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Morgenbooster / Digitale løsninger out of the box / 5. december 2012

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Morgenbooster / Digitale løsninger out of the box / 5. december 2012

  1. 1. MORGENBOOSTERDIGITALE LØSNINGEROUT OF THE BOXv/ Peter Solow
  2. 2. DIGITALE LØSNINGER 5. DECEMBER 2012OUT OF THE BOXTHE BOOK IN THE BOX
  3. 3. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012THE BOOK IN THE BOXKUNSTEN AT SKRIVE
  4. 4. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012THE BOOK IN THE BOXKUNSTEN I SKRIFT
  5. 5. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012THE BOOK IN THE BOXPRODUKTION AF SKRIFT
  6. 6. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012THE BOOK IN THE BOXEJERSKAB AF SKRIFT
  7. 7. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012THE BOOK IN THE BOXTHERE IS NO BOX
  8. 8. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012
  9. 9. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012
  10. 10. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012
  11. 11. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012
  12. 12. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012
  13. 13. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012OUT OF THE BOX MEDIA
  14. 14. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012OUT OF THE BOX KNOWLEDGE
  15. 15. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012OUT OF THE BOX CMS
  16. 16. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012OUT OF THE BOX CODE
  17. 17. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012 NU OGSÅ I GUL
  18. 18. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012 “PRØV I FEM MINUTTER AT LEGE MED TANKEN - HVAD HVIS DU I MORGEN IKKE LÆNGERE FÅR PENGE FOR DIT KERNEPRODUKT.” Klaus Bundvig, 1508 A/S CITAT
  19. 19. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012 WEBSITE PAID OWNED EARNED FACEBOOK BLOGSANNONCER SPONSORATER REKLAMER TWITTER
  20. 20. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012 OWNED
  21. 21. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOXA CASE OF BOOTSTRAP
  22. 22. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012BUILD ON OUT OF THE BOX (+ SOME LOVE) OPEN SOURCE CMS
  23. 23. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012BUILD WITH OUT OF THE BOX OPEN SOURCE FRONT-END FRAMEWORK
  24. 24. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012BOOTSTRAP– OUT OF THE BOX FRONT-END
  25. 25. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 201295% BOOTSTRAP 5% GOBASIC<DIV CLASS="NAVBAR"> <DIV CLASS="NAVBAR-INNER"> <DIV CLASS="NAVBAR-SEARCH PULL-RIGHT"> <INPUT TYPE="TEXT" DATA-DEFAULT="SØG" CLASS="SEARCH-QUERY"> <BUTTON TYPE="SUBMIT" CLASS="BTN"> <SPAN>SUBMIT</SPAN> </BUTTON> </DIV> <UL CLASS="NAV NAV-PILLS PULL-RIGHT" STYLE=""> […] </UL> <DIV CLASS="CONTAINER"> <A CLASS="BTN BTN-NAVBAR BTN-MINI" DATA-TOGGLE="COLLAPSE"DATA-TARGET=".NAV-COLLAPSE"> <SPAN CLASS="ICON-BAR"></SPAN> <SPAN CLASS="ICON-BAR"></SPAN> <SPAN CLASS="ICON-BAR"></SPAN> </A> <A CLASS="BRAND" HREF="/"> <IMG SRC="/MEDIA/276097/LOGO.PNG" ALT="HOME"> </A> <DIV CLASS="NAV-COLLAPSE"> <UL CLASS="NAV"> […] </UL> </DIV> </DIV> </DIV></DIV>
  26. 26. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012JAVASCRIPT – OUT OF BOOTSTRAPS’ BOX
  27. 27. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012
  28. 28. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012STYLING – NOT QUITE OUT OF THE BOX
  29. 29. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOX
  30. 30. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOX
  31. 31. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012STYLING –WITH A LITTLE HELP
  32. 32. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012 STYLING –PRE-PROCESS CSS NESTING PARENT REFERENCES VARIABLES OPERATIONS AND FUNCTIONS INTERPOLATION$MAIN-COLOR:#FEFEFE; MIXINS ARGUMENTSBODY{ BACKGROUND:$MAIN-COLOR; @IMPORTS} @MIXIN CORNER($SIZE) { -MOZ-BORDER-RADIUS: $SIZE; -WEBKIT-BORDER-RADIUS: $SIZE; -KHTML-BORDER-RADIUS: $SIZE; BORDER-RADIUS: $SIZE; } .ROUNDBOX {BORDER:1PX SOLID RED; PADDING:10PX; @INCLUDE CORNER(6PX);}
  33. 33. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012STYLING –PRE-PROCESSED CSS – NOW WITH HELPERS
  34. 34. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012STYLING –5% BOOTSTRAP 95% 1508
  35. 35. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOX TID STANDARD UNIK
  36. 36. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOX KOMPLEKSITET =
  37. 37. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOX TID PUBLIKATIONER VIDEO E-MAIL KAMPAGNE BLOG WEBSHOP WEBSITE STANDARD UNIK
  38. 38. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOX TID KOMPLEKSITET = STANDARD UNIK
  39. 39. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOXA CASE OF SHOPIFY
  40. 40. DIGITALE LØSNINGER OUT OF THE BOX WEDNESDAY, DECEMBER 05, 2012ETABLER EN TRAGT
  41. 41. DIGITALE LØSNINGER OUT OF THE BOX WEDNESDAY, DECEMBER 05, 2012DET KRÆVER …RELEVANT AKTIVERINGAF FORBRUGEREN, DERSKABER VÆRDI.
  42. 42. DIGITALE LØSNINGER OUT OF THE BOX WEDNESDAY, DECEMBER 05, 2012FUNNELAKTIVERING KONVERTERING LOYALITET
  43. 43. DIGITALE LØSNINGER OUT OF THE BOX WEDNESDAY, DECEMBER 05, 2012 FUNNEL AKTIVERING KONVERTERING LOYALITETAKTIVERING AF LAUNCH A E-SHOP MED IDENTIFICER AMBASSADØRER, DERDESIGNTALENTER OG ADDED VALUE I FORM AF KAN DRIVE JERES SOCIALEKONSUMENTER GENNEM SÆRSALG AF HAJEN, KANALER.KONKURRENCE. ABONNEMENTSORDNINGER OG BUNDLES ETABLER ALFIE/PANDA/HAJ SOMANVENDES TIL AT GØRE EN FIGUR I SOCIALE MEDIER.OPMÆRKSOM PÅ LAUNCHAF E-SHOP. OVERVEJ ET NYHEDSBREV SOM LOYALITETSINDTRÆKKER.
  44. 44. DIGITALE LØSNINGER OUT OF THE BOX WEDNESDAY, DECEMBER 05, 2012SHOPIFY
  45. 45. DIGITALE LØSNINGER OUT OF THE BOX WEDNESDAY, DECEMBER 05, 2012SHOPIFY
  46. 46. HEVEA: DIGITAL STRATEGI WEDNESDAY, DECEMBER 05, 2012KORTLÆG WEB CELEBS OG GIV DEM NOGET AT SKRIVE OM. DET BETALER SIG.
  47. 47. DIGITALE LØSNINGER OUT OF THE BOX WEDNESDAY, DECEMBER 05, 2012KORTLÆG RELEVANTE SITES OG BLOGS, HVOR I KAN GØRE JER SYNLIGE.
  48. 48. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012WEB LØSNINGER – OUT OF THE BOX KOMPLEKSITET EMAIL KAMPAGNE BLOG WEBSHOP WEBSITE STANDARD UNIK
  49. 49. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012BOX OF THE FUTURE
  50. 50. DIGITALE LØSNINGER OUT OF THE BOX 5. DECEMBER 2012OUT OF THE BOX - AND INTO THE WIDE BLUE….

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