Building Development Teams Empathy for the User
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Building Development Teams Empathy for the User

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Have you heard phrases like:...

Have you heard phrases like:
“Users? We don’t need no stinkin’ users!”
“Yea, we *could* do that, but it would be harder... So I’mma gonna do this instead!”
“Oh, come on... *EVERYONE* knows how to use ctrl + f to find something on a website!”

Are they coming from the developers on your project?

Then maybe you need to help them empathize with your users!

In this presentation/workshop/thing you will learn how to:
* Build bridges of trust between design and development
* Foster a culture of user centered design in even the most hardened developers
* Balance value to user and difficulty when discussing design

More in: Technology
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  • 1. Building Dev Teams Empathy for Users By Zee Spencer LeanDog AN AGILE SOFTWARE STUDIO By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 2. Empathize with the Development Team By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 3. Find Match Points By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 4. What do they... Fear Swear at Make fun of Talk about Crave Laugh at Ignore Spend money on By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 5. And Genuinely Connect Play a game Watch a movie Sit in their room/cube Grab drinks Be interested in them Eat lunch By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 6. Feel Their Pain It is VERY difficult to Legacy Systems make technology simple are Painful Beautiful Interactions Require New Tech and Tools By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 7. Learn Their Language RailsForZombies TryRuby Clean Code Learn Python The Hard Way Apprenticeship Patterns By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 8. Ask For Help “Hey, I was wondering if you could tell me how crazy I’m being right now...” By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 9. In User Tests “Could you watch “How can this test this and tell me what be better?” you notice?” “Can you help me get this set up?” By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 10. When Use Case Modeling “Are there edge “What could make cases I don’t “Am I missing this hard to make?” understand? any systems?” By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 11. When Building “What about Personas “What part this person of the app doesn’t make “Which does this sense? customer does person use this remind you the most?” of?” By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 12. Make Your Users Human By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 13. Personas Stick Them On The Wall By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 14. Bring Users to Devs (I swear, coders don’t bite!) By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 15. Get Organized Use Cases Have Many User Activities Have Many User Tasks/Stories Have Many Scenarios By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 16. Activities Story Mapping Find cool Save thing Share it for later on google on g+ on twitter on pinboard Release A chrome Release B on firefox via email on delicious Release C on iPhone Stories on chrome on twitter client bookmarks on firefox Release D bookmarks By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 17. User Stories/Tasks Short Title In order to... As... I Want... By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 18. Story Testing Tiny Scenarios Given... When... Then... I’ve connected I share the cool the tweet is tagged my twitter account thing on twitter with #coolthingsharer I’ve not connected I start sharing I can’t share the my twitter account the cool thing cool thing on twitter I’ve not connected I start sharing I have the option to my twitter account the cool thing connect my twitter account By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 19. Oh Yeah. Build These Together By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 20. When we make things, we care about them. (And we learn way more) By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11
  • 21. Some Giants Whose Shoulders I Stand On Davin Granroth Lisa Crispin Josh Walsh Christina York Mel Bugai Jeff Patton Robert C Martin Anderson Cooper Don Norman Indi Young Dale Carnegie By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8695Sunday, October 9, 11