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Plain2013 Integrating Plain Language Panel

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Integrating Plain Language Panel
Kate Harrison Whiteside, Key Advice, Panel Chair
Cindy Messaros, AWES
Diana Twiss, Decoda Literacy Solutions
Terri Peters, tlp training

Published in: Education, Technology
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Plain2013 Integrating Plain Language Panel

  1. 1. Successfully Integrating Plain Language Kate Harrison Whiteside, KEY ADVICE Cindy Messaros, AWES Terri Peters, tlp training Diana Twiss, DECODA
  2. 2. Integrating with… • • • • Kate - Communications Cindy – Essential Skills Terri – Training Diana – Literacy
  3. 3. Meet Kate • Key Advice and Services owner • Co-founder of Int‟l PLC Network (now PLAIN), Cofounder of Int‟l PL Day • Co-author PL Wizardry
  4. 4. Inspiration to integrate • Amanda Lang • Richard Branson • Social Media
  5. 5. Amanda Lang • „Innovation is about making small, but important changes…‟ • Pro: common sense CBC Correspondent, TV Host, Author ‘The Power of Why: Simple Questions that Lead to Success’
  6. 6. Sir Richard Branson Mission Statement: “ Be different by being better” Pro: brevity Sir Richard Branson, Virgin Entrepreneur ( 56 companies, 55k employees, 34 countries)
  7. 7. Social connections • Plugged in • Plain speak • Powerful
  8. 8. 3 Keys to Success 1. Always work with a cross-organizational team – strength in numbers 2. Include a training component – share the wealth 3. Encourage investment in user-testing – user feedback speaks volumes
  9. 9. Meet the panel
  10. 10. Meet Cindy • AWES Executive Director • Enthusiastic Trainer • ESL Teacher at Heart
  11. 11. Plain Language Skilling up the workforce with plain language and essential skills – higher productivity, retention and career growth International Plain Language Conference Cindy Messaros, panelist
  12. 12. WES and Plain Language Workplace Essential Skills (WES) WES Needs Assessment Typical Scenario
  13. 13. Common Objections •We want it to sound scary! Legalese •We don’t want to patronize! Waivers •But it is simple! Forms
  14. 14. Legalese Student Behaviour, Responsibilities and Rights Examples of inappropriate or unacceptable student behaviour:  Intentionally defacing, damaging, destroying or moving without authority or permitting to be defaced, damaged, destroyed or moved without authority the property of XXX institute  or of any student or staff member.
  15. 15. Waivers … for myself and on behalf of my heirs, assigns, personal representatives and next-of-kin, HEREBY RELEASE, ABSOLVE, AND HOLD HARMLESS XXX, its Directors, officers, employees, volunteers and agents (the “Releasees”) and agree to INDEMNIFY the Releasees from and against any and all liabilities incidental to my involvement or participation in the programs stated above, including without limitation, any and all claims for damages or loss, WITH RESPECT TO ANY AND ALL INJURY, DISABILITY, DEATH, or loss or damage to person or property.
  16. 16. Waivers I take responsibility for all risks. If I get hurt during participation in any XXX activity, I understand and agree that XXX is not responsible. I have read this form and I understand it. ______________________________ Signature
  17. 17. Forms Date: April 27, 2012 Dear Company ABC: Re: Charity Bed Program This is a referral letter for ________________________ Number and size of beds needed: Twin/Single __Double/Full __Queen __King __ Pick Up Times: Monday, Wednesday, Friday, Saturday and Sunday at 10:00am only. Client is also aware that it‟s their own responsibility to arrange for transportation. Max 2 beds per visit. You are not guaranteed a bed the first time you go. Expiry date: 6 months from date of letter.
  18. 18. Why Plain Language in WES? It allows management to strengthen bottom up training, to give it a hook. It gives management a concrete starting point. It accelerates training results.
  19. 19. Waivers I have read this release of liability and assumption of risk agreement, fully understand its terms, without understand that I have given up substantial rights by signing it, and sign it freely and voluntarily inducement. _______________________________
  20. 20. Meet Terri • Owner of tlp training • Consultant with Alberta Workforce Essential Skills (AWES) • In plain language since 2001 doing training, audits, editing/writing and consulting
  21. 21. Thank you….. • • • • • Tweet about this @plain2013 #plain2013 #plainlanguage LinkedIn PL Advocates Facebook YouTube channel
  22. 22. 2 audiences for my PL work Non-profits: Business & municipal gov’t: • Small to medium organizations • Usually few, if any, professional writers on staff • Understand quickly how PL serves their various audiences • Rarely invested in legal and technical jargon • Large organizations of 500 plus • Many professional writers on staff • Slower recognition of how PL serves their various audiences • Often invested in legal and technical jargon
  23. 23. Calgary Police Services IT Policy Original: • 12 pages • Formal tone written in legal style • Large chunks of text with embedded lists • Warnings and prohibitions on first page Reworked document: • 6 pages • Mix of third person and second person, authoritative but no more legal gobbledegook • Shorter text with more bulleted lists • Purpose and scope of policy at front; warnings and prohibitions at end
  24. 24. Meet Diana • Director of Adult and Workplace Learning • Adult literacy practitioner in BC since 1995 • Have worked with a variety of organizations on clear language and design initiatives • Taught over a dozen reading strategies classes at Capilano University
  25. 25. Why does Plain Language work? 1. It works because it models the reading habits of effective readers 2. It works because those developing clear language and design communications see immediate and tangible results.
  26. 26. Meet Diana Director of Adult and Workplace Learning Adult literacy practitioner in BC since 1995 Have worked with a variety of organizations on clear language and design initiatives Taught over a dozen reading strategies classes at Capilano University
  27. 27. Successfully Integrating Plain Language October 11, 2013
  28. 28. Why does Plain Language work? 1. It works because it models the reading habits of effective readers 2. It works because those developing clear language and design communications see immediate and tangible results.
  29. 29. Effective readers • Are strategic readers. • Set goals for their reading – they read with a purpose. • Have background knowledge. • Monitor their comprehension and correct it in a variety of ways. • Make inferences. • Are selective as they read. • Reread. • Summarize and reflect on what they’ve read.
  30. 30. Poor readers often • • • • • • Read from the start to the finish. Lack decoding skills. Have a limited vocabulary. Read slowly and labour over every word. Have trouble connecting the ideas. Lack background knowledge to figure out meaning or make predictions. • Don’t reflect on what they have read. • Don’t read as often or as widely as skilled readers – they don’t practice reading.
  31. 31. Model the habits of effective readers • Make clear what reader will learn from reading • Headings to establish reason for reading • Provide text boxes to explain specialized language • Provide background information if needed • Summarize in key points.
  32. 32. Immediate and tangible results • [provide examples from projects and draw upon those from Terri’s and Cindy’s presentations.]
  33. 33. Thank you….. • • • • • • Tweet about this @plain2013 #plain2013 #plainlanguage LinkedIn PL Advocates Facebook YouTube channel Join blog discussions

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