management of
information systems
my background
Youngjin Yoo

	

 	

 	

 	

 	

 	

 	

 	

 	

 http://youngjinyoo.com
	

 	

 	

 	

 	

 	

 	

 	

 	

 	

 	

 yxy23...
digital innovation
design
ubiquitous computing
construction industry
mobile media industry
automotive industry
higher education
    industry
tell me about you
your background
your expectation
your IT knowledge
What used to fit in a

building,
    now fits in a

 pocket.
What are you going to
       with it?
If you don’t take
 advantage of it
somebody else will.
PR(A) = (1-d) + d(PR(t1)/C(t1) + ... + PR(tn)/C(tn))
what’s going on here?
Sanyo divested from
   VTR in 2002
Sega divested from
video game in 2001
Hitachi divested from
 monitor business in
        2001
Minolta divested from
APS camera business
       in 2001
Nokia bought Sega in
       2002
Apple is the world
largest personal music
player manufacturer in
         2005.
Nokia is the world
 largest camera
  manufacturer
AT&T became at&t in
       2005
Amazon sold more
Kindles than books during
 this Christmas season.
Amazon sold 1.8 e-
   books for every
hardcopy book in the
  first half of 2010.
More people get their
 news from Google
 than newspapers.
what’s common
 among them?
what is your primary
business concerns
       today?
what does GM make?
in an average GM car
100,000 lines in 1970
1,000,000 lines in 1990
100,000,000 lines by 2010
what business is GM in?
assembly of parts?
system integrations
consider these
the number of US tax
   return prepared in
India quadrupled each
 year since 2002 from
  25,000 to 400,000
ebay would be the 5th
largest US employer if
   power sellers are
       included
Johnson Control’s
European HR is running on
  a single SAP physically
   located in Germany,
managed Czech Republic,
    a...
why made it


flat?
information
technology revolution
is there any industry
that has not changed
      as a result of
       information
      technology?
if you thought global
outsourcing was a big
deal, you haven’t seen
      any thing yet
in next 10 years,
anything that can be
   digitized will be
       digitized
any process that can
 be decoupled, re-
  located, and re-
coupled will be done
    exactly that
what does that mean
  for you and your
     company?
NO
It’s
complex
shit happens!
new approach to
  management
pedagogy
individual works
discussion-based
case-driven
cold call

be ready
20% of grade
including your tweet
self-assessment
two case analyses
you choose
must be submitted by
  noon on the day
       before
11-point Times
   Roman
1-1-1 rule
   one page
one inch margin
 single space
no cover

use header to put
   your name
no summary
specific and fact-
 based analysis
general observations
counter-points
no shot gun
stick to your point
check your writing
system map
20%
Final Exam
key ideas and
  concepts
20%
group works
team project
choose an old and
familar product or
      service
innovate with IT
A 10-page limit
(5-page supplement)
20 minute
presentations
peer evaluation

70% team grade will
   be adjusted
Tech Talk Video
Oct 21, 2010
15-minute video
   recording
emerging technology
what it is?
what can I do with it?
what are risks?
how do I start?
Winter Oak
what did you learn
 from the story?
Session 1 introduction
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Session 1 introduction

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This is the presentation that I used for the first class of MIS5001 at Fox School of Business at Temple University.

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  • Session 1 introduction

    1. 1. management of information systems
    2. 2. my background
    3. 3. Youngjin Yoo http://youngjinyoo.com yxy23yoo Temple University
    4. 4. digital innovation
    5. 5. design
    6. 6. ubiquitous computing
    7. 7. construction industry
    8. 8. mobile media industry
    9. 9. automotive industry
    10. 10. higher education industry
    11. 11. tell me about you
    12. 12. your background
    13. 13. your expectation
    14. 14. your IT knowledge
    15. 15. What used to fit in a building, now fits in a pocket.
    16. 16. What are you going to with it?
    17. 17. If you don’t take advantage of it
    18. 18. somebody else will.
    19. 19. PR(A) = (1-d) + d(PR(t1)/C(t1) + ... + PR(tn)/C(tn))
    20. 20. what’s going on here?
    21. 21. Sanyo divested from VTR in 2002
    22. 22. Sega divested from video game in 2001
    23. 23. Hitachi divested from monitor business in 2001
    24. 24. Minolta divested from APS camera business in 2001
    25. 25. Nokia bought Sega in 2002
    26. 26. Apple is the world largest personal music player manufacturer in 2005.
    27. 27. Nokia is the world largest camera manufacturer
    28. 28. AT&T became at&t in 2005
    29. 29. Amazon sold more Kindles than books during this Christmas season.
    30. 30. Amazon sold 1.8 e- books for every hardcopy book in the first half of 2010.
    31. 31. More people get their news from Google than newspapers.
    32. 32. what’s common among them?
    33. 33. what is your primary business concerns today?
    34. 34. what does GM make?
    35. 35. in an average GM car 100,000 lines in 1970 1,000,000 lines in 1990 100,000,000 lines by 2010
    36. 36. what business is GM in?
    37. 37. assembly of parts?
    38. 38. system integrations
    39. 39. consider these
    40. 40. the number of US tax return prepared in India quadrupled each year since 2002 from 25,000 to 400,000
    41. 41. ebay would be the 5th largest US employer if power sellers are included
    42. 42. Johnson Control’s European HR is running on a single SAP physically located in Germany, managed Czech Republic, analyzed in Russia
    43. 43. why made it flat?
    44. 44. information technology revolution
    45. 45. is there any industry that has not changed as a result of information technology?
    46. 46. if you thought global outsourcing was a big deal, you haven’t seen any thing yet
    47. 47. in next 10 years, anything that can be digitized will be digitized
    48. 48. any process that can be decoupled, re- located, and re- coupled will be done exactly that
    49. 49. what does that mean for you and your company?
    50. 50. NO
    51. 51. It’s complex
    52. 52. shit happens!
    53. 53. new approach to management
    54. 54. pedagogy
    55. 55. individual works
    56. 56. discussion-based
    57. 57. case-driven
    58. 58. cold call be ready
    59. 59. 20% of grade
    60. 60. including your tweet
    61. 61. self-assessment
    62. 62. two case analyses
    63. 63. you choose
    64. 64. must be submitted by noon on the day before
    65. 65. 11-point Times Roman
    66. 66. 1-1-1 rule one page one inch margin single space
    67. 67. no cover use header to put your name
    68. 68. no summary
    69. 69. specific and fact- based analysis
    70. 70. general observations
    71. 71. counter-points
    72. 72. no shot gun stick to your point
    73. 73. check your writing
    74. 74. system map
    75. 75. 20%
    76. 76. Final Exam
    77. 77. key ideas and concepts
    78. 78. 20%
    79. 79. group works
    80. 80. team project
    81. 81. choose an old and familar product or service
    82. 82. innovate with IT
    83. 83. A 10-page limit (5-page supplement)
    84. 84. 20 minute presentations
    85. 85. peer evaluation 70% team grade will be adjusted
    86. 86. Tech Talk Video
    87. 87. Oct 21, 2010
    88. 88. 15-minute video recording
    89. 89. emerging technology
    90. 90. what it is?
    91. 91. what can I do with it?
    92. 92. what are risks?
    93. 93. how do I start?
    94. 94. Winter Oak
    95. 95. what did you learn from the story?
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