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UTA-Public transportation

UTA-Public transportation

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  • This is our presentation on the Utah Transit Authority, the company that operates the city buses, paratransit, Trax, and Frontrunner services in Salt Lake and surrounding communities. Our focus has been on influencing the expansion of services so that public transit is more readily available and more convenient for Utah Citizens.
  • We're trying to draw publicity to the issue of public transit being in dire need of expansion. In our proposal, we've outlined different groups and organizations that can benefit from the expansion of public transit, and hope to be able to reach out to such groups for help. The issue comes down to funding, and we hope to be able to influence the allocation of more funds towards expanding public transit projects.
  • In our community setting write-ups, we examined both a UTA hub, the Salt Lake Central Station, and the UTA Website. We have proposed sending around a questionnaire to gauge interest in the expansion of UTA services, and gather feedback on strengths and weaknesses of the public transit system, and would likely distribute these at a location such as the Central Station.
  • Current political climate in United States today is generally “anti government spending”. The purpose of our writing will be to show that not all spending is wrong. Public-funded spending may seem wasteful right now, but history has though us that long term investments in infrastructure always pay off over time.
  • The biggest reason is pollution. Transportation plays a large factor in the quality of our air, and changes in the way Utahn's travel could have a great impact on the pollution levels. In fact, Salt Lake is often attributed as one of the most polluted cities in the nation. If less single occupied vehicles were driven, the level of carbon monoxide saturation would logically decrease.
  • Who will use our writing?
  • We will provide a fact sheet outlining economic, environmental and health benefits from increased use of public transportation service. This piece of writing will be focused on quantitative reasoning and return on investment analysis, therefore, well suited to be distributed to legislators and special interest groups.
  • To appeal to general public we propose an Issue Brief that would serve as a flyer that can be distributed directly to households.Issue Brief will focus on benefits to the society that increased public transportation can provide.
  • How will we conduct research?
  • One of our recommendation is to execute a public opinion survey to generate interest in expanding service, and predicts support in case measure to allocate funds is put to ballot.
  • Quantitative research will be conducted by collecting supportive data from online sources specific to public transportation and its benefits to society. Specifically we will benchmark public transportation of grater Salt Lake area against world-class public transport networks like Munich, Moscow or Paris.
  • The key to our success is to write pieces that will revive idea of increased public transportation. Salt Lake area is not unique in regards to public transportation challenges. In fact, many similar urban areas around a world already operate highly developed public transportation networks. Our writing will simply show that we can do it as well.


  • 1. By Zoran Kuzmanovic and Miranda Perry
  • 2. Legislators
  • 3. General Public
  • 4. Survey
  • 5. Benchmark