Social Business IntelligenceSocial Business Intelligence
Your open source based BI solution!!Your open source based BI sol...
Table of Contents
Stratebi
Introduction
Social Media Analysis
What is this?
Why?
Current processes
Business Intelligence
...
About us - Stratebi
Customers trusting in Open Source Business Intelligence
Private Sector
Public Sector
Social Intelligence
What is Social Intelligence?What is Social Intelligence?
Social Intelligence
Social intelligenceSocial intelligence
Social Media dataSocial Media data
Traditional BusinessTraditi...
Social Media
Social MediaSocial Media
Social Media
Hundreds of Social networks
Hundreds of communities
Millions of Blogs
…
Are there analytic tools for all
of ...
Social Media
What are the main benefits of using
social media tools?
Affordable Budgets: No need of elevated
budgets to c...
Social Media
What has been done so farWhat has been done so far??
Social Media
What has been done so far?What has been done so far?
Social Media
What has been done so far?What has been done so far?
Social Media
Social analysis ideal caseSocial analysis ideal case
Gráficos por Sanjay Shetty
Social Media
Cloud toolsCloud tools
Predefined reports: Currently there are cloud services including
preconfigured report...
Social Media
Have we got efficient analytical tools for all social media data
and web traffic?
Is history stored in exist...
Business Intelligence
TraditionalTraditional Business IntelligenceBusiness Intelligence
A complete BI solution allows:
Observe: what is happening?
Understanding: why is happening?
Predict: what will occur?
Coll...
Business Intelligence
Social Intelligence
SocialSocial intelligenceintelligence
Social Media dataSocial Media data
Traditional BusinessTraditio...
Social Intelligence
Narrowing the distance
between customer and
business
Social Intelligence
Source Systems
Why Social Intelligence?Why Social Intelligence?
Create customized analysis resources.
Interactive Dashboa...
Source Systems
Source Systems
Data gathering
Case study:Case study: PrivaliaPrivalia
Privalia – Case study
Privalia – Case study
Several campaigns in social channels
Privalia – Case study
PhotoPhoto
publishepublishe
d in walld in wall
What do weWhat do we
analyze?analyze?
Privalia – Case study
Privalia – Case study
Privalia – Case study
Privalia – Case study
Knowledge extraction
Privalia – Case study
Privalia – Case study
Convert advertising into leads-
Redirect campaigns to a monitored web
The most complete solution
By
Data exploration
Login screenshot.
Unlimited number of users
Integration with other
corporate tools
User console.
Create ...
Data exploration
Data exploration
Data exploration
Examples
Different teams
Different roles
Different resources
Different analysis
Different permissions
Data exploration

Big Data project and Business Intelligence.Big Data project and Business Intelligence.
Data exploration

Visualization – Operational dashboardVisualization – Operational dashboard
Data exploration

Visualization – Operational dashboardVisualization – Operational dashboard
Data exploration
7. About us.ç
Stratebi is a Spanish company located in Madrid,
Barcelona and with a delegation in Sao Paulo, we are
a grou...
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Social Intelligence 2014

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How you can create powerful Analytics Solutions using your social media data (twitter, facebook, youtube...) with your CRM and own databases, based in Open Source technologies

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Social Intelligence 2014

  1. 1. Social Business IntelligenceSocial Business Intelligence Your open source based BI solution!!Your open source based BI solution!!
  2. 2. Table of Contents Stratebi Introduction Social Media Analysis What is this? Why? Current processes Business Intelligence What is this Social Intelligence What is this Why Strategy Architecture Case study Socialbi by Stratebi
  3. 3. About us - Stratebi
  4. 4. Customers trusting in Open Source Business Intelligence Private Sector Public Sector
  5. 5. Social Intelligence What is Social Intelligence?What is Social Intelligence?
  6. 6. Social Intelligence Social intelligenceSocial intelligence Social Media dataSocial Media data Traditional BusinessTraditional Business IntelligenceIntelligence Social Business IntelligenceSocial Business Intelligence
  7. 7. Social Media Social MediaSocial Media
  8. 8. Social Media Hundreds of Social networks Hundreds of communities Millions of Blogs … Are there analytic tools for all of them? Social Media: Applications that allow the creation and exchange of user-generated content
  9. 9. Social Media What are the main benefits of using social media tools? Affordable Budgets: No need of elevated budgets to carry out a Social Media Marketing campaign. Marketing Buzz: Social media advertising can be easily shared between users. Brand Reputation: Using Social Media Marketing companies can improve their online reputation. Increase Traffic: A well planned social media strategy attracts more traffic to your website. Gaining insight on customers and users point of view about our products or services
  10. 10. Social Media What has been done so farWhat has been done so far??
  11. 11. Social Media What has been done so far?What has been done so far?
  12. 12. Social Media What has been done so far?What has been done so far?
  13. 13. Social Media Social analysis ideal caseSocial analysis ideal case Gráficos por Sanjay Shetty
  14. 14. Social Media Cloud toolsCloud tools Predefined reports: Currently there are cloud services including preconfigured reports with a cost associated
  15. 15. Social Media Have we got efficient analytical tools for all social media data and web traffic? Is history stored in existing social media tools? Can a user easily create customized reports? Limitation. There are only predefined reports . Are we able to mix social data and corporate data? Do we have freedom on analysis stage?
  16. 16. Business Intelligence TraditionalTraditional Business IntelligenceBusiness Intelligence
  17. 17. A complete BI solution allows: Observe: what is happening? Understanding: why is happening? Predict: what will occur? Collaborate. What actions should team take? Decide: what path should we take? Knowledge management Business Intelligence Business Intelligence is the ability to transform data into information and information into knowledge, so as to optimize the decision-making stage in business processes
  18. 18. Business Intelligence
  19. 19. Social Intelligence SocialSocial intelligenceintelligence Social Media dataSocial Media data Traditional BusinessTraditional Business IntelligenceIntelligence Social Business IntelligenceSocial Business Intelligence
  20. 20. Social Intelligence Narrowing the distance between customer and business
  21. 21. Social Intelligence
  22. 22. Source Systems Why Social Intelligence?Why Social Intelligence? Create customized analysis resources. Interactive Dashboards, static and dynamic reports (Drag&Drop), OLAP views… Historical data Data-level security. Integration with CAS, LDAP… Unlimited number of users Integration with other corporate tools Scalability Optimized technologies for analysis (BigData, NoSQL, Analytic databases, improved data extraction processes). Scheduling actions: Create emails or events in reference to different situations
  23. 23. Source Systems
  24. 24. Source Systems
  25. 25. Data gathering Case study:Case study: PrivaliaPrivalia
  26. 26. Privalia – Case study
  27. 27. Privalia – Case study Several campaigns in social channels
  28. 28. Privalia – Case study PhotoPhoto publishepublishe d in walld in wall What do weWhat do we analyze?analyze?
  29. 29. Privalia – Case study
  30. 30. Privalia – Case study
  31. 31. Privalia – Case study
  32. 32. Privalia – Case study Knowledge extraction
  33. 33. Privalia – Case study
  34. 34. Privalia – Case study Convert advertising into leads- Redirect campaigns to a monitored web
  35. 35. The most complete solution By
  36. 36. Data exploration Login screenshot. Unlimited number of users Integration with other corporate tools User console. Create analytic resources: OLAP tables Dashboards Reporting
  37. 37. Data exploration
  38. 38. Data exploration
  39. 39. Data exploration
  40. 40. Examples Different teams Different roles Different resources Different analysis Different permissions
  41. 41. Data exploration
  42. 42.  Big Data project and Business Intelligence.Big Data project and Business Intelligence. Data exploration
  43. 43.  Visualization – Operational dashboardVisualization – Operational dashboard Data exploration
  44. 44.  Visualization – Operational dashboardVisualization – Operational dashboard Data exploration
  45. 45. 7. About us.ç Stratebi is a Spanish company located in Madrid, Barcelona and with a delegation in Sao Paulo, we are a group of professionals with a wide experience in Information systems and Technologic solutions related to the field of open source software and Business Intelligence. Contact details: info@stratebi.com www.stratebi.com Phones: (+34) 917883410 - (+34) 931844325 About usAbout us

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