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IDEA Summit "What is Design Thinking"
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IDEA Summit "What is Design Thinking"

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Grant Young's presentation to participants of the IDEA Summit June 2013. Provides an introduction to design thinking/service design. Downloadable PDF with further notes/speaker notes available …

Grant Young's presentation to participants of the IDEA Summit June 2013. Provides an introduction to design thinking/service design. Downloadable PDF with further notes/speaker notes available http://zum.io/idea-summit-2013/

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Transcript

  • 1. What is it? Image:http://www.flickr.com/photos/foxspain/3293845578/ Design thinking
  • 2. Toolkit to deal with complexity Image:ericx!@Flickrhttp://www.flickr.com/photos/erix/6788494881/578/
  • 3. Image:mamooli@Flickrhttp://www.flickr.com/photos/babairan/7104487909/
  • 4. design interaction architectural visual industrial user experience
  • 5. thinking policy services organisations social innovation
  • 6. Desirability FeasibilityViability Adapted from IDEO Human Centered Design Toolkit p. 6
  • 7. Adapted from NHS Think Differently: Introduction/Concepts p. 26 Perceived issue Reframed issue or need Criteria applied to select ideas A few prototypes to test Diverge Diverge Diverge Diverge Converge Converge Converge Different ways of looking at it all Lots of creative ideas & approaches Creative refinement & combination
  • 8. Human-centred Image:http://www.flickr.com/photos/foxspain/3293845578/ Design thinking
  • 9. Empathy Image:orangeacid@Flickrhttp://www.flickr.com/photos/orangeacid/234358923/
  • 10. Research-based Human-centred Image:http://www.flickr.com/photos/foxspain/3293845578/ Design thinking
  • 11. Digital Inclusion and Aboriginal and Torres Strait Islander Peoples: A Discussion Paper Lester-Irabinna Rigney Katrina Falkner Peter Radoll Michael Wilmore Formal research
  • 12. Watch what people (actually) do Image:gerlos@Flickrhttp://www.flickr.com/photos/gerlos/3119891607/
  • 13. Contextual Human-centred Image:http://www.flickr.com/photos/foxspain/3293845578/ Research-based Design thinking
  • 14. http://www.betterplace.com.au/
  • 15. Contextual Research-based Collaborative Human-centred Co-design Multidisciplinary teams Co-opetition Image:http://www.flickr.com/photos/foxspain/3293845578/ Design thinking
  • 16. Contextual Research-based Collaborative Iterative Human-centred Image:http://www.flickr.com/photos/foxspain/3293845578/ Design thinking
  • 17. IterateIterateIterateIter Image:fpsurgeon@Flickrhttp://flickr.com/photos/fpsurgeon/2384522828/
  • 18. Prototyping: “Thinking with your hands” Image:http://www.flickr.com/photos/beth19/4866638272/
  • 19. Make it (as) real (as possible) Image:http://www.flickr.com/photos/davegray/5713743296/
  • 20. Example: Energy monitor Image: http://www.thedailybeast.com/newsweek/galleries/ 2009/01/07/history-of-the-personal-digital-assistant.html Wever, R, Kuijk, Jv & Boks, C 2008, 'User-centred Design for sustainable Behaviour', International Journal of Sustainable Engineering, vol. 1, no. 1.
  • 21. Example: Physical space apple (or Macdonalds) Store Image:http://www.flickr.com/photos/sunsurfr/537823276/ Prototyping: Applies to services & physical spaces too
  • 22. Image:http://stinelin.wordpress.com/tag/experience-prototype/
  • 23. THE NEIGHBOURHOOD SCOREBOARDS project investigates the effect of public exposure of domestic energy usage on house facades. The research project started in 2009 and was carried out at the Design Lab, University of Sydney. From October to November 2010 five chalkboards as feedback displays were EXPOSING RESIDENTIAL ENERGY CONSUMPTION TO ENCOURAGE NEIGHBOURHOOD COMPETITION AND BEHAVIOUR CHANGE http://neighbourhoodscoreboards.com/
  • 24. http://www.inwithfor.org/how/
  • 25. Contextual Research-based Collaborative Iterative Human-centred Image:http://www.flickr.com/photos/foxspain/3293845578/ Design thinking
  • 26. new & creative ideas new & creative ideas
  • 27. new combinations of ideas new combinations of ideas
  • 28. engaging collaboration design by committee group think
  • 29. what actually works what actually works what doesn’t work what we think will work
  • 30. greater success risk
  • 31. http://books.ideo.com/