Start with a Good Idea♦ Consider your proposal to be lemonade. – You idea is the powder – The foundations’ support is the water♦ Your proposal must be a solution, not a plea.
Use your Problem as Your Guide♦ Identify a problem that is manageable and solvable.♦ Don’t try to eliminate illiteracy in the U.S.♦ Pilot test a project in your district.
Process♦ Identify the problem with specific indicators. – The ITBS indicates that 50% of our 4th graders read below grade level.♦ Identify the possible cause of the problem. – 4th graders spend enough time reading at home.
Process♦ Identify your potential solution. – Create a “Read-At-Home” program – Provide reading level appropriate books as rewards for reading. – Need funding for purchasing the books for rewards.
Locate a Funder with Similar Ideas♦ Find funders who share your ideas.♦ They have already funded similar projects.♦ They have already funded your type of organization.♦ They share your vision.
How Do You Know Who?♦ Search the Web♦ Identify Resources – Look at our Course Resources♦ Read their RFPs – Request For Proposal
Design, Craft and Develop♦ Be methodical♦ Address the needs and provide solutions♦ Write well♦ Address your audience♦ Plan your time
The Tone of YourProposal♦ To persuade effectively, your argument must appeal to your audience’s beliefs and interests.♦ The proposal is not the means to change their beliefs.♦ You will not be successful unless you match your project to their interests.
Know your audience!♦ What kind of organization are you submitting to?♦ What are their funding interests?♦ What have they funded in the past?♦ Who will be reading your proposal?♦ Who will be making the funding decision?
Watch your language!♦ Jargon – – usually bad, but sometimes necessary.♦ Complaints♦ Dull prose♦ Who will benefit from this project?
Most Importantly . . .Believe in what you are proposing!!