Web design for_small_businesses

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Web design for_small_businesses

  1. 1. Web_Design_For_Small_Businesses : Part ITelford Web DesignTelford is a great place for people to visit as well as live and work. The town is very modernand is in sharp contrast to the surrounding countryside Shropshire. Telford was designateda new town in 1963 and was originally developed to alleviate the over population inBirmingham and the Black Country. Telford is now widely known as the cradle of theindustrial revolution; Ironbridge is a World Heritage Site and is visited by thousands ofpeople from all over the world every year. With 10 museums including Blist Hill VictorianTown, Enginuity, Coalbrookdale Musuem of Iron, Jackfield Tile Museum and Coalport ChinaMuseum. All of these museums will give you a great insight into the history of the industrialrevolution.Telfords central location makes it a perfect base for exploring the regions many attractions.The M54 motorway runs right through the town linking Telford with the M6 and the rest ofthe UKs motorway network. It is a modern town with great shopping and business facilities.There are many wonderful places to visit in and around Telford and the town is and isrecognised as an important growth point in the West Midlands region.If you live in the Telford area and have a business and are thinking having a websitedesigned for your company then you need think about a few important factors. Do you havea domain name? Do you need hosting? What is your budget? Do you need an ecommercewebsite with a shopping trolley to sell products? Will you need to update your site yourselfin the future? Once you have answered these questions you can then go about finding agood company that offer all of these services.Finding a competent company that has a portfolio of work is very helpful. You can lookthrough their portfolio and see some of the websites they have designed for previouscustomers.The eCommerce design is very important to the success of any web site. You want to besure that your website is designed right. One of the first things you notice about a website iswhether it is pleasant to the eye. Bright flashing coloured text is very off putting as is a flashintro. A very important key is to make sure your site loads quickly. You will loose a great dealof customers if your pages take over 5 seconds to load.It is a lot easier if you can find a company that can do everything for you. A company thatcan sell you the domain name as well as the hosting. Some hosting companies also offerweb design which would make the whole experience a lot easier. Dealing with the samepeople for your domain name, hosting, email, web design makes the who process a loteasier. For one you only need one contact telephone number. A company with goodcustomer support is a must. Not all companies offer this and this and it can be veryfrustrating. You want to know that if you have any trouble you can just call for customersupport or technical support.
  2. 2. Hiring a web designer to come up with the custom solution that you need can set you backa few thousand bucks. But you can do the whole thing yourself and make it drag and dropsimple for mere pennies with a tool like Breezy Websites. See http://breezywebsites.comfor details!WEB_DESIGN_FOR_SMALL_BUSINESSES : End of Part IWeb_Design_For_Small_Businesses : Part IITen Things That Loose You Credibility As Web Designers.1) A hit counterIs it 1998? Why do you need one? Many clients want some way to track their visitors or seehow many unique visits they have. Do them a favor and dont use a CGI or visible hotcounter. The world uses invisible tracking now. Google analytics is free and incrediblyuseful. Give them access to that. Educate your client if this is a problem. Youre the webdesigner.2) Black backgroundsBlack backgrounds can be pulled off really only by professional designers. If you are one,great for you, if not, stick to white or a brighter color. And for the love of God, dont place adark text on a dark background. Use your common sense. Educate your client if this is aproblem. Youre the web designer.3) Background MusicIf I want to listen to music, I have my own, and I have my own player. Visitors to a websiteare there for a reason. To find what they are looking for. Do not intrude on that. Your job is tomake that information available and present it in the most appealing way. You are a webdesigner, not a DJ. If Im listening to music while browsing, I dont want yours overlaid. Itsvery annoying. Educate your client if this is a problem. Youre the web designer.4) Pointless JavaScriptDisabling right click has no purpose apart from annoying people and making you lookunprofessional. Avoid using pointless free JavaScript widgets just for the sake of it. Scrollingtext in the status bar. If you want to present information, present it on the page. Educateyour client if this is a problem. Youre the web designer.5) Spelling and GrammarHow difficult is it to run a spell check? We all make mistakes. Were human after all. Eventhe spell checkers make mistakes. But chronic misspellings and poor grammar just makesyou look stupid.
  3. 3. 6) Banners And AdsBy all means use them, but not too many/only if your site is established. CPM advertisingcan be a great way to earn revenue, but plastering every pixel of screen real estate withbanners and ads makes you look like youre just in it for the money. Maybe you are, buthave at least some decent content to justify it. Adsense and other contextual advertisingshould HELP your users. Remember that. Popups on landing pages just annoy people.7) Overuse Of Flashy GraphicsIf I want flashing and colorful lights, Ill go to a disco. Once, twice or even three times and ithas my attention. Thats enough.8) Flash Splash PagesDoes anyone really need to see your 3 minute graphics presentation? Probably not. If youare trying to show off, let a visitor choose if they want to see it. If you MUST show a flashsplash screen, at least give the option to skip it.9) Asking users to join before viewing content or a forumThis one really grinds my gears. If you have a forum or have useful content, show it. Do notmake members sign up to view it. They should only sign up to post/reply/contribute. Limitingviewing of content will drive visitors away in droves.10) Browser DependenceDont make your website "Designed for Internet Explorer" or any other browser. Make itaccessible and cross browser compatible. Why on earth would you or your client want toexclude anyone? Use your brain. Educate your client if this is a problem. Youre the webdesigner.Hiring a web designer to come up with the custom solution that you need can set you backa few thousand bucks. But you can do the whole thing yourself and make it drag and dropsimple for mere pennies with a tool like Breezy Websites. See http://breezywebsites.comfor details!WEB_DESIGN_FOR_SMALL_BUSINESSES : End of Part IIWeb_Design_For_Small_Businesses : Part IIITen Things That Loose You Credibility As Web Designers.1) A hit counterIs it 1998? Why do you need one? Many clients want some way to track their visitors or seehow many unique visits they have. Do them a favor and dont use a CGI or visible hot
  4. 4. counter. The world uses invisible tracking now. Google analytics is free and incrediblyuseful. Give them access to that. Educate your client if this is a problem. Youre the webdesigner.2) Black backgroundsBlack backgrounds can be pulled off really only by professional designers. If you are one,great for you, if not, stick to white or a brighter color. And for the love of God, dont place adark text on a dark background. Use your common sense. Educate your client if this is aproblem. Youre the web designer.3) Background MusicIf I want to listen to music, I have my own, and I have my own player. Visitors to a websiteare there for a reason. To find what they are looking for. Do not intrude on that. Your job is tomake that information available and present it in the most appealing way. You are a webdesigner, not a DJ. If Im listening to music while browsing, I dont want yours overlaid. Itsvery annoying. Educate your client if this is a problem. Youre the web designer.4) Pointless JavaScriptDisabling right click has no purpose apart from annoying people and making you lookunprofessional. Avoid using pointless free JavaScript widgets just for the sake of it. Scrollingtext in the status bar. If you want to present information, present it on the page. Educateyour client if this is a problem. Youre the web designer.5) Spelling and GrammarHow difficult is it to run a spell check? We all make mistakes. Were human after all. Eventhe spell checkers make mistakes. But chronic misspellings and poor grammar just makesyou look stupid.6) Banners And AdsBy all means use them, but not too many/only if your site is established. CPM advertisingcan be a great way to earn revenue, but plastering every pixel of screen real estate withbanners and ads makes you look like youre just in it for the money. Maybe you are, buthave at least some decent content to justify it. Adsense and other contextual advertisingshould HELP your users. Remember that. Popups on landing pages just annoy people.7) Overuse Of Flashy GraphicsIf I want flashing and colorful lights, Ill go to a disco. Once, twice or even three times and ithas my attention. Thats enough.8) Flash Splash PagesDoes anyone really need to see your 3 minute graphics presentation? Probably not. If youare trying to show off, let a visitor choose if they want to see it. If you MUST show a flashsplash screen, at least give the option to skip it.9) Asking users to join before viewing content or a forumThis one really grinds my gears. If you have a forum or have useful content, show it. Do notmake members sign up to view it. They should only sign up to post/reply/contribute. Limitingviewing of content will drive visitors away in droves.
  5. 5. 10) Browser DependenceDont make your website "Designed for Internet Explorer" or any other browser. Make itaccessible and cross browser compatible. Why on earth would you or your client want toexclude anyone? Use your brain. Educate your client if this is a problem. Youre the webdesigner.Hiring a web designer to come up with the custom solution that you need can set you backa few thousand bucks. But you can do the whole thing yourself and make it drag and dropsimple for mere pennies with a tool like Breezy Websites. See http://breezywebsites.comfor details!WEB_DESIGN_FOR_SMALL_BUSINESSES : End of Part III
  6. 6. 10) Browser DependenceDont make your website "Designed for Internet Explorer" or any other browser. Make itaccessible and cross browser compatible. Why on earth would you or your client want toexclude anyone? Use your brain. Educate your client if this is a problem. Youre the webdesigner.Hiring a web designer to come up with the custom solution that you need can set you backa few thousand bucks. But you can do the whole thing yourself and make it drag and dropsimple for mere pennies with a tool like Breezy Websites. See http://breezywebsites.comfor details!WEB_DESIGN_FOR_SMALL_BUSINESSES : End of Part III

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