Crail Food Festival 2012 and 2013

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Demonstrating how we've been sharing the delights of Crail Food Festival via social media and digital sharing.

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Crail Food Festival 2012 and 2013

  1. 1. Crail Food Festival 2012Telling the World via Social Media Examples and Interactions
  2. 2. How did we share? • Website on Wordpress • Facebook • Twitter • Flickr • YouTube • Storify • Twylah (based on Twitter) • See presentation for more
  3. 3. Some outcomes - Website We got coverage on BBC Kitchen Café and our website stats shot up! 686 views on our busiest day
  4. 4. Facebook at Launch Night 2012 At April launch for 2012 Festival We had 402 followers on Facebook With a potential to reach over 91,000 people
  5. 5. Facebook Now In November 2012 we have Over 550 Facebook followers With almost 141,000 friends!
  6. 6. Facebook Now (2) We post a variety of content on Facebook and try to encourage interaction and sharing
  7. 7. Facebook - Fun
  8. 8. Facebook - Fun
  9. 9. Twitter – Sharing!
  10. 10. Twitter – Namedropping!
  11. 11. Twitter – people sharing!
  12. 12. Twitter – feedback!
  13. 13. Twitter - Feedback
  14. 14. Facebook – Thank you!
  15. 15. Facebook – Ideas!
  16. 16. Facebook - Feedback
  17. 17. Twitter – Potential Participants
  18. 18. Twitter - Questions
  19. 19. Crail
  20. 20. Crail – more
  21. 21. How can you help Crail Food Festival 2013?• We are looking for volunteers to – Upload photographs – Make Videos – Write about food – Share information with friends – Be active on Facebook – Share via Twitter – Positive image of Crail
  22. 22. Need to know more? Susan McNaughton Social Media Manager Helping Festivals and Events with Digital Sharinghttp://www.susanmcnaughton.com @SusanMcNaughton

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