Webinar: "Marketing is Dead" Do You Agree? With Bill Lee and Mitch Joel

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Marketing author Bill Lee triggered a firestorm of controversy when he declared recently in a provocative Harvard Business Review blog post that traditional marketing – including advertising, public relations, branding and corporate communications – is dead.

What do you think? Is it time to sound the death knell for traditional marketing? Is traditional marketing still alive and well? Are paid, owned, and earned media merging?

Published in: Business
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