August 2012
• ZEDO Vision• Market requirements• Review ZEDO High Impact formats
Our future
To be the leading global ad platform for premium  digital publishers that connects them directly to agencies and their bra...
ZEDO listens
• Why continue to innovate?• Market requirements call for this• Whether looking to increase engagement,  allowing advertis...
• comScore defines “in-view” ads as those of which 50% of the     pixels of the ad must be in-view for at least 1 second* ...
Power of engagement and quality creative
• InView Formats      • First Impression• Slider Ads          • Stay On Ads• Full Screen Video   • Shuffle Ads• Page Pusher
FEATURES EASY TO IMPLEMENT COMPLETELY SUPPLEMENTAL  REVENUE FOR PUBLISHERS STANDARD BANNER SIZES HIGH PERFORMANCE FOR ...
FEATURES AVAILABLE IN SINGLE, DOUBLE  OR FLY-IN DISPLAYS ON USER SCROLL “FOLLOWS” USER DOWN THE  PAGE STANDARD BANNER ...
FEATURES SEAMLESSLY AND  UNOBTRUSIVELY BRINGS TV  VIDEO CONTENT TO USERS FULL SCREEN TV ADS MORE EFFECTIVE WEB  ADVERTI...
FEATURES AUTOMATICALLY “PUSHES”  PAGE CONTENT TO THE LEFT STANDARD IMAGE FILE, FLASH  OR VIDEO SUPPORTED AUTO-CLOSE WHE...
FEATURESHIGH-QUALITY, HIGH-IMPACT  MESSAGEVIEWERS CAN’T MISS CAN’T  MISSDARK OR LIGHT EFFECT ON  WEBSITE TO GIVE ADS FR...
FEATURES “FOLLOWS” USER DURING  SCROLL DOESN’T BLOCK CONTENT,  USER CAN CONTROL THE PAGE  POSITION IMAGE, FLASH, EXPAND...
FEATURES IN-PAGE UNIT 27 EFFECT OPTIONS CUSTOMIZABLE SHUFFLE PERIODOPTIONS:• Options go here
• InView Formats      • First Impression• Slider Ads          • Stay On Ads• Full Screen Video   • Shuffle Ads• Page Pusher
CONTACT ZEDO850 MONTGOMERY STREET, SUITE 150SAN FRANCISCO, CA94133
ZEDO High Impact Formats
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ZEDO High Impact Formats

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Preview ZEDO's high impact ad formats designed for better engagement and increased advertising revenue.

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  • This vision clearly applies to the proposed Xaxis private direct pipe platform from ZEDO
  • ZEDO High Impact Formats

    1. 1. August 2012
    2. 2. • ZEDO Vision• Market requirements• Review ZEDO High Impact formats
    3. 3. Our future
    4. 4. To be the leading global ad platform for premium digital publishers that connects them directly to agencies and their brand advertisers who want proven high impact, high reach placements with quality audiences
    5. 5. ZEDO listens
    6. 6. • Why continue to innovate?• Market requirements call for this• Whether looking to increase engagement, allowing advertisers to stand-out from the crowd, or even to meet new measurements, for example: Viewable Impressions
    7. 7. • comScore defines “in-view” ads as those of which 50% of the pixels of the ad must be in-view for at least 1 second* • ZEDO has innovated to meet this market demand: – ZEDO InView format – which displays on scroll – achieves 99% viewable score – This has been verified by comScore*Source: comScore vCE™ Charter Study, “Changing How the World Sees Digital Advertising”, March 2012
    8. 8. Power of engagement and quality creative
    9. 9. • InView Formats • First Impression• Slider Ads • Stay On Ads• Full Screen Video • Shuffle Ads• Page Pusher
    10. 10. FEATURES EASY TO IMPLEMENT COMPLETELY SUPPLEMENTAL REVENUE FOR PUBLISHERS STANDARD BANNER SIZES HIGH PERFORMANCE FOR CTR AND BRAND RECALL MONETIZE PAGES WHERE USERS SCROLL DOWN IFRAME , JS SUPPORTOPTIONS:• 7-second customizable display trigger• Minimum screen size• Frequency cap on ad unit• Loading indicator• Slide transition options
    11. 11. FEATURES AVAILABLE IN SINGLE, DOUBLE OR FLY-IN DISPLAYS ON USER SCROLL “FOLLOWS” USER DOWN THE PAGE STANDARD BANNER SIZES JAVASCRIPT AND IFRAME SUPPORTOPTIONS:• 7-second customizable display trigger• Minimum screen size• Frequency cap on ad unit• Loading indicator• Slide transition
    12. 12. FEATURES SEAMLESSLY AND UNOBTRUSIVELY BRINGS TV VIDEO CONTENT TO USERS FULL SCREEN TV ADS MORE EFFECTIVE WEB ADVERTISING LOW-INTRUSTION TV-QUALITY EXPERIENCE AUDIO BEGINS ON MOUSEOVER CLICK FOR FULL-SCREEN VIDEOOPTIONS:• Support for low/high bandwidth users• Standard and custom banner sizes• Recommended length is 30 seconds• FLV, F4V, MP4 files• 4:3 or 16:9
    13. 13. FEATURES AUTOMATICALLY “PUSHES” PAGE CONTENT TO THE LEFT STANDARD IMAGE FILE, FLASH OR VIDEO SUPPORTED AUTO-CLOSE WHEN COMPLETEOPTIONS:• Options go here
    14. 14. FEATURESHIGH-QUALITY, HIGH-IMPACT MESSAGEVIEWERS CAN’T MISS CAN’T MISSDARK OR LIGHT EFFECT ON WEBSITE TO GIVE ADS FRONT- AND-CENTER FOCUSSTANDARD AND LARGE CREATIVE FORMATSIMAGE, FLASH OR VIDEOOPTIONS:• Customizable skip time• Customizable header text
    15. 15. FEATURES “FOLLOWS” USER DURING SCROLL DOESN’T BLOCK CONTENT, USER CAN CONTROL THE PAGE POSITION IMAGE, FLASH, EXPANDABLE OR FULL SCREEN VIDEOOPTIONS:• Optional reply for Flash ads• Optional close button for user control
    16. 16. FEATURES IN-PAGE UNIT 27 EFFECT OPTIONS CUSTOMIZABLE SHUFFLE PERIODOPTIONS:• Options go here
    17. 17. • InView Formats • First Impression• Slider Ads • Stay On Ads• Full Screen Video • Shuffle Ads• Page Pusher
    18. 18. CONTACT ZEDO850 MONTGOMERY STREET, SUITE 150SAN FRANCISCO, CA94133

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