Marketing as an ISFJ: How Understanding Your Personality Type Makes You a Better Marketer

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Introverts can be expert marketers, if they close their ears to conventional marketing advice and instead pay attention to their own personality strengths and preferences. This presentation explains how introverts who are ISFJ in the Myers-Briggs system can best market themselves without a personality transplant.

Author Marcia Yudkin is a marketing expert who champions the abilities, talents and dignity of introverts. Learn more at http://www.yudkin.com/introverts.htm or sign up for her video course, Marketing for Introverts, at http://tinyurl.com/udmbti .

Published in: Marketing, Technology, Education
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Marketing as an ISFJ: How Understanding Your Personality Type Makes You a Better Marketer

  1. 1. Introvert Marketing Strengths: ISFJ by Marcia Yudkin Learn more at tinyurl.com/udmbti
  2. 2. Contrary to stereotypes, introverts can make excellent marketers. Gain insight into your natural strengths, talents and preferences by knowing your Myers-Briggs personality type and working with it, not against it, when reaching out to potential customers.
  3. 3. ISFJ: Sensing, Feeling, Judging Introvert An ISFJ is a loyal, responsible and conscientious person who is sensitive to the feelings of others.
  4. 4. ISFJ Keys to success: - Hard work - Warm heart - Cooperation ISFJ Challenges from: - Being in limelight - Criticism - Always saying yes
  5. 5. Famous ISFJs Louisa May Alcott Barbara Bush Nancy Reagan Johnny Carson William Shatner Charles Dickens
  6. 6. More Famous ISFJs Melanie from Gone With the Wind Ophelia from Hamlet
  7. 7. Recommended Marketing Methods for ISFJs - Gracious get-togethers - Interactive teleseminars - Sensitive followups - Gifts to prospects - Long-term relationships - Videos
  8. 8. Learn more about marketing in tune with your introverted personality in Marcia Yudkin’s video-on-demand course, Marketing for Introverts: http://tinyurl.com/udmbti

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