Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Using Social Media to research what others are eating for breakfast In this session you will learn how social media can he...
WHAT IS SOCIAL MEDIA? Source : YouTube(click pic to play)
CHOICE QUOTES <ul><li>“ The difference between PR and social media is that PR is about positioning, and  social media  is ...
WHY SOCIAL MEDIA FOR RESEARCH? Source : ‘I Am Knowledge Worker’ by Stephen Collins (via SlideShare)
KNOWLEDGE IN THE 21 ST  CENTURY Source : ‘I Am Knowledge Worker’ by Stephen Collins (via SlideShare)
 
OBSERVE <ul><li>OBSERVE </li></ul>Source
OBSERVATION = SUCCESS <ul><li>A quick case study </li></ul>
GAGA OVER GAGA
HOW DO I OBSERVE?
OTHER TOOLS <ul><li>Twitter Search: “Lupus” </li></ul><ul><li>Facebook  pages and groups: “Lupus” </li></ul>
PARTICIPATE Source
Leaving comments… http://web.mit.edu/newsoffice/2007/immune.html#JOSC_TOP
CREATE Source
CREATE a blog @ wordpress.com
LOVE YOUR CONTENT  AND  READERS Source : XKCD
Promoting your blog
CREATE a twitter account http:// www.twitter.com
CREATE a Facebook Group http:// www.facebook.com/groups/create.php
Where to from here?
Upcoming SlideShare
Loading in …5
×

Using social media for research: how social media is more than just 'what you had for breakfast'

1,790 views

Published on

Part of an eResearch seminar series put on by the Melbourne Graduate School of Research. David & Paul from the University of Melbourne's Marketing & Communications division discuss what social media is and how it can aide postgraduate students to connect with others in their areas of expertise to discuss, share and engage with each other and other material.

  • Be the first to comment

Using social media for research: how social media is more than just 'what you had for breakfast'

  1. 1. Using Social Media to research what others are eating for breakfast In this session you will learn how social media can help you promote your research topic and connect with others pursuing similar research topics to your own. We will cover setting up a blog, facebook group and twitter account and then using these to publish, share, discuss and learn with others using social media. This sessions assumes you are comfortable using a computer and the internet but that you are not familiar with using Social Media tools for anything other than personal use. Presented by David Scott & Paul Tagell Source
  2. 2. WHAT IS SOCIAL MEDIA? Source : YouTube(click pic to play)
  3. 3. CHOICE QUOTES <ul><li>“ The difference between PR and social media is that PR is about positioning, and social media is about becoming, being and improving.” – Chris Brogan </li></ul><ul><li>“ Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.” -Matt Goulart </li></ul><ul><li>“ Social Media is like teen sex. Everybody wants to do it. Nobody knows how. When it’s finally done there is surprise it’s not better.” – Avinash Kaushik </li></ul>
  4. 4. WHY SOCIAL MEDIA FOR RESEARCH? Source : ‘I Am Knowledge Worker’ by Stephen Collins (via SlideShare)
  5. 5. KNOWLEDGE IN THE 21 ST CENTURY Source : ‘I Am Knowledge Worker’ by Stephen Collins (via SlideShare)
  6. 7. OBSERVE <ul><li>OBSERVE </li></ul>Source
  7. 8. OBSERVATION = SUCCESS <ul><li>A quick case study </li></ul>
  8. 9. GAGA OVER GAGA
  9. 10. HOW DO I OBSERVE?
  10. 11. OTHER TOOLS <ul><li>Twitter Search: “Lupus” </li></ul><ul><li>Facebook pages and groups: “Lupus” </li></ul>
  11. 12. PARTICIPATE Source
  12. 13. Leaving comments… http://web.mit.edu/newsoffice/2007/immune.html#JOSC_TOP
  13. 14. CREATE Source
  14. 15. CREATE a blog @ wordpress.com
  15. 16. LOVE YOUR CONTENT AND READERS Source : XKCD
  16. 17. Promoting your blog
  17. 18. CREATE a twitter account http:// www.twitter.com
  18. 19. CREATE a Facebook Group http:// www.facebook.com/groups/create.php
  19. 20. Where to from here?

×