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Performance Advertising with zanox
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Performance Advertising with zanox

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  • 1. HOW DOES PERFORMANCEADVERTISING WORK WITH ZANOXBerlin | 27.07.2012 1
  • 2. THIS IS ZANOXBerlin | 11/07/2012 | zanox | PERFORMANCE 2ADVERTISING
  • 3. I WANT TO INVEST MY BUDGET MOREEFFECTIVELY! HOW CAN I DO THAT?HOW CAN I DO THAT? 3
  • 4. YOUR MAIN GOAL:TO SELL YOUR PRODUCTSAWARENESS INTEREST DESIRE ACTION 4
  • 5. PERFORMANCE ADVERTISING IS ANINTEGRAL PART OF ONLINEMARKETING 5
  • 6. THE ZANOX NETWORK -CONNECTING ADVERTISERS ANDAGENCIES WITH PUBLISHERS
  • 7. WE WORK WITH MORE THAN 4.000ADVERTISERS
  • 8. OUR PUBLISHERS - A BROADVARIETY OF BUSINESS MODELS Maximum reach by proactive selection of relevant publishers CONTENT DISPLAY SEARCH E-MAILRETARGETING SOCIAL VOUCHERS MOBILE
  • 9. OUR PLATFORM - THE ZANOXMARKETPLACE 9
  • 10. TIME TO MOBILE - BE PART OF ITAND PROFIT
  • 11. 600 EMPLOYEES IN 12 OFFICESWORLDWIDE
  • 12. OUR SERVICES Secure TRACKING and full TRANSPARENCY Regular PAYOUTS to publishers and CONTRACT HANDLING Benefits of GLOBAL and LOCAL account management Outstanding CUSTOMER SERVICE Latest PRODUCT DEVELOPMENTS and USER TESTS PROMOTIONS, PR, TRAINING PROGRAMMES and EVENTS FRAUD PREVENTION and NETWORK CONTROL 12
  • 13. DOES IT WORK? YES, IT DOES!GERMANY 2011 > 200,000 MOBILE PHONE > 1,3 MILLION FLIGHTS CONTRACTS > 2,7 MILLION > 200.000 APPLICATIONS FASHION ITEMS FOR ONLINE INVESTMENTS
  • 14. EUROPE‘S NO. 1 PERFORMANCEADVERTISING NETWORK Annual Revenue zanox Group: 439 Million EUR in 2011 Generated Sales Volume: > 5 Billion EUR Mobile Commerce Volume: 120 Million EUR
  • 15. ZANOX REVENUE 2000-2011 2010: zanox group incl. Digital Window 2011: zanox group incl. Digital Window and M4N
  • 16. WHY ZANOX?● Europe‘s Nr.1 Performance Advertising Network● Highest Publisher and Advertiser reach● Transparent zanox marketplace for best performance of all players● Acknowledged high-quality service● Secure tracking technology● State-of-the-art tools for best ROI GENERATE MORE SALES! Reach your userer! Generate more sales!
  • 17. STRAIGHT TO PERFORMANCE 17

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