BioEUParks project WP5


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this is the explanation of the communication element (WP5) of the BioEUParks project which started on 1 April 2013 and will last 36 months.

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  • There are not too many areas, but we are going to get 2 more in this year (Kure Mountains and Dzukija) and there are more potential PAN Parks There are a few countries where having PAN Parks wilderness is not possible, but there is wilderness The Million Target
  • But do we actually deliver on this if we keep focusing only on verification?
  • Some wilderness values that can be experienced in PAN Parks
  • Ways to explore PAN Parks
  • Other special exciting activities in PAN Parks
  • Local tourism partners are not that much different in more and less developed countries. They struggle very similar problems and need very similar trainings.
  • Local tourism partners are not that much different in more and less developed countries. They struggle very similar problems and need very similar trainings.
  • BioEUParks project WP5

    1. 1. Soomaa NP © Arne Ader
    2. 2. Paanajärvi NP © Viktor GritsukBIOEUPARKS WP5 COMMUNICATIONExploiting the potentialities of solidbiomasses in EU ParksZoltán Kun, Executive DirectorPAN Parks Foundation
    3. 3. Paanajärvi NP ©Viktor GritsukWho we arePhoto: Simon Kertys© Bruno D’AmicisPAN Parks is the only European-wide organisationfocusing on the protection of wilderness areas
    4. 4. ©iStock/Graeme PurdyEuropean Parliamentspecial report onwilderness• adopted on 3 February 2009• PAN Parks is quoted as bestpractice example to combinewilderness management andtourismOur achievements
    5. 5. Majella NP © Barbara MayerEC PresidencyConference in Prague,May 2009• adopted the Agenda forEurope’s wilderness with 24recommendations• Policy• Awareness building• Information needs• Supporting capacityOur achievements
    6. 6. TheEuropeanWildernessPreservation SystemWhat is PAN Parks?
    7. 7. Paanajärvi NP ©Viktor GritsukWP5 Communication• disseminate “BIOEUPARKS” on local, national and Europeanscale in order to make this initiative known and contribute to thedebate on biomass production and its conversion in energy,included al issues linked with the environmental sustainability ofsuch operations
    8. 8. Majella NP © Bruno D’AmicisHow to implement WP5Every partner plays arole!• PAN Parks leader eg draftingcommunication plan• Legambiente: project website andgraphic layout• National workshops and nationalactivities• Ad hoc meetings• International conference
    9. 9. Soomaa NP © Arne AderTools• Informative material• Project website• Press releases, articles andpublications• Social media platforms• National conferences• Ad Hoc meetingsHow to implement WP5
    10. 10. Oulanka NP © Paavo HamunenThree documents wereprepared in advance ofthe kick-off meeting• Draft communication plan(including after project elements) –living document• PR• Questions & Answers – projectfacts to ensure we speak the samelanguage – living documentHow to implement WP5
    11. 11. Majella NP © Bruno D’AmicisTo be prepared after thekick-off meeting• project graphic desing• website and other onlinecommunication tools – see socialmedia question• online database with seniors’stories• report of the results (includingevaluation questionnaires)How to implement WP5
    12. 12. Facebook, Twitter, Linkedin, PinterestYoutube.comQ1: What SM platforms should be used
    13. 13. Fulufjallet NP © Vitantonio Dell’OrtoYour perceptions of theproject can help to designthe graphic outlook of theproject• Parks - green• Biomass - sun• Europe - map• ....Q2: what are your connotations
    14. 14. We have to use every opportunity tocommunicate with our target groups• take group photo of kick-off meeting• send video messages• use of skype or gotomeeting to ensure maximum interactionwithin the consortium• any additional requirements from EC?Oulanka NP © Paavo HamunenHow to implement WP5
    15. 15. www.panparks.orgTHANK YOU!
    16. 16. I Walk 4 Wilderness