L.O.1 To start to link all the worktogether: drawing in theory and media texts
Identity BoxesGrab your identity boxes and sit opposite someoneyou do not know so wellYou have one minute each to tell each other abouthow your box represents your identityYou will have to feedback to the class what you havelearnt about your partner
How do contemporary media represent different collective groups in different ways? • This must be the main focus of your essay! • Diverse representations including fiction, non-fiction and self-representation: • Harry Brown, Fish Tank, The Inbetweeners, Attack the Block, The London Riots news coverage, The Internet and self mediation
How does contemporary representation compare with that of the past? • Examples needed for similarity and difference • Examples from the past – Quadrophenia – the film and the representations of Mods and Rockers • Have they changed? – Plato quote…..?
What are the social implications of different media representations of groups of people? • Stereotyping: what is its impact? • What power does the audience have to ‘resist’? • Propaganda, Moral panic, youth as empty categories, cultural hegemony, Stuart Hall and reading the texts and their messages • Statistics on result of these representations on attitudes and beliefs Vs the reality of the issues
To what extent is human identity increasingly ‘mediated’ ? • Increasing media = increasing mediation? • Re-presentation by others/by selves (Facebook/Youtube (Youthtube)) • Be critical of who is offering the representations and for what purpose • Mediated: How the Media Shapes Your World and the Way You Live in It
GuidanceAdd your own personal opinionWhat, in your opinion is the future of representationsand what are you basing this on?Connections must be made between the examples /contrasts are discussed.You must embed the theory into what you are saying
Examiner Advice - Structure• Introduction – start with a quote, paraphrase it, and link to issues of identity, representation, and the media. State your focus (social group and texts).• Historical example.• Contemporary examples.• Connect examples together.• Conclusion – return to start. Prediction for the future.
Examiner AdviceUse referencing – name and year of publication givenafter first mention, e.g. (Giroux, 1997).Quote – paraphrase – critique.One text older then 5 years.Other texts should be from within last 5 years.Make a prediction for the future.
Exam Style QuestionWhat are the social implications of the ways in whichdifferent media represent social groups?
Introduction• Quote from theorist – discussion• Introduction of topic.• Cultural theorist Henry A. Giroux argues that in media representations of young people ‘youth becomes an empty category’ (1997) which reflects the anxieties and interests of adult society. From this perspective media representations of the collective identities of young people are constructed by adults, and serve the needs of adult society. This approach to youth identity and the media raises several questions about the relationship between media and identity which will be explored in this essay. Contemporary film, television, and print media representations of young people appear to consistently reflect an adult perspective. The collective ‘identity’ of young people constructed by media representations arguably has a social function.
Examiners Advice• Historical Representations – Example – significance – theory – critique• Contemporary Examples – newspapers – Example – significance – theory – critique• Contemporary Examples – Film – Example – significance – theory – critique• Contemporary Examples – Television – Example – significance – theory – critique• Connections/effects
Conclusion• Return to the start.• Summarise key idea.• Prediction for the future. – Mass media construct representations of youth from a middle class, adult perspective, for the ideological purpose of maintaining hegemony. – Impact of new media technologies/internet – more potential for self-representation; limited impact compared to mass media.