视觉和创造力思维技巧培训

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  • 视觉和创造力思维技巧培训

    1. 1. Visual and Creative Thinking What we learned from Peter Pan and Willy Wonka 09-06-25 Kelsey Ruger, Pop Labs
    2. 2.
    3. 3. DEATH BY PLANNING #%^ #$%U%& 没
    4. 4. creativity: cre·a·tiv·i·ty n. the ability to use imagination to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods.
    5. 5. visual thinking: vis·u·al thin·king adj. the practice of using pictures to solve problems, think through issues, and communicate clearly.
    6. 6. VISUAL THINKING FOR WHAT
    7. 7. AND . . .
    8. 8. Life in the fast lane: In an increasingly fast paced world we don’t make time for creative activities.
    9. 9. Keeping up with the competition: It’s getting harder to innovate, produce new ideas and communicate at this pace.
    10. 10. What About Creativity? This can be overwhelming for many professionals because many of the “standard” we put in place actually limit creative ability and competitiveness.
    11. 11. Visual and creative thinking techniques can help reawaken natural visual and creative skills in adults
    12. 12. nurturing creative and visual thinking in your organization • Learning and removing the myths that prevent creativity • Start using visual and creative thinking
    13. 13. The Myths of Creativity
    14. 14. MYTH 1: creativity always comes from an epiphany
    15. 15. MYTH 2: there is always a clear path to creativity
    16. 16. MYTH 3: creativity is the result of the lone innovator
    17. 17. MYTH 4: creativity always results in greatness well great ideas anyway...
    18. 18. MYTH 5: I’m not creative
    19. 19. MYTH 6: being creative is a waste of time
    20. 20. MYTH 7: creativity is not for adults or people with serious careers.
    21. 21. How do you overcome the power of the creative myths? File Number: 4471239
    22. 22. Are you smarter than a 5th grader?
    23. 23. Overcoming the Myths of Creativity
    24. 24. Visual Thinking: Using images to solve problems and communicate
    25. 25. • 80% of the brain is dedicated to visual processing • Visual processing is not new, it’s part of our history • Written language originated from drawing and sketching
    26. 26. Tips for starting visual thinking
    27. 27. Visual Thinking Tip 1: Create an environment for creativity
    28. 28. Visual Thinking Tip 2: Start the habit of drawing
    29. 29. Visual Thinking Tip 3: Create a personal visual library Text Text From “Mapping Inner Space” by Nancy Margulies, Nusa Maal, and Margaret J. Wheatley
    30. 30. PRACTICE
    31. 31. From “Mapping Inner Space” Visual Thinking Tip 4: Create a personal metaphor library by Nancy Margulies, Nusa Maal, and Margaret J. Wheatley
    32. 32. PRACTICE
    33. 33. Visual Thinking Tip 5: Take creative and visual thinking breaks
    34. 34. Visual Thinking Tip 6: Practice Creativity
    35. 35. Visual Thinking Tip 7: Read more ction literature
    36. 36. Getting Started: A Basic Visual Thinking Toolkit • Vertical Lines • Diamond (Decision) • Horizontal Lines • Spiral (Change in Direction) • Circles • Circle (harmony) • Spirals • Direction (arrow) • Wavy Lines • Straight • Jagged Lines • Triangle (Relationship) • Star (success)

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