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<ul><li>Mobile Internet & Metaverse:  </li></ul><ul><li>Now and Future </li></ul><ul><li>Nijenrode MasterClass – September...
<ul><li>What Makes  </li></ul><ul><li>Him Tick? </li></ul>07-06-09 Making Mobile Magic
Key Events 07-06-09 Making Mobile Magic
Key Events 07-06-09 Making Mobile Magic Een Schitterend Ongeluk – VPRO (1993)
07-06-09 Making Mobile Magic FilmFestival Rotterdam (IFFR) Steve Mann/MIT
3 Passions 07-06-09 Making Mobile Magic 1
3 Passions 07-06-09 Making Mobile Magic 2
<ul><li>www.sprxmobile.com </li></ul><ul><li>www.mobilemonday.nl </li></ul><ul><li>www.emerce.nl </li></ul>3 Passions 07-0...
<ul><li>We are a strategic, creative design consultancy specialized in mobile </li></ul><ul><li>Strategy and concepting fo...
<ul><li>Claire Boonstra </li></ul><ul><li>Raimo van der Klein </li></ul><ul><li>Yuri van Geest </li></ul><ul><li>Maarten L...
<ul><li>NOS Mobiel (Olympics, Tour de France) </li></ul><ul><ul><li>m.nos.nl </li></ul></ul><ul><li>Vodafone (100.000 euro...
NOS Mobile  07-06-09 Making Mobile Magic
NOS Mobile 07-06-09 Making Mobile Magic
iPhone Teletekst/NOS 07-06-09 Making Mobile Magic
<ul><li>Present of Mobile Internet </li></ul><ul><ul><li>Growth & Stats </li></ul></ul><ul><ul><li>Overview  </li></ul></u...
<ul><li>Growth & Stats </li></ul>07-06-09 Making Mobile Magic
Mobile Eats It All 07-06-09 Making Mobile Magic
<ul><li>Network  </li></ul><ul><li>Handsets </li></ul><ul><li>OS </li></ul><ul><li>Applications </li></ul><ul><li>Content ...
<ul><li>1,6 million active users now </li></ul><ul><li>500.000 active users added </li></ul><ul><li>next 12 months and inc...
Japan: Generational Shift 07-06-09 Making Mobile Magic
Daily Mobile Time Spent 07-06-09 Making Mobile Magic
<ul><li>Overview </li></ul><ul><li>Mobile Tools </li></ul>07-06-09 Making Mobile Magic
<ul><li>Two Worlds </li></ul><ul><li>Two Relationships </li></ul>Making Mobile Magic 07-06-09
<ul><li>Market Economy  </li></ul><ul><li>Social Economy  </li></ul>Trust and Priority 07-06-09 Making Mobile Magic
<ul><li>Virtual World  </li></ul><ul><li>Physical World (GPS) </li></ul>Fun & Productivity 07-06-09 Making Mobile Magic
The Wand Physical Virtual Making Mobile Magic 07-06-09
Overview  Physical Virtual Social/Connected/UGC Commercial/non-UGC Hyves LBS client/Nulaz Qik/Kyte Bluetoothing Presence/T...
Where are my friends? Making Mobile Magic + Trackr + KPN Buddyfinder + Hyves client + Nulaz 07-06-09
Your Own Mobile TV ! Kyte.tv ComVu/Pocketcaster Making Mobile Magic + Seesmic + 12seconds.tv + Qik  07-06-09
Roomware Project Making Mobile Magic 07-06-09
Entertainment & Gaming Presence & Buddyfinders Heavy Social Networks Mob. content sharing Making Mobile Magic 07-06-09
Mobiele sites Making Mobile Magic Buienradar KPN in de buurt 07-06-09
Nokia Sports Tracker
QR codes Making Mobile Magic 07-06-09
YouTube Making Mobile Magic 07-06-09
Movels (The Saints) Making Mobile Magic 07-06-09
Amazon Kindle Making Mobile Magic 07-06-09
Overview  Physical Virtual Social/Connected Commercial Hyves LBS client/Nulaz Qik/Kyte Bluetoothing Presence/Twitter Roomw...
<ul><li>Hot Dutch  </li></ul><ul><li>Mobile Startups </li></ul>07-06-09 Making Mobile Magic
<ul><li>Nulaz </li></ul><ul><li>TipSpot </li></ul><ul><li>MapTheGap </li></ul><ul><li>MobyPicture </li></ul><ul><li>Mi-i <...
What is Nulaz? Location Based Social Networking + = Mobile Web www.nulaz.com
Flyer <ul><li>Text </li></ul>tipSpot.com | your social city guide | presentation |  September 2008 www.tipspot.com
www.mapthegap.nl
 
PLAY THE GAME AGAINST OTHER VIEWERS TV Let thousands of viewers play each other or vote simultaneously http://www.mi-i.nl/
<ul><li>Present of Mobile Internet </li></ul><ul><ul><li>Growth & Stats </li></ul></ul><ul><ul><li>Overview </li></ul></ul...
<ul><li>Internet of Things  </li></ul>07-06-09 Making Mobile Magic
Step into the Unknown 07-06-09 Making Mobile Magic The Medium =  The Message  (McLuhan) Use the USPs of Mobile Internet
<ul><li>“ The street as platform  ... We can’t see how the street is immersed in a twitching, pulsing cloud of data.  </li...
The Wand  07-06-09 Making Mobile Magic
<ul><li>Data gatherer </li></ul><ul><li>Connecter </li></ul><ul><li>Scanner </li></ul><ul><li>Exchanger </li></ul><ul><li>...
Roles -> Verbs <ul><li>Click it </li></ul><ul><li>Swipe it </li></ul><ul><li>Sync it </li></ul><ul><li>Make it </li></ul><...
<ul><li>More Data + More Roles + More Verbs  </li></ul><ul><li>=  </li></ul><ul><li>More Social, Less Market </li></ul><ul...
<ul><li>WHAT IS HOT? RIGHT NOW? </li></ul><ul><li>WHO, WHAT, WHERE? </li></ul><ul><li>Techmeme </li></ul><ul><li>Veritocra...
<ul><li>Context </li></ul>07-06-09 Making Mobile Magic
Evolution of mobile 2000 2008 1992 communication mobile internet contextual services Making Mobile Magic 07-06-09
Context > Content Making Mobile Magic 07-06-09
Contextual relevant feeds <ul><li>Presence Messaging/Microblog </li></ul><ul><li>Buddyfinder </li></ul><ul><li>Geofencing ...
Mobile Location Apps 07-06-09 Making Mobile Magic
Search GeoData 07-06-09 Making Mobile Magic
Effects of Context http://www.flickr.com/photos/nikonsnapper/1486019218/sizes/l/ <ul><li>Have physical related content </l...
Physical world assets <ul><li>Google Maps/Nokia Maps </li></ul><ul><li>POI </li></ul><ul><li>Events </li></ul><ul><li>Lay-...
<ul><li>Present of Mobile Internet </li></ul><ul><ul><li>Growth & Stats </li></ul></ul><ul><ul><li>Overview </li></ul></ul...
<ul><li>The Metaverse </li></ul>
Metaverse Augmentation Simulation Personal External
<ul><li>“ The Metaverse will accelerate the transition to a knowledge economy where the creativity of individuals and grou...
New Combinations
 
<ul><li>VIRTUAL  </li></ul><ul><li>WORLDS  </li></ul>
2D -> 3D Trend <ul><li>Movies </li></ul><ul><li>CAD/CAM </li></ul><ul><li>Navigation </li></ul><ul><li>TV </li></ul><ul><l...
<ul><li>“ In the future, everyone becomes a living, 3D destination” </li></ul>3D Profiles & IDs 07-06-09 Making Mobile Magic
Virtual Worlds <ul><li>150 million unique users worldwide </li></ul><ul><li>12% of all internet users worldwide </li></ul>...
<ul><li>“ Humans are not mentally living in the 3D world much of the time, even in the way they inhabit physical space.  <...
<ul><li>Immersion </li></ul><ul><li>Integration </li></ul><ul><li>Fun </li></ul><ul><li>Ease of Use </li></ul><ul><li>Band...
<ul><li>LIFELOGGING </li></ul>
Connect to Other Worlds & Minds  Increase your Social Awareness
<ul><li>Via web, mobile web, sms and IM </li></ul>Twitter
Lifelogging <ul><li>Blogs </li></ul><ul><li>Twitter </li></ul><ul><li>Kyte.tv, Qik </li></ul><ul><li>iPod & Nike </li></ul...
 
 
The Self Organizing Universe
<ul><li>MIRROR  </li></ul><ul><li>WORLDS </li></ul>
Mirror Worlds <ul><li>Google Earth/Maps/StreetView </li></ul><ul><li>Nokia Maps </li></ul><ul><li>TomTom  </li></ul><ul><l...
 
 
 
<ul><li>“ Smart 3G cell phones which are capable of streaming location based audio, images, and minor video to mobile user...
<ul><li>AUGMENTED REALITY </li></ul>
 
 
<ul><li>“ Augmented reality matchmaking/dating and business/professional networking service” </li></ul>Benefits 07-06-09 M...
<ul><li>Different Product Experience </li></ul><ul><ul><li>Deeper </li></ul></ul><ul><ul><li>Social </li></ul></ul><ul><ul...
 
SMS SPRX212 naar 2002 06-113 19 290 [email_address]
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Nijenrode Yuri van Geest

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  • Transcript of "Nijenrode Yuri van Geest"

    1. 1. <ul><li>Mobile Internet & Metaverse: </li></ul><ul><li>Now and Future </li></ul><ul><li>Nijenrode MasterClass – September 30 th , 2008 </li></ul><ul><li>Yuri van Geest </li></ul><ul><li>SPRXmobile </li></ul><ul><li>Mobile Monday Amsterdam </li></ul>07-06-09 Making Mobile Magic
    2. 2. <ul><li>What Makes </li></ul><ul><li>Him Tick? </li></ul>07-06-09 Making Mobile Magic
    3. 3. Key Events 07-06-09 Making Mobile Magic
    4. 4. Key Events 07-06-09 Making Mobile Magic Een Schitterend Ongeluk – VPRO (1993)
    5. 5. 07-06-09 Making Mobile Magic FilmFestival Rotterdam (IFFR) Steve Mann/MIT
    6. 6. 3 Passions 07-06-09 Making Mobile Magic 1
    7. 7. 3 Passions 07-06-09 Making Mobile Magic 2
    8. 8. <ul><li>www.sprxmobile.com </li></ul><ul><li>www.mobilemonday.nl </li></ul><ul><li>www.emerce.nl </li></ul>3 Passions 07-06-09 Making Mobile Magic 3
    9. 9. <ul><li>We are a strategic, creative design consultancy specialized in mobile </li></ul><ul><li>Strategy and concepting for mobile sites, apps and marketing campaigns </li></ul>SPRXmobile > Mission Making Mobile Magic 07-06-09
    10. 10. <ul><li>Claire Boonstra </li></ul><ul><li>Raimo van der Klein </li></ul><ul><li>Yuri van Geest </li></ul><ul><li>Maarten Lens-FitzGerald </li></ul>Our Team Making Mobile Magic 07-06-09
    11. 11. <ul><li>NOS Mobiel (Olympics, Tour de France) </li></ul><ul><ul><li>m.nos.nl </li></ul></ul><ul><li>Vodafone (100.000 euro contest, 52 entries) </li></ul><ul><ul><li>www.vodafonemobileclicks.nl </li></ul></ul><ul><li>Postcode Loterij </li></ul><ul><li>Rabobank </li></ul><ul><li>Mobile Monday Amsterdam </li></ul>Clients 07-06-09 Making Mobile Magic
    12. 12. NOS Mobile 07-06-09 Making Mobile Magic
    13. 13. NOS Mobile 07-06-09 Making Mobile Magic
    14. 14. iPhone Teletekst/NOS 07-06-09 Making Mobile Magic
    15. 15. <ul><li>Present of Mobile Internet </li></ul><ul><ul><li>Growth & Stats </li></ul></ul><ul><ul><li>Overview </li></ul></ul><ul><ul><li>Mobile Start-ups </li></ul></ul><ul><li>Future of Mobile Internet </li></ul><ul><ul><li>Internet of Things </li></ul></ul><ul><ul><li>-- Context and Location </li></ul></ul><ul><li>The Metaverse </li></ul>Agenda Making Mobile Magic 07-06-09
    16. 16. <ul><li>Growth & Stats </li></ul>07-06-09 Making Mobile Magic
    17. 17. Mobile Eats It All 07-06-09 Making Mobile Magic
    18. 18. <ul><li>Network </li></ul><ul><li>Handsets </li></ul><ul><li>OS </li></ul><ul><li>Applications </li></ul><ul><li>Content </li></ul><ul><li>Flat Rate Pricing </li></ul><ul><li>Open Mobile Web </li></ul><ul><li>Business models </li></ul>Tipping Point Drivers 07-06-09 Making Mobile Magic
    19. 19. <ul><li>1,6 million active users now </li></ul><ul><li>500.000 active users added </li></ul><ul><li>next 12 months and increasing </li></ul><ul><li>every year ! </li></ul>Dutch Stats 07-06-09 Making Mobile Magic
    20. 20. Japan: Generational Shift 07-06-09 Making Mobile Magic
    21. 21. Daily Mobile Time Spent 07-06-09 Making Mobile Magic
    22. 22. <ul><li>Overview </li></ul><ul><li>Mobile Tools </li></ul>07-06-09 Making Mobile Magic
    23. 23. <ul><li>Two Worlds </li></ul><ul><li>Two Relationships </li></ul>Making Mobile Magic 07-06-09
    24. 24. <ul><li>Market Economy </li></ul><ul><li>Social Economy </li></ul>Trust and Priority 07-06-09 Making Mobile Magic
    25. 25. <ul><li>Virtual World </li></ul><ul><li>Physical World (GPS) </li></ul>Fun & Productivity 07-06-09 Making Mobile Magic
    26. 26. The Wand Physical Virtual Making Mobile Magic 07-06-09
    27. 27. Overview Physical Virtual Social/Connected/UGC Commercial/non-UGC Hyves LBS client/Nulaz Qik/Kyte Bluetoothing Presence/Twitter Roomware Payments/NFC (QR) Codes RFID LB AdWords, banners, SMS en affiliate Bluecasting Physical computing Facebook Multiplayer Gaming Dating Chat/Twitter Viral Marketing Wallpaper/ringtones Mobile TV/Books/Video/Music Mobile AdWords (SEA) Mobile SEO SMS/MMS marketing Bannering/affiliate/textlinks Widgets/RSS feeds Making Mobile Magic 07-06-09
    28. 28. Where are my friends? Making Mobile Magic + Trackr + KPN Buddyfinder + Hyves client + Nulaz 07-06-09
    29. 29. Your Own Mobile TV ! Kyte.tv ComVu/Pocketcaster Making Mobile Magic + Seesmic + 12seconds.tv + Qik 07-06-09
    30. 30. Roomware Project Making Mobile Magic 07-06-09
    31. 31. Entertainment & Gaming Presence & Buddyfinders Heavy Social Networks Mob. content sharing Making Mobile Magic 07-06-09
    32. 32. Mobiele sites Making Mobile Magic Buienradar KPN in de buurt 07-06-09
    33. 33. Nokia Sports Tracker
    34. 34. QR codes Making Mobile Magic 07-06-09
    35. 35. YouTube Making Mobile Magic 07-06-09
    36. 36. Movels (The Saints) Making Mobile Magic 07-06-09
    37. 37. Amazon Kindle Making Mobile Magic 07-06-09
    38. 38. Overview Physical Virtual Social/Connected Commercial Hyves LBS client/Nulaz Qik/Kyte Bluetoothing Presence/Twitter Roomware Payments/NFC (QR) Codes RFID LB AdWords, banners, SMS en affiliate Bluecasting Physical computing Facebook Multiplayer Gaming Dating Chat/Twitter Viral Marketing Wallpaper/ringtones Mobile TV/Books/Video/Music Mobile AdWords (SEA) Mobile SEO SMS/MMS marketing Bannering/affiliate/textlinks Widgets/RSS feeds Making Mobile Magic 07-06-09
    39. 39. <ul><li>Hot Dutch </li></ul><ul><li>Mobile Startups </li></ul>07-06-09 Making Mobile Magic
    40. 40. <ul><li>Nulaz </li></ul><ul><li>TipSpot </li></ul><ul><li>MapTheGap </li></ul><ul><li>MobyPicture </li></ul><ul><li>Mi-i </li></ul><ul><li>Exphera </li></ul>6 Finalists out of 52 ! 07-06-09 Making Mobile Magic
    41. 41. What is Nulaz? Location Based Social Networking + = Mobile Web www.nulaz.com
    42. 42. Flyer <ul><li>Text </li></ul>tipSpot.com | your social city guide | presentation | September 2008 www.tipspot.com
    43. 43. www.mapthegap.nl
    44. 45. PLAY THE GAME AGAINST OTHER VIEWERS TV Let thousands of viewers play each other or vote simultaneously http://www.mi-i.nl/
    45. 46. <ul><li>Present of Mobile Internet </li></ul><ul><ul><li>Growth & Stats </li></ul></ul><ul><ul><li>Overview </li></ul></ul><ul><li>Future of Mobile Internet </li></ul><ul><ul><li>Internet of Things </li></ul></ul><ul><ul><li>Context </li></ul></ul><ul><li>Viable Sectors </li></ul>Agenda Making Mobile Magic 07-06-09
    46. 47. <ul><li>Internet of Things </li></ul>07-06-09 Making Mobile Magic
    47. 48. Step into the Unknown 07-06-09 Making Mobile Magic The Medium = The Message (McLuhan) Use the USPs of Mobile Internet
    48. 49. <ul><li>“ The street as platform ... We can’t see how the street is immersed in a twitching, pulsing cloud of data. </li></ul><ul><li>This is a new kind of data, collective and individual, aggregated and discrete, open and closed, constantly logging impossibly detailed patterns of behavior. The behavior of the street.” </li></ul>Internet of Things 07-06-09 Making Mobile Magic
    49. 50. The Wand 07-06-09 Making Mobile Magic
    50. 51. <ul><li>Data gatherer </li></ul><ul><li>Connecter </li></ul><ul><li>Scanner </li></ul><ul><li>Exchanger </li></ul><ul><li>Informer </li></ul><ul><li>Guide </li></ul><ul><li>Filterer </li></ul><ul><li>Enricher </li></ul>Mobile Roles http://www.flickr.com/photos/simona84/2088719759/sizes/l/ Making Mobile Magic 07-06-09
    51. 52. Roles -> Verbs <ul><li>Click it </li></ul><ul><li>Swipe it </li></ul><ul><li>Sync it </li></ul><ul><li>Make it </li></ul><ul><li>Play it </li></ul><ul><li>Pay it </li></ul><ul><li>Exchange it </li></ul><ul><li>Buy it </li></ul><ul><li>Sell it </li></ul>Find it Tell it Email it SMS it Date it Twitter it Trace it Shoot it Edit it Record it Share it Rate it Digg it Blog it SMS it Show it Watch it Feed it Check it Schedule it Challenge it Stick it Try it Get it Read it …… Making Mobile Magic 07-06-09
    52. 53. <ul><li>More Data + More Roles + More Verbs </li></ul><ul><li>= </li></ul><ul><li>More Social, Less Market </li></ul><ul><li>= </li></ul><ul><li>Nodal Points </li></ul>Effects on Mobile Content 07-06-09 Making Mobile Magic
    53. 54. <ul><li>WHAT IS HOT? RIGHT NOW? </li></ul><ul><li>WHO, WHAT, WHERE? </li></ul><ul><li>Techmeme </li></ul><ul><li>Veritocracy </li></ul><ul><li>Silobreaker </li></ul><ul><li>Jaiku/Google </li></ul>Nodal Points 07-06-09 Making Mobile Magic
    54. 55. <ul><li>Context </li></ul>07-06-09 Making Mobile Magic
    55. 56. Evolution of mobile 2000 2008 1992 communication mobile internet contextual services Making Mobile Magic 07-06-09
    56. 57. Context > Content Making Mobile Magic 07-06-09
    57. 58. Contextual relevant feeds <ul><li>Presence Messaging/Microblog </li></ul><ul><li>Buddyfinder </li></ul><ul><li>Geofencing alerts </li></ul><ul><li>News alerts/Goal alerts </li></ul><ul><li>Rain forecast/Traffic jams </li></ul><ul><li>Food traceability </li></ul>Making Mobile Magic 07-06-09
    58. 59. Mobile Location Apps 07-06-09 Making Mobile Magic
    59. 60. Search GeoData 07-06-09 Making Mobile Magic
    60. 61. Effects of Context http://www.flickr.com/photos/nikonsnapper/1486019218/sizes/l/ <ul><li>Have physical related content </li></ul><ul><li>Have a relation with ‘objects’ </li></ul><ul><li>Have ‘sensors’ in the real world </li></ul><ul><li>Make tools for my life (magic wand) </li></ul><ul><li>Access to maps </li></ul><ul><li>POI </li></ul><ul><li>Databases/recommendations </li></ul><ul><li>Growing role of RDF, OWL, XML </li></ul>Get Physical! Making Mobile Magic 07-06-09
    61. 62. Physical world assets <ul><li>Google Maps/Nokia Maps </li></ul><ul><li>POI </li></ul><ul><li>Events </li></ul><ul><li>Lay-out of grocery stores </li></ul><ul><li>Biometrics </li></ul><ul><li>“ Everything will become an URL, even </li></ul><ul><li>conversations” </li></ul>Making Mobile Magic 07-06-09
    62. 63. <ul><li>Present of Mobile Internet </li></ul><ul><ul><li>Growth & Stats </li></ul></ul><ul><ul><li>Overview </li></ul></ul><ul><li>Future of Mobile Internet </li></ul><ul><ul><li>Internet of Things </li></ul></ul><ul><ul><li>-- Context </li></ul></ul><ul><li>Metaverse </li></ul>Agenda Making Mobile Magic 07-06-09
    63. 64. <ul><li>The Metaverse </li></ul>
    64. 65. Metaverse Augmentation Simulation Personal External
    65. 66. <ul><li>“ The Metaverse will accelerate the transition to a knowledge economy where the creativity of individuals and groups become a much more important form of capital. It is a platform for self-discovery, identity, learning, MIY and intrinsic motivation” </li></ul>Importance 07-06-09 Making Mobile Magic
    66. 67. New Combinations
    67. 69. <ul><li>VIRTUAL </li></ul><ul><li>WORLDS </li></ul>
    68. 70. 2D -> 3D Trend <ul><li>Movies </li></ul><ul><li>CAD/CAM </li></ul><ul><li>Navigation </li></ul><ul><li>TV </li></ul><ul><li>Chat </li></ul><ul><li>Printers </li></ul><ul><li>Games </li></ul><ul><li>Books </li></ul><ul><li>Photos </li></ul><ul><li>Web </li></ul>
    69. 71. <ul><li>“ In the future, everyone becomes a living, 3D destination” </li></ul>3D Profiles & IDs 07-06-09 Making Mobile Magic
    70. 72. Virtual Worlds <ul><li>150 million unique users worldwide </li></ul><ul><li>12% of all internet users worldwide </li></ul><ul><li>Examples: </li></ul><ul><ul><li>Stardoll </li></ul></ul><ul><ul><li>Second Life </li></ul></ul><ul><ul><li>World of Warcraft </li></ul></ul><ul><ul><li>CyWorld </li></ul></ul><ul><ul><li>Habbo Hotel </li></ul></ul>
    71. 73. <ul><li>“ Humans are not mentally living in the 3D world much of the time, even in the way they inhabit physical space. </li></ul><ul><li>3D makes sense in select environments ” </li></ul>Virtual Worlds 07-06-09 Making Mobile Magic
    72. 74. <ul><li>Immersion </li></ul><ul><li>Integration </li></ul><ul><li>Fun </li></ul><ul><li>Ease of Use </li></ul><ul><li>Bandwidth </li></ul>Key Issues 07-06-09 Making Mobile Magic
    73. 75. <ul><li>LIFELOGGING </li></ul>
    74. 76. Connect to Other Worlds & Minds Increase your Social Awareness
    75. 77. <ul><li>Via web, mobile web, sms and IM </li></ul>Twitter
    76. 78. Lifelogging <ul><li>Blogs </li></ul><ul><li>Twitter </li></ul><ul><li>Kyte.tv, Qik </li></ul><ul><li>iPod & Nike </li></ul><ul><li>Cluztr </li></ul><ul><li>Trackr </li></ul><ul><li>Dopplr, Plazes/Nokia </li></ul><ul><li>Blogging objects and animals  </li></ul>
    77. 81. The Self Organizing Universe
    78. 82. <ul><li>MIRROR </li></ul><ul><li>WORLDS </li></ul>
    79. 83. Mirror Worlds <ul><li>Google Earth/Maps/StreetView </li></ul><ul><li>Nokia Maps </li></ul><ul><li>TomTom </li></ul><ul><li>Microsoft Virtual Earth </li></ul><ul><li>Yahoo Maps </li></ul><ul><li>Earthmine </li></ul><ul><li>OpenStreetMap </li></ul>
    80. 87. <ul><li>“ Smart 3G cell phones which are capable of streaming location based audio, images, and minor video to mobile users will be the next major breakthrough in mirror worlds” </li></ul>Mirror Worlds: Next? 07-06-09 Making Mobile Magic
    81. 88. <ul><li>AUGMENTED REALITY </li></ul>
    82. 91. <ul><li>“ Augmented reality matchmaking/dating and business/professional networking service” </li></ul>Benefits 07-06-09 Making Mobile Magic
    83. 92. <ul><li>Different Product Experience </li></ul><ul><ul><li>Deeper </li></ul></ul><ul><ul><li>Social </li></ul></ul><ul><ul><li>Ecological </li></ul></ul><ul><ul><li>Historical </li></ul></ul>Augmented Reality 07-06-09 Making Mobile Magic
    84. 94. SMS SPRX212 naar 2002 06-113 19 290 [email_address]
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