• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Marketing Enviroment
 

Marketing Enviroment

on

  • 4,872 views

 

Statistics

Views

Total Views
4,872
Views on SlideShare
4,871
Embed Views
1

Actions

Likes
2
Downloads
163
Comments
3

1 Embed 1

http://www.slideshare.net 1

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

13 of 3 previous next Post a comment

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
  • Thank you Dear, wish U Best of Luck for Every Walk of Ur Like
    Are you sure you want to
    Your message goes here
    Processing…
  • very helpful and useful...tnx for the brilliant information....THANK YOU
    Are you sure you want to
    Your message goes here
    Processing…
  • Thank you for sharing a Pakistanni Version (y)
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment
  • Microenvironment includes: the company itself, supplies, marketing channel firms, customer markets, competitors, and publics. Macroenvironment includes: demographic, economic, natural, technological, political, and cultural forces.
  • Resellers are distribution channel firms that help the company find customers or make sales to them. These include wholesalers and retailers who buy and resell merchandise. Resellers often perform important functions more cheaply than the company can perform itself. However, seeking and working with resellers is not easy because of the power that some demand and use. Physical distribution firms help the company to stock and move goods from their points of origin to their destinations. Examples would be warehouses (that store and protect goods before they move to the next destination). Marketing services agencies (such as marketing research firms, advertising agencies, media firms, etc.) help the company target and promote its products to the right markets. Financial intermediaries (such as banks, credit companies, insurance companies, etc.) help finance transactions and insure against risks associated with buying and selling goods.

Marketing Enviroment Marketing Enviroment Presentation Transcript