Managing Information<br />Managing Service & Manufacturing Operations<br />Motivation<br />
Managing Information<br />Why information matters<br />Strategic Importance of Information<br />First mover advantage<br />Sustaining a competitive advantage<br />
Information<br />Raw Data-facts & figures.<br />11,456,4, RM 20 000,8.45 are data that I used while preparing for this slides.<br />What is the meaning of these numbers?<br />If you can figure out the data then it is useless.<br />Information is a useful data that can influence someone’s choices and behavior.<br />
Strategic importance of information<br />First mover advantage-strategic advantage that companies earn by being the first to use new information technology to substantially lower costs or to make product & service different from competitors. <br />Strategy-refers to a plan of action designed to achieve a particular goal<br />
The first company to use information technology to substantially lower costs or differentiate products or services often gains first-mover advantage, which can lead to higher profits and higher market share<br />
Sustaining competitive advantage<br />Key is not to have faster computers, more memory, larger hard disk drives.<br />The key is using information technology to continuously improve and support the core function of business<br />Wal-Mart considers IT as a competitive advantage not as a business expenses-by doing that the manage to lower 10% cost then their competitors K-Mart, Target.<br />
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