About help mid-size Product & Services companies build effective goto market strategies leveraging my 20 years of experience in Strategy Devt, Marketing & Business Development. I believe in creating plans that build from quantifiable business & financial goals using a customer focused approach.
My unique value add: An outside-in approach combining strong frameworks with pragmatic application that meet objectives
My Background: Stanford MBA, Strategic Decisions Group and VP Biz Dev and CMO at several fast-growth valley companies including managing offshore teams
My Functional Focus: Advisor to CEO & VP Marketing re Market Segmentation, Positioning, Demand Generation & Sales Enablement le