ZOOM MEDIA & MARKETING MEDIA KIT 1ZOOM MEDIA & MARKETING 2013
ZOOM MEDIA & MARKETING MEDIA KIT 2TABLE OF CONTENTS2	 TABLE OF CONTENTS3	 WELCOME TO ZOOM MEDIA & MARKETING4	ZOOMFITNESS™5...
ZOOM MEDIA & MARKETING MEDIA KIT 3WELCOME TO ZOOM MEDIA & MARKETINGZoom Media is one of the world’s largest operators of p...
ZOOM MEDIA & MARKETING MEDIA KIT 4ZOOMFITNESS™ZoomFitness is the primary media platform used by thousands of the world’s l...
ZOOM MEDIA & MARKETING MEDIA KIT 5ZOOMFITNESS™ PRODUCTSZOOM TELEVISIONZoom broadcasts music entertainment, fitnesssegments...
ZOOM MEDIA & MARKETING MEDIA KIT 6ZOOMSOCIAL™The ZoomSocial media platforms reach the nation’s young adults when they are ...
ZOOM MEDIA & MARKETING MEDIA KIT 7SPECSZOOMSOCIAL™ PRODUCTSZOOM DIGITAL SIGNAGEZoomDS broadcasts venue promotions & menus,...
ZOOM MEDIA & MARKETING MEDIA KIT 8ZOOMMURALSZoom is the pioneer and leader in commercial murals. Nothing jumps off the wal...
ZOOM MEDIA & MARKETING MEDIA KIT 9ZOOM EXPERIENTIALZoom brings brands to life through innovative sampling, custom media, a...
ZOOM MEDIA & MARKETING MEDIA KIT 10ZOOM EXPERIENTIALNATIONAL PROMO PLATFORMS | JOHN FRIEDA SALON TOURIN-STORE SAMPLING | S...
ZOOM MEDIA & MARKETING MEDIA KIT 11YOU’RE IN GOOD COMPANY20TH CENTURY TELEVISION7ELEVENA&EA&E NETWORKABCABSOLUTACTIVISIONA...
ZOOM MEDIA & MARKETING MEDIA KIT 12OFFICESNEW YORK, NY112 MADISON AVENUE,8TH FLOORNEW YORK, NY 10016T: 212-685-7981F: 212-...
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Zoom Media and Marketing Media Kit

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Zoom Media and Marketing Media Kit

  1. 1. ZOOM MEDIA & MARKETING MEDIA KIT 1ZOOM MEDIA & MARKETING 2013
  2. 2. ZOOM MEDIA & MARKETING MEDIA KIT 2TABLE OF CONTENTS2 TABLE OF CONTENTS3 WELCOME TO ZOOM MEDIA & MARKETING4 ZOOMFITNESS™5 ZOOMFITNESS™ PRODUCTS6 ZOOMSOCIAL™7 ZOOMSOCIAL™ PRODUCTS8 ZOOMMURALS9 ZOOM EXPERIENTIAL10 ZOOM EXPERIENTIAL11 YOU’RE IN GOOD COMPANY12 OFFICES
  3. 3. ZOOM MEDIA & MARKETING MEDIA KIT 3WELCOME TO ZOOM MEDIA & MARKETINGZoom Media is one of the world’s largest operators of place-based media networks. Offering digital, static, experientialand social media solutions, Zoom engages tens of millionsof viewers as they workout in health clubs, compete inrecreation centers and socialize in sports bars… providingadvertisers high impact targeted audiences with 360 degreemedia integrations.ZOOM MEDIA... buildingrelationships between brands& active lifestyle consumers.ZOOM USAZOOMFITNESS™2,000 + HEALTH CLUBSZOOMSOCIAL™3,000 + BARS & NIGHTLIFE VENUESZOOMMURALS™TARGETED URBAN MARKETINGZOOM EXPERIENTIALSAMPLING & PROMOTIONS
  4. 4. ZOOM MEDIA & MARKETING MEDIA KIT 4ZOOMFITNESS™ZoomFitness is the primary media platform used by thousands of the world’s leadinghealth clubs to entertain, educate and communicate with their members. Zoom is anintegral part of the overall health club member experience.2,200+ VENUES140+ DMASVENUE SPECIFIC BROADCASTNIELSEN MEASURED81 MINUTES PER VISIT3 VISITS PER WEEKLA FitnessGold’s GymTown Sports Int’lPlanet FitnessBally Total FitnessRetro FitnessXSport FitnessUrban ActiveSport & HealthCharter FitnessCardinal FitnessAmerican Family FitnessSpectrumClub OneCalifornia Family FitnessLas Vegas ACMerritt ACBrick BodiesHoustonianYMCAJCCGenesis FitnessThe RushFitworksMaryland Athletic ClubPowerhouse GymCan Do FitnessHealthtraxWorld GymGainesville Health & FitnessCourt South… and many, many more.AUDIENCE• $100K HHI• 56/44 MALE/FEMALE• 133 INDEX MANAGERIAL/PROFESSIONAL• 160/175 BACHELORS DEGREE/POST GRADUATE• 207 INDEX ROPER INFLUENTIAL• 127 INDEX LIGHT TV VIEWER
  5. 5. ZOOM MEDIA & MARKETING MEDIA KIT 5ZOOMFITNESS™ PRODUCTSZOOM TELEVISIONZoom broadcasts music entertainment, fitnesssegments, club communications and televisionadvertising through the club’s central sound system,wall-mounted television.ZOOM CLASSIC BILLBOARDSZoom Classics are non-illuminated billboardsinstalled in locker rooms.ZOOM DIGITAL SIGNAGEZoomDS broadcasts fitness & lifestyle segments,club communications, news, sports, social mediafeeds and third party advertising.ZOOM BACKLIT BILLBOARDSZoom Backlits are illuminated billboards installed inhigh traffic areas of the club.ZOOM SOCIAL MEDIAZoom leverages the extensive and intimate web siteand social media networks of its health club partners.ZOOM EXPERIENTIAL MARKETINGZoom’s award-winning experiential marketingintegrated product sampling and member experienceprograms.• 16:9 landscape ads• Aspect Ratio: 16:9 HD 1080p or 720pat 29.97 fps NTSC 720 x 480 alsoaccepted• Digital Format: MP4, UncompressedAVI, Uncompressed QuickTime MOV• Trim: 24.75” x 32.75”• Visible Area: 24” x 32”• Live Area: 22” x 30”• Color: 4 process + 1 tint on back• Paper: Opaline, Photorealistic Paper• 16:9 landscape ads• Non-sound• Aspect Ratio: 16:9 HD 1080p or 720p at 29.97 fps• Digital Format: Adobe Flash, MP4,Uncompressed AVI, Uncompressed QuickTimeMOV• Trim: 13” x 17”• Visible Area: 11.876” x 15.938”• Live Area: 10.876” x 14.938”• Color: 4 process• Paper: Recycled content, suchas Chorus Art 80lb . Gloss Cover.TV COMMERCIALSSPECSBACKLITDIGITAL SIGNAGE CLASSIC
  6. 6. ZOOM MEDIA & MARKETING MEDIA KIT 6ZOOMSOCIAL™The ZoomSocial media platforms reach the nation’s young adults when they are out having fun in theirfavorite bars and nightlife destinations. ZoomSocial is used by bars, restaurants and nightlife venues acrossthe country to entertain and communicate with their patrons.3,000 + VENUES50+ DMASVENUE SPECIFIC BROADCASTNIELSEN MEASURED30 MILLION MONTHLY IMPRESSIONS82 MINUTES DWELL TIME7 VISITS PER MONTHAUDIENCE• $69K HHI• 65/35 MALE/FEMALE• 127 INDEX MANAGERIAL/PROFESSIONAL• 145 BACHELORS DEGREE/POST GRADUATE• 134 INDEX LIGHT TV VIEWER
  7. 7. ZOOM MEDIA & MARKETING MEDIA KIT 7SPECSZOOMSOCIAL™ PRODUCTSZOOM DIGITAL SIGNAGEZoomDS broadcasts venue promotions & menus,sports and entertainment news, sports, social mediafeeds and third party advertising.ZOOM BACKLIT BILLBOARDSZoom Backlits are illuminated billboards installed inhigh traffic areas of the venue.ZOOM EVENTSZoom’s award-winning experiential marketingintegrated product sampling and events.ZOOM SOCIAL MEDIAZoom leverages the extensive and intimate web siteand social media networks of its bar and restaurantpartners.ZOOM CUSTOM MEDIACustom branded barware, napkins, decals and morepromote brands throughout the venue.ZOOM CLASSIC BILLBOARDSZoom Classics are non-illuminated billboardsinstalled in restrooms.• Trim: 24.75” x 32.75”• Visible Area: 24” x 32”• Live Area: 22” x 30”• Color: 4 process + 1 tint on back• Paper: Opaline, Photorealistic Paper• 16:9 landscape ads• Non-sound• Aspect Ratio: 16:9 HD 1080p or 720p at 29.97 fps• Digital Format: Adobe Flash, MP4, UncompressedAVI, Uncompressed QuickTime MOV• Trim: 13” x 17”• Visible Area: 11.876” x 15.938”• Live Area: 10.876” x 14.938”• Color: 4 process• Paper: Recycled content, such asChorus Art 80lb . Gloss Cover.BACKLITDIGITAL SIGNAGE CLASSIC
  8. 8. ZOOM MEDIA & MARKETING MEDIA KIT 8ZOOMMURALSZoom is the pioneer and leader in commercial murals. Nothing jumps off the wall like a hand-painted mural.Zoom helps elevate traditional outdoor campaigns through style, size and impact.AUTHENTIC SPRAY-PAINTED OR HAND-PAINTED MURALSON HIGH TRAFFIC STREET CORNERS AND WALLSOPTIMAL FOR REACHING BOTH MASS ANDTRENDSETTERS/INFLUENCERSCUSTOMIZED ARTWORK BY OUR STABLE OF GRAFFITIARTISTSLARGE INVENTORY BUT ALSO OFFER CUSTOM SCOUTINGAS NEEDEDPLACEMENTS RUN IN 30-DAY PERIODS50+ DMAS300+ WALLSCUSTOM SCOUTING100% PERMISSION BASED
  9. 9. ZOOM MEDIA & MARKETING MEDIA KIT 9ZOOM EXPERIENTIALZoom brings brands to life through innovative sampling, custom media, and live event programs.The award winning Experiential Marketing division at Zoom constructs custom media placements, events andpromotional programs both within Zoom’s proprietary networks and in other relevant lifestyle destinations.This dedicated department within Zoom develops concepts and brings client ideas to life.ZOOM’S CORE SPECIALTIES• EVENTS & PROMOTIONS• SPONSORSHIP ACTIVATION• PROMOTIONAL TOURS• CUSTOM MEDIA• LIFESTYLE SAMPLING• LIVE SOCIAL CONNECTIONS• MURAL PRODUCTIONS• PROMO & PR STUNTS• RETAIL ACTIVATIONSLAUNCH EVENTSHBO BOARDWALK EMPIREDVD TEAMSPROMOTIONAL EVENTSGATORADE G SERIES FITCHALLENGESPONSORSHIP ACTIVATIONJEEP TAG SHOP AT WINTER X-GAMES
  10. 10. ZOOM MEDIA & MARKETING MEDIA KIT 10ZOOM EXPERIENTIALNATIONAL PROMO PLATFORMS | JOHN FRIEDA SALON TOURIN-STORE SAMPLING | SNAPPLE ST. PATRICK’S DAY PARADES SAMPLING INFLUENCERS | CLIF BAR SOCCER
  11. 11. ZOOM MEDIA & MARKETING MEDIA KIT 11YOU’RE IN GOOD COMPANY20TH CENTURY TELEVISION7ELEVENA&EA&E NETWORKABCABSOLUTACTIVISIONADULT SWIMAMERICAN EXPRESSANTHEMAT&TBEAM GLOBALBLUE CROSS BLUE SHIELDBMWBRIGHT HOUSE NETWORKSCADBURYCALVIN KLEINCAMPBELL’SCAPITAL ONECBS FILMSCHRYSLERCLEARWIRECLIF BARCOCA-COLACOLGATE - PALMOLIVECOMCASTCOMEDY CENTRALCONVERSEDIAGEODIET COKEDISCOVERY CHANNELDISNEYDR. PEPPER/SEVEN UP INCEAENERGIZERFIATFORD MOTORSFOX BROADCASTING COMPANYGAPGARNIERGATORADEGENERAL MOTORSH&MHBOHEINEKENHISTORY CHANNELHONDAHTCHYUNDAIJEEPJET BLUEJOHNSON & JOHNSONJP MORGAN CHASEKAO BRANDS COMPANYKELLOGGKRAFTL’OREALLEXUSLITTLE BROWN AND COLOWE’SLUXOTTICAMERCKMICROSOFTMILLERCORRSMINI USAMTV2NATIONAL GEOGRAPHICNESTLE USANEW BALANCENEW CASTLENFL NETWORKPARAMOUNT PICTURESPEPSIPERNOD RICARDPNC BANKPROCTER & GAMBLEPROGRESSIVE INSURANCERANDOM HOUSERAY BANRECKITT BECKISERREEBOKSHOWTIMESKYY SPIRITS, LLCSONY PICTURESSPRINTSTARBUCKSSTYLE NETWORKTARGETTHE CARTOON NETWORKTIME WARNER CABLETURNER BROADCASTINGTV LANDUNILEVERVERIZONVH1WALL STREET JOURNALWALMARTWARNER BROTHERSWELLS FARGOWHITEWAVE FOODS COMPANYWHOLE FOODSWINGATE HOTELSWYNDHAM WORLDWIDE
  12. 12. ZOOM MEDIA & MARKETING MEDIA KIT 12OFFICESNEW YORK, NY112 MADISON AVENUE,8TH FLOORNEW YORK, NY 10016T: 212-685-7981F: 212-634-0041NEWYORK@ZOOMMEDIA.COMCHICAGO, IL549 W. RANDOLPH,SUITE 600CHICAGO, IL 60661T: 312-492-7871F: 312-775-1732CHICAGO@ZOOMMEDIA.COMLOS ANGELES, CA11340 WEST OLYMPIC,SUITE 381LOS ANGELES, CA 90064T: 310-914-5800F: 310-914-5011LA@ZOOMMEDIA.COM
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