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Data Visualization: i dati si fanno belli e diventano informazione #ijf14

Angelo Centini
Angelo Centini
Angelo CentiniOnline & Digital Marketing Consultant

La mia presentazione tenuta in occasione dell'edizione 2014 del Festival Internazionale del Giornalismo a Perugia, 1° Maggio presso Sala Priori Hotel Brufani.

Data Visualization: i dati si fanno belli e diventano informazione #ijf14

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Angelo Centini
ONLINE & DIGITAL MARKETING
Jackson Pollock.
Convergenza, 1952.
Data Visualization:
i dati si fanno belli e
diventano informazione
Angelo Centini
ONLINE & DIGITAL MARKETING
Doverose premesse…
Angelo Centini
ONLINE & DIGITAL MARKETING
1. Estetica e design
sono importanti in
una visualizzazione,
ma equivalgono allo
stile per la scrittura.
Angelo Centini
ONLINE & DIGITAL MARKETING
2. Le rappresentazioni
visuali dei dati sono
sempre funzionali ad
un’informazione
chiara, robusta,
oggettiva.
Angelo Centini
ONLINE & DIGITAL MARKETING
Le visualizzazioni aiutano la percezione
DataVisualization for Human Perception, Interaction Design Foundation
Angelo Centini
ONLINE & DIGITAL MARKETING
Data Visualization a
confronto

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Data Visualization: i dati si fanno belli e diventano informazione #ijf14

  • 1. Angelo Centini ONLINE & DIGITAL MARKETING Jackson Pollock. Convergenza, 1952. Data Visualization: i dati si fanno belli e diventano informazione
  • 2. Angelo Centini ONLINE & DIGITAL MARKETING Doverose premesse…
  • 3. Angelo Centini ONLINE & DIGITAL MARKETING 1. Estetica e design sono importanti in una visualizzazione, ma equivalgono allo stile per la scrittura.
  • 4. Angelo Centini ONLINE & DIGITAL MARKETING 2. Le rappresentazioni visuali dei dati sono sempre funzionali ad un’informazione chiara, robusta, oggettiva.
  • 5. Angelo Centini ONLINE & DIGITAL MARKETING Le visualizzazioni aiutano la percezione DataVisualization for Human Perception, Interaction Design Foundation
  • 6. Angelo Centini ONLINE & DIGITAL MARKETING Data Visualization a confronto
  • 7. Angelo Centini ONLINE & DIGITAL MARKETING WTF? NBC sbaglia tutto in questa visualizzazione Fonte:WTFViz Tumblr La bizzarra idea di porre l’evoluzione della distribuzione etnica della popolazione USA nel tempo in una mappa dei territori, ci fa chiedere: ma negli Stati Uniti esiste la segregazione razziale?
  • 8. Angelo Centini ONLINE & DIGITAL MARKETING Data visualization: visione di insieme e di dettaglio Infografica: fonti di finanziamento per i partiti politici portoghesi di Ivan Kemp. Originale da Flickr !
  • 9. Angelo Centini ONLINE & DIGITAL MARKETING Giornalismo: visualizzazioni di dati in inchieste Visualizzazione interattiva sulla diffusione diagnostica del cancro al seno e la speranza di sopravvivenza nei vari Paesi. NY Times !
  • 10. Angelo Centini ONLINE & DIGITAL MARKETING Data Journalism come informazione personalizzata Il tasso di disoccupazione medio non è un dato indicativo per gruppi rilevanti di popolazione. Brillante ricorso all’interattività da parte del NY Times per fornire un’informazione personalizzata.
  • 11. Angelo Centini ONLINE & DIGITAL MARKETING Arte astratta o rappresentazione di dati? I percorsi dei moscerini della frutta Retweet Map #PrimaDiInternet
  • 12. Angelo Centini ONLINE & DIGITAL MARKETING Una visualizzazione di dati “nuda” può sembrare un’opera di Pollock. Possiamo vestirla con: ! annotazioni legenda metadati fonti base dati commento di analisi !
  • 13. Angelo Centini ONLINE & DIGITAL MARKETING Grazie! ! I miei contatti Angelo Centini info@angelocentini.com twitter.com/100tek linkedin.com/in/angelocentini ! Seguici su Buzzflow #ijf14 buzzdetecting.festivaldelgiornalismo.com