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Zinnov Confluence 2014 : US Chapter   External Keynote : Leading through Change By Maya Strelar-Migotti, VP of IP & Broadband Development, Ericsson
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Zinnov Confluence 2014 : US Chapter External Keynote : Leading through Change By Maya Strelar-Migotti, VP of IP & Broadband Development, Ericsson

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Changing client inclination together with decreased go-to-market time, shows that Engineering associations crosswise over geologies need to concoct imaginative results that enhance and match up with …

Changing client inclination together with decreased go-to-market time, shows that Engineering associations crosswise over geologies need to concoct imaginative results that enhance and match up with customers' desires with each updated form. To address this "change", associations will need to re-adjust on various extents going from embracing most recent advances & approachs in item improvement cycle; leveraging their environment of accomplices, new companies & the educated community; working with their worldwide partners over the association; and dealing with the new & advancing parts.

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  • 1. LEADING THROUGH CHANGE Maya Strelar-Migotti VP, Head of Development unit IP and Broadband Head of Ericsson Silicon Valley
  • 2. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 3. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 4. Ericsson at a glance
  • 5. Ericsson organization 114,000 employees 44% of our employees are under the age of 35 187 languages are spoken by our employees 90% of our employees believe our core values are relevant
  • 6. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 7. Pace of change
  • 8. New business models “Why shouldn’t the car be connected? It’s the ultimate mobile device.” Paul Mascarenas CTO, Ford Motor Company
  • 9. Three key shifts
  • 10. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 11. Why market leaders fail?
  • 12. Leadership challenge Creativity & Exploration  Longer term  Flexible projects models  Network structure  Transparency of information Delivery & Performance  Short term  Project management  Line structure  Information in silos Lean and Agile transformation Innovation and Change Management
  • 13. Delivery and performance drivers Empower people Reduce lead time Create more value Build quality continuously Radical changes needed to stay competitive
  • 14. R&D transformation Source: http://www.guerillaprojectmanagement.org
  • 15. Lean & Agile transformation – example in Ericsson IP and Broadband R&D Delivery predictability & customer commitment Speed Quality Cost Scope-in approach Feature decisions Transparency of plans Average project slippage down from 8 to 2 weeks Focus Areas Activities 2013 impacts Agile teams Continuous integration Test automation Improved Integration by 30% Faster delivery to customers Key Performance Indicators Continuous integration TL 9000 Customer Satisfaction Index (best in class) Resource strategy Lab strategy and utilization R&D cost decreased by 15% IT cost decreased by 19%
  • 16. Innovation and change management: influential factors
  • 17. Innovation Framework – example in Ericsson IP and Broadband R&D Innova VC Funding Innova incubation Innova Squad Bring in outside perspective Advance Adjacent Ideas into Products Facilitate innovation to employees
  • 18. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 19. Summary Innovation has nothing to do with how many R&D dollars you have. It’s about people… and leadership… and thinking differently Steve Jobs
  • 20. thankyou Bangalore Office:
69 "Prathiba Complex", 
4th 'A' Cross Koramangala Ind. Layout, 
Koramangala 5th Block,
Bangalore-560 095. 
Phone: +91- 80-41127925/6 California Office
3080 Olcott Street 
Suite A125, 
Santa Clara, CA 95054 
Phone: +408-716- 8432 
Email: info@zinnov.c om Texas Office
21, Waterway Ave
Suite 300 
The Woodlands
TX-77380 USA
Phone:+1-281-362- 2773 
Email: info@zinnov.com Gurgaon Office:
First Floor,
Plot no. 131, Sector 44, 
Gurgaon- 122002,
Phone: +91 124 4420100

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