• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Melt - materiaalinen ja immateriaalinen tuotteistus
 

Melt - materiaalinen ja immateriaalinen tuotteistus

on

  • 951 views

Miikka Leinosen esitys Zeelandin Some-seminaarissa materiaalisen ja immateriaalisen maailman sulautumisesta sekä tuotteistamisesta.

Miikka Leinosen esitys Zeelandin Some-seminaarissa materiaalisen ja immateriaalisen maailman sulautumisesta sekä tuotteistamisesta.

Statistics

Views

Total Views
951
Views on SlideShare
951
Embed Views
0

Actions

Likes
5
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Melt - materiaalinen ja immateriaalinen tuotteistus Melt - materiaalinen ja immateriaalinen tuotteistus Presentation Transcript

    • BETA Technology blurs the line between material and immaterial. This makes way for innovation and new business opportunities. www.miikkaleinonen.com
    • THIS IS OURWORLD
    • THIS IS THEMATERIAL WORLD
    • THIS IS THEIMMATERIAL WORLD THIS IS THE MATERIAL WORLD
    • ObjectsActions
    • EmotionsCompetences Knowledge Objects Actions
    • DEFININGQUALITIES?
    • SCARCITY
    • ABUNDANCE SCARCITY
    • Attitu t en itm Tal Inte e m enc ent de i m llig per Co enc Ex eReput ation Emotions Opinions IntuitionLoyalty Competences Idea s ight Ins lue s Knowledge Information Va Objects Actions
    • Material can be controlled, repeated and measured.
    • Immaterial can not beowned, boxed or protected.Material can be controlled, repeated and measured.
    • MEASUREMENT SYSTEMS?
    • The prominent value metric of the material world:
    • The prominent value metric of the material world:MONEY
    • The prominent metric of the immaterial world:The prominent value metric of the material world:MONEY
    • The prominent metric of the immaterial world: ?The prominent value metric of the material world:MONEY
    • Companies have always used theimmaterial world. But in a very limited way. The prominent value metric of the material world: MONEY
    • Now you are familiar with THEIMMATERIAL WORLD and THE MATERIAL WORLD
    • NOWTHESEWORLDSAREMELTING.
    • As a combination of fierce competition and technological advances the material world is pushing into the immaterial world.
    • As a combination of fierce competition and technological advances the material world is pushing into the immaterial world. Information
    • As a combination of fierce competition and technological advances the material world is pushing into the immaterial world. News Entertainment
    • As a combination of fierce competition and technological advances the material world is pushing into the immaterial world. Discussions
    • As a combination of fierce competition and technological advances the material world is pushing into the immaterial world. Social relationships
    • At the same time the immaterial world isbecoming more tangible.
    • Thinking At the same time the immaterial world isbecoming more tangible.
    • Sharing emotions At the same time the immaterial world isbecoming more tangible.
    • CAN BE IMMATERIAL AND MATERIAL AT THE SAME TIME.
    • EXAMPLES1 2 THE BIG JUMP THE STRETCH3 4 THE SHARING THE DROP
    • EXAMPLES1 2 THE BIG JUMP THE STRETCH3 4 THE SHARING THE DROP
    • When recorded music lost its material form it had a profound affect on the industry.
    • WARNING:Everything that is in bytes hasalready lost its material form.
    • Social elements Personal historyConnections Knowledge
    • EXAMPLES1 2 THE BIG JUMP THE STRETCH3 4 THE SHARING THE DROP
    • InformationBusiness intel Knowledge
    • EXAMPLES1 2 THE BIG JUMP THE STRETCH3 4 THE SHARING THE DROP
    • Passion LoveCompetitive ness
    • Passion LoveCompetitive ness
    • Need to be entertained Passion Love CuriosityCompetitive ness
    • Need to be entertained Passion Love CuriosityCompetitive ness
    • EXAMPLES1 2 THE BIG JUMP THE STRETCH3 4 THE SHARING THE DROP
    • Passion
    • Passion
    • Passion
    • CanvasHow to innovate using Melt?
    • Whatmaterial can you make moreimmaterial?
    • What immaterialcan you make tangible?
    • What immaterialcan you make tangible? Whatmaterial can you make moreimmaterial?
    • What Whatimmaterial immaterial will it can you make generate? tangible? What material can you make more immaterial?
    • What Whatimmaterial immaterial will it can you make generate? tangible? What material can you make more immaterial?
    • What Whatimmaterial immaterial will it can you make generate? tangible? What material can How will it you make affect the material more immaterial? world?
    • OUR OUR COMPANY CLIENTCOMPETITOR SOME STRANGER OUR OUR SOME COMPETITOR COMPANY CLIENT STRANGER
    • OUR OUR COMPANY CLIENTCOMPETITOR SOME STRANGER NEEDS NEEDS NEEDS NEEDS HAVES HAVES HAVES HAVES OUR OUR SOME COMPETITOR COMPANY CLIENT STRANGER
    • OUR OUR COMPANY CLIENTCOMPETITOR SOME STRANGER NEEDS NEEDS NEEDS NEEDS HAVES HAVES HAVES HAVES OUR OUR SOME COMPETITOR COMPANY CLIENT STRANGER
    • OUR OUR COMPANY CLIENTCOMPETITOR SOME STRANGER NEEDS NEEDS NEEDS NEEDS HAVES HAVES HAVES HAVES OUR OUR SOME COMPETITOR COMPANY CLIENT STRANGER
    • OUR OUR COMPANY CLIENTCOMPETITOR SOME STRANGER NEEDS NEEDS NEEDS NEEDS HAVES HAVES HAVES HAVES OUR OUR SOME COMPETITOR COMPANY CLIENT STRANGER
    • OUR OUR SOMECOMPETITOR COMPANY CLIENT STRANGER
    • CREATESINCREASESDECREASESELIMINATES OUR OUR SOME COMPETITOR COMPANY CLIENT STRANGER
    • THINK OUTSIDE THE BOX.
    • THINK OUTSIDE THE BOX.
    • BETA New business opportunities arise as technology melts the immaterial world with the material world. www.miikkaleinonen.com