Statstics can help us identify points of change that generate opportunities… and besides, I LOVE stats, don’t you?
According to the Kelsey Group (March 2010), 90% of respondents say they use search engines for research before making major and midrange purchases. 48% use Internet Yellow Pages. 42% use comparison shopping sites. 24% use vertical sites. Read more: http://www.smallbusinesssem.com/two-more-studies-confirm-people-research-online-buy-locally/2901/#ixzz0iPWvAsEQ
Local searches are happening in places and on devices most of us aren’t even thinking about. Check out UBL.org
Beginning with the wide business adoption of the Blackberry, web enabled cell phones took a giant leap forward with the release of Apple’s iPhone. Google’s Android and many other options now provide a deep and solid base of choices across all price points.
1.2 million new users per month in India. Cell phone adoption in the US is already >50%.
Tell google that your website is available to mobile browsers
Use .m, iPhone or other cell –friendly indicators to let viewers know your site is available in a mobile browser.
Companies such as UBL manage your local listings
How Search is Evolving & How to Keep Up
SEO is Still About Building Content Geared Towards Searcher's Interests