Information Systems
     Innovation
youngjin yoo
http://youngjinyoo.com
innovation
information
infrastructure
ubiquitous information
    environments
Sanyo divested from
   VTR in 2002
Sega divested from
video game in 2001
Minolta divested from
APS camera business
       in 2001
Aiwa divested from
audio system in Japan
       in 2002
Hitachi divested from
 monitor business in
        2001
Nokia bought Sega in
       2002
Apple is the world
largest personal music
player manufacturer in
         2005.
Nokia is the world
 largest camera
  manufacturer
AT&T became at&t in
       2005
key chain story
Tell the stories of things
that are attached to
your key chain
Using Post-It notes,
write any words (noun,
adjective, or verb) that
comes to your mind. Go
for quantity.
Post all the notes on the
wall. Move them around
to form meaningful
categories.
Complete the sentence,
“A key chain is ...”
design
as a way going forward
defining new products,
   new space, new
    organizations
3 ideas
on digital innovation
“If I had asked my customers
      what they wanted, they’d
       have said a faster horse”

                   Henry Ford
performance

                                       Disruptive
                         disruption   technology

         ...
how to spot the next curve in
   knowledge economy?
how do you

create one?
looking for a
genus?
innovation is different from creativity
innovation is ...
    systematic
    organized
    disciplined
“No problem can be solved
from the same level of
consciousness that created it.
We must learn to see the
world anew”
     ...
radical digital
convergence
competition of


ideas
the future of car?
ultimate
driving machine
moving
computing
 platform
urban transporter
language
own your verb
creating a
better future
idea #1

design : attitude
what is design?
o d
      g o
what is design?
idea #2

design : methods
tools & methods
idea #3

innovation: theory &
practice
design is ...


organization
    problem
behavioral & cultural DNA
design exercise #1
design exercise #2
Do something with a
piece of paper to make
it stand.
Do four more times.
Choose the best one.
Make it better.
Think how you can
make it better.
discussion
thee components
8 innovation lectures
2 design research
    sessions
3 design workshops
readings
3 individual learning
    assignments
project
peer evaluation
Class 1 Introduction
Class 1 Introduction
Class 1 Introduction
Class 1 Introduction
Class 1 Introduction
Class 1 Introduction
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Class 1 Introduction

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this the slides that I used for the first session.

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  • Class 1 Introduction

    1. 1. Information Systems Innovation
    2. 2. youngjin yoo http://youngjinyoo.com
    3. 3. innovation
    4. 4. information infrastructure
    5. 5. ubiquitous information environments
    6. 6. Sanyo divested from VTR in 2002
    7. 7. Sega divested from video game in 2001
    8. 8. Minolta divested from APS camera business in 2001
    9. 9. Aiwa divested from audio system in Japan in 2002
    10. 10. Hitachi divested from monitor business in 2001
    11. 11. Nokia bought Sega in 2002
    12. 12. Apple is the world largest personal music player manufacturer in 2005.
    13. 13. Nokia is the world largest camera manufacturer
    14. 14. AT&T became at&t in 2005
    15. 15. key chain story
    16. 16. Tell the stories of things that are attached to your key chain
    17. 17. Using Post-It notes, write any words (noun, adjective, or verb) that comes to your mind. Go for quantity.
    18. 18. Post all the notes on the wall. Move them around to form meaningful categories.
    19. 19. Complete the sentence, “A key chain is ...”
    20. 20. design as a way going forward
    21. 21. defining new products, new space, new organizations
    22. 22. 3 ideas on digital innovation
    23. 23. “If I had asked my customers what they wanted, they’d have said a faster horse” Henry Ford
    24. 24. performance Disruptive disruption technology maturity take-off ferment Sustaining technology time
    25. 25. how to spot the next curve in knowledge economy?
    26. 26. how do you create one?
    27. 27. looking for a genus?
    28. 28. innovation is different from creativity
    29. 29. innovation is ... systematic organized disciplined
    30. 30. “No problem can be solved from the same level of consciousness that created it. We must learn to see the world anew” A Einstein
    31. 31. radical digital convergence
    32. 32. competition of ideas
    33. 33. the future of car?
    34. 34. ultimate driving machine
    35. 35. moving computing platform
    36. 36. urban transporter
    37. 37. language
    38. 38. own your verb
    39. 39. creating a better future
    40. 40. idea #1 design : attitude
    41. 41. what is design?
    42. 42. o d g o what is design?
    43. 43. idea #2 design : methods
    44. 44. tools & methods
    45. 45. idea #3 innovation: theory & practice
    46. 46. design is ... organization problem
    47. 47. behavioral & cultural DNA
    48. 48. design exercise #1
    49. 49. design exercise #2
    50. 50. Do something with a piece of paper to make it stand.
    51. 51. Do four more times.
    52. 52. Choose the best one.
    53. 53. Make it better.
    54. 54. Think how you can make it better.
    55. 55. discussion
    56. 56. thee components
    57. 57. 8 innovation lectures
    58. 58. 2 design research sessions
    59. 59. 3 design workshops
    60. 60. readings
    61. 61. 3 individual learning assignments
    62. 62. project
    63. 63. peer evaluation
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