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MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
MoneyUp_Pitchdeck_v3
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MoneyUp_Pitchdeck_v3

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  • My product is called Money UpIt is a mobile game that teaches financial education to high school students
  • ((add angry bird noise + cash register))
  • One of the problems that lead to this issue is that there is (1) Not enough financial education 14 states require personal finance to be offered13 states require personal finance to be taken
  • Many state governments, and even the federal government, are prioritizing this issueThere are even financial literacy mobile appsWhat is needed is a mobile app that uses existing curriculum and links it to public schools
  • A social, engaging, mobile game app that Relieves teachers of having to spend time and energy in class teaching financial educationAllows students to work together and have fun While earning points and course credit
  • Our team – no programmers, but we have a strong network of people willing to be mentorsWe know this stuff: I (with two peers outside of class) are MBA/MPA students who are acutely aware of the issues facing low income youth, understand financial literacy, and the value of social games for learningWe know some people: we span the business and policy worlds of education and therefore have the network and skills to influence decision makers
  • Transcript

    • 1. MONEYPitch Deck: V3 — Zoe Fuller-Young (January 16)
    • 2. THE PROBLEM
    • 3. “It is widely believed that lack of financial literacy in our society was a major factor in the recent financial crisis. Financial literacy in today’s world is almost as important aslearning to read and write and one could argue that a student’s credit history is far more important to his or her future than grade point average. Yet most students come to college ill- prepared to manage their money.” - Higher One, Inc.
    • 4. “A lack of knowledge of basic finance—saving, loans, debt,and retirement—is positively linked to excessive debt. It is no surprise then that the number of 18-24-year-oldsdeclaring bankruptcy has increased 96 percent in 10 years; and in 2002, more people filed for bankruptcy than graduated from college. - Money Think / National Endowment for Education
    • 5. Why this MattersNO FINANCIAL NO COLLEGE DEBT NO JOBEDUCATION DEGREE
    • 6. Council for Economic Education: Economic and Personal Finance Education in our Nations Schools. 2011.
    • 7. And there are additional hurdles1. Time and resources in an overcrowded curriculum2. Lack of teacher training and/or comfort in money management skills Money Higher One, Inc co-founder Miles Lasater
    • 8. THE IDEA
    • 9. President’s AdvisoryCouncil for Financial Capability
    • 10.  Fun / addictive  Social / working with classmates SPEND IT  Engaging w/ parents and✓ SAVE IT teachers  Challenging SPLIT  Provides some type of reward ($$ or class credit)
    • 11. THE USER
    • 12. Persona: Jason Driver, Teacher  37 Years Old  Married  One child, 4 Yrs  Tech-capable, owns 1 “family iPad”  Teaches at Lincoln Public (low income district)  Goal in life is to get his students into college
    • 13. The Trigger Lincoln Public: summer  Jason gets home, he’s teacher/administrator worried about focusing on conference day increasing test scores The Principal explains that  He sees an email from the there is a new option for Principal (with a ton of financial ed. curriculum information)  He sees a link, and clicks on it
    • 14. Sign-in Games Student TeamsINPUT OUTPUT Click #2: “Sign-in”  Click #4: “Browse Curriculum (prepopulated) Options” Click #3: “Class Roster  Click #5: “Watch the Game” 2013-2014”  Click #6: “Remind me to Choose on Sept. 9”
    • 15. Colleges / Credit Cards / Paychecks / Saving / RiskGoal-Setting Loans Budgeting Games Games Games Games
    • 16. Judy Herbstman is a dual degree MBA/MPA student at NYU interested in affordable housing and community development. She graduated with a BA in History & Science and Psychology in 2007 from Harvard College. Zoe Fuller-Young is a dual degree MBA/MPA student at NYU interested in leveraging the private sector’s ability to scale impact, specifically through technology for social innovation. She graduated with a BA in Political Science in 2008 from Bryn Mawr College. Annie McWilliams is a dual degree MBA/MPA student at NYU studying studying the intersection of business and policy with a focus on how corporations can empower people while generating sustainable profits. She graduated from UPENN Wharton School of Business. A brilliant coder from the ITP program…?
    • 17. $$$ Needed Development Pilot Per Yr (15 students) (200 students, 4 staff)Funders - Crowd Funding - Venture Capital - Dept. of Ed. - Competition $$ - Dept. of Ed. - Corp. Sponsor - App. FeesPartners - NYU ITP - Corp. Sponsor (same as Pilot) - Hackathons / - Schools / Teachers Nerds - StudentsAmount $20,000 $45,000 200 x $1,000 4 x $30,000 $320,000

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