ </li></ul></ul><ul><ul><li>Abby on Crowdrise: crowdrise.com/abbymasbia </li></ul></ul><ul><li>We love it because it’s fun </li></ul><ul><ul><li>Google Trends: www.google.com/trends </li></ul></ul><ul><ul><li>Share Xbox Kinect multimedia: www.kinectshare.com </li></ul></ul><ul><ul><li>Zombie Highway: itunes.apple.com/us/app/zombie-highway </li></ul></ul><ul><ul><li>Barbie Video Girl: www.barbie.com/videogirl </li></ul></ul><ul><ul><li>Cat Paint: www.catpaint.info </li></ul></ul>Resource list for Top 10 (Part 3)

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