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YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
YouTube Marketing
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YouTube Marketing

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  • 1. YouTube Marketing<br />16 Tips to Use YouTube to<br />Promote Your Business<br />
  • 2. Tip #1: Anyone Can Do a Video<br />Camtasia<br />
  • 3. Tip #2: Learn What Works on YouTube<br />Funny<br />Weird<br />Useful<br />
  • 4. Tip #3: Customize Your Channel<br />
  • 5. Tip #4: Put Your URL in the Description<br />
  • 6. Tip #5: Put Your Keywords Everywhere<br />
  • 7. Tip #5: Put Your Keywords Everywhere<br />https://adwords.google.com/select/KeywordToolExternal<br />
  • 8. Tip #6: “Steal” Keywordsfrom Successful Videos<br />
  • 9. Tip #7: Choose the Best Thumbnail<br />My Account &gt; My Videos &gt; Edit<br />
  • 10. Tip #8: Use Video Responses<br />Search your keywords &gt; Find videos with a lot of views &gt; Post video responses where appropriate (don’t spam)<br />
  • 11. Tip #8: Use Video Responses<br />
  • 12. Tip #9: Create Playlists<br />Add your video to a new playlist you create &gt; Add other videos &gt; Choose a smart name for your playlist (think keywords)<br />
  • 13. Tip #10: Offer Valuable Content, Not a Sales Pitch<br />
  • 14. Tip #11: Use Calls to Action<br />
  • 15. Tip #11: Use Calls to Action<br />2<br />3<br />1<br />
  • 16. Tip #11: Use Calls to Action<br />Embed on your site<br />Follow me on Twitter<br />Find me on Facebook<br />Visit my blog (not site) for content (not sales letter)<br />
  • 17. Tip #12: Use TubeMogul<br />
  • 18. Tip #13: Organize Contests<br />Some Great Examples I Found on YouTube<br />“Do a 360 with our skis”<br />“Plant your own tomatoes using our kit”<br />“Show us a crazy way to use our vacuum”<br />
  • 19. Tip #14: Promote Your Videos Outside YouTube<br />Email contacts, friends, co-workers<br />Blog subscribers<br />Twitter, Facebook and LinkedIn<br />Embed them on your site / blog<br />ASK PEOPLE TO SHARE!<br />
  • 20. Tip #15: Keep It Short<br />
  • 21. Tip #16: Analyze and Learn<br />
  • 22. Thank You!<br />Zeke Camusio<br />503-367-7561<br />zeke@TheOutsourcingCompany.com<br />www.TheOutsourcingCompany.com/blog<br /> @ZekeCamusio<br /> LinkedIn.com/in/ZekeCamusio<br /> Facebook: Facebook.com/ZekeCamusio<br />
  • 23. Download the Slides<br />http://bit.ly/zeke-youtube<br />

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