Mobility Transformation:
Roadmap for “Intelligent Transportation Hubs”
Pieter K. Zylstra – Head of Mobility Europe & AsiaPac – Capgemini
Presentation at Third European WiFi@Transport Summit
Utrecht, March 30th, 2006

Today’s Presentation
• Mobility as the ‘Next Wave’
• Wireless Broadband as “Disruptive” Technologies
• Market-Drivers Mobility@Transportation
• The Case for “Multi-operator, Multi-service” Platforms
• “How to start?” Capgemini 4-Step Approach
• Q&A
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 20061

Mobility as the ‘Next Wave’
‘ubiquitous’
computing
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 20062

Mobility is driving ‘ubiquitous computing’…
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 20063

Why should you care about Mobility?
In collaboration with Pieter K. Zylstra – Company Confidential –
Mobility Transformation @ Transportation – March 2006

Today’s Presentation
• Mobility as the ‘Next Wave’
•Wireless Broadband as “Disruptive” Technologies
• Market-Drivers Mobility@Transportation
• The Case for “Multi-operator, Multi-service” Platforms
• “How to start?” Capgemini 4-Step Approach
• Q&A
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 20065

“Mobilizing the IP universe”?
W-CDMA UMTS EDGE IMT-
IMT-2000
WiFi / WiMaX
2.5G iMode
HSCSD iBurst CDMA
GSM 1xEV-
1xEV-DO
3G
HSDPA
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 20066

Why Capgemini believes WiFi & WiMaX to be the next
“disruptive technologies”…
“WiFi is the world’s first global
wireless networking standard,
WiMaX will be the first truly
global wireless broadband
standard”
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 20067

Today’s Presentation
• Mobility as the ‘Next Wave’
•Wireless Broadband as “Disruptive” Technologies
• Market-Drivers Mobility@Transportation
• The Case for “Multi-operator, Multi-service” Platforms
• Roadmap Towards “Intelligent Transportation Hubs”
• “How to start?” Capgemini 4-Step Approach
• Q&A
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 20068

Mobility@Transportation Market drivers
Social: Dino’s,
Onaku’s, 24*7,
Security
Technology:
Disruptive,
Agnostic,
Legal: Compliancy, Promiscious
Transparancy,
Tracking & Tracing
Organisation:
Financial: Ecosystems,
Efficiency, Volatility,
Non-transport Empowerment
Revenue
Business:
Innovation,
Competition
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 20069

Example New Technology:
Intel’s shrinking silicons…
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Example New Devices:
Kodak’s wireless cameras
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Example New Devices:
Apple’s wireless iPod?
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Example New ‘Agnostic’ Devices:
“On The Go” Mobile Concept PCs
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Example New Business:
Skype’s Disruptive Model: (Mobile) VOIP
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Example new Revenue:
Location based commercials on New York taxis…
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Example new Revenue:
…and soon in your rolling stock?
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Today’s Presentation
• Mobility as the ‘Next Wave’
•Wireless Broadband as “Disruptive” Technologies
• Market-Drivers Mobility@Transportation
• The Case for “Multi-operator, Multi-service” Platforms
• “How to start?” Capgemini 4-Step Approach
• Q&A
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
17

Business drivers
In collaboration with Pieter K. Zylstra – Company Confidential –
Mobility Transformation @ Transportation – March 2006

Global Masterclass Mobility@Transport:
Linking business drivers to IP architectures
NEW INNOVATIVE
MOBILITY@RAIL SERVICES
This is a subset of the Services, due to the limited size of this panel
In collaboration with Pieter K. Zylstra – Company Confidential –
Mobility Transformation @ Transportation – March 2006

Capgemini & ecosystem partners created
@Anyplace Access value proposition
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Connected trains is about extending the possibilities of
serving customers and improving operations
The biggest benefits lays in an integrated approach of
ensuring use for both the public as well as the enterprise
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Collaboration between stakeholders is key to the success of
realizing the vision – requires collaborative approach!
It is all about organizing the value chain
and develop collaboration between all stakeholders
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Together with our ecosystem partners we provide an
end-2-end solution for the public transportation industry
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Various needs have different security demands…
Enhanced Security
802.1x,
Basic Security
TKIP/SSN Encryption,
Open Access 40-bit or 128-bit Mutual Authentication,
No Encryption, Static WEP Encryption Scalable Key Mgmt., etc.
Basic Authentication
Public “Hotspots” Home Use Business
Virtual
Remote Private Business
Traveler,
Access Network
Telecommuter
(VPN)
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Driving significant cost-reducations for your
organization...
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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…and creating new revenue possibilities…!
Example possible multi-operator wifi landing page
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Today’s Presentation
• Mobility as the ‘Next Wave’
•Wireless Broadband as “Disruptive” Technologies
• Market-Drivers Mobility@Transportation
•The Case for “Multi-operator, Multi-service” Platforms
“How to start?” Capgemini 4-step Approach
Q&A
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
27

Capgemini’s 4-Step Approach for Mobility@Rail
3 Day 3-6 Months 6-12 Months Year 1 Year 2 …
Masterclass Business Strategy & Testbed (early Full roll-out
Architecture (+ PoC) deployment)
Awareness session of Program
“best practices” by
Proposition Governance
Management
selected industry & Value Chain Analysis Mobility Office
demo context-aware Stakeholder Analysis Transformation
services. Governance & Control @IT / Corporate
Deployment Scenarios Management
What is your position
in the value chain? ! Organization
Transformation
=Strategic Services Product
Deployment Options Mobility Roadmap: Management Mobility (incl. processes)
Public Services Transformation
How would the Roadmap Introduction
preferred mobility
Enterprise Services Roll-out
roadmap look like? Retail Services Service Organization
=Integrated Service
Roadmap
! Architecture
(& Processes)
Application
Integration:
Logical components Mobility IQ Platform
What integrated Middleware
architecture should Back-office architecture Platform
support the roadmap? Middleware platform
=High Level @backoffice Physical
Architecture On site infrastructure Infrastructure
! Business Case
@hosted
Deployment
How does the
business case look Benefit Logic
like? = Benefit Logic Business Case
Physical Wireless
How to deploy the Investment Requirements Infrastructure
mobility roadmap? = Capex/Opex-financing @location
Governance Advice.
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
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Today’s Presentation
• Mobility as the ‘Next Wave’
•Wireless Broadband as “Disruptive” Technologies
• Market-Drivers Mobility@Transportation
• The Case for “Multi-operator, Multi-service” Platforms
• “How to start?” Capgemini 4-step Approach
• Q&A
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @Transportation– March 2006
29

Q&A
Thank you for your interest!
Your Questions?
Pieter K. Zylstra – Company Confidential –
Mobility Transformation @ Transportation – March 2006